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Male Grooming Products Market in Sri Lanka 2021

January 2022 | 22 pages | ID: MF98EAEA3F7FEN
StrategyHelix Inc

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Grooming products help individuals to maintain their overall hygiene and physical appearance. A study by StrategyHelix indicates that the male grooming products market in Sri Lanka is anticipated to expand positively at a CAGR of 9.9% during the forecast period (2021-2027). Rising consumer disposable income, increasing consciousness among male consumers about personal wellness and appearance, increasing product availability and retail outlet, growing awareness about the importance of overall body grooming and society's influence towards aesthetically appealing looks are expected to boost the market growth in the coming years.

The report provides up-to-date market size data for period 2017-2020 and forecast to 2027 covering key market aspects like sales value for male grooming products. The Sri Lanka male grooming products market is segmented on the basis of price range, product, and distribution channel. Based on price range, the male grooming products market in Sri Lanka is categorized into prestige product, mass product. The mass product segment captured the largest share of the market in 2020. On the basis of product, the male grooming products market in Sri Lanka has been segmented into shaving products, razors & blades, toiletries, fragrances. The toiletries segment held the largest share of the Sri Lanka male grooming products market in 2020 and is anticipated to hold its share during the forecast period. By distribution channel, the male grooming products market in Sri Lanka has been segmented into supermarkets & hypermarkets, specialty stores, online retailing, others.

The male toiletries market is further segmented into bath & shower, deodorants, hair care, and skin care. According to the research, the deodorants segment had the largest share in the male grooming products market in Sri Lanka.

The competitive landscape of the market is highly consolidated and dominated by key players such as Societe Bic S.A., The Procter & Gamble Company.

Report Scope
Price range: prestige product, mass product
Product: shaving products, razors & blades, toiletries, fragrances
Distribution channel: supermarkets & hypermarkets, specialty stores, online retailing, others
Years considered: this report covers the period 2017 to 2027

Key Benefits for Stakeholders
Get a comprehensive picture of the Sri Lanka male grooming products market
Identify regional strategies and strategic priorities on the basis of local data
Pinpoint growth sectors and trends for investment
PART 1. INTRODUCTION

Scope of the study
Study period
Geographical scope
Research methodology

PART 2. MALE GROOMING PRODUCTS MARKET OVERVIEW

PART 3. MARKET BREAKDOWN BY PRICE RANGE

Prestige product
Mass product

PART 4. MARKET BREAKDOWN BY PRODUCT

Shaving products
Razors & blades
Toiletries
Fragrances

PART 5. MARKET BREAKDOWN BY DISTRIBUTION CHANNEL

Supermarkets & hypermarkets
Specialty stores
Online retailing
Others

PART 6. KEY COMPANIES

Societe Bic S.A.
The Procter & Gamble Company
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