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Male Grooming Products Market in Lithuania 2021

January 2022 | 18 pages | ID: M6E24FBC75DCEN
StrategyHelix Inc

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Grooming products help individuals to maintain their overall hygiene and physical appearance. The male grooming products market in Lithuania is set to grow at a healthy compound annual growth rate (CAGR) of 2.7% in the next five years. Rising consumer disposable income, increasing consciousness among male consumers about personal wellness and appearance, increasing product availability and retail outlet, growing awareness about the importance of overall body grooming and society's influence towards aesthetically appealing looks are expected to boost the market growth in the coming years.

The report provides up-to-date market size data for period 2017-2020 and forecast to 2027 covering key market aspects like sales value for male grooming products. The Lithuania male grooming products market is segmented on the basis of price range, product, and distribution channel. On the basis of price range, the male grooming products market in Lithuania has been segmented into prestige product, mass product. Among these, the mass product segment was accounted for the highest revenue generator in 2020. By product, the male grooming products market in Lithuania has been segmented into shaving products, razors & blades, toiletries, fragrances. The toiletries segment is estimated to account for the largest share of the male grooming products market in Lithuania. Based on distribution channel, the male grooming products market in Lithuania is categorized into supermarkets & hypermarkets, specialty stores, online retailing, others.

The male toiletries market is further segmented into bath & shower, deodorants, hair care, and skin care. The deodorants segment captured the largest share of the market in 2020 and is expected to maintain its dominance during the forecast period.

As of 2020, the major players in the Lithuania male grooming products market were The Procter & Gamble Company, L'Oreal S.A., Coty Inc., Beiersdorf AG.

Report Scope
Price range: prestige product, mass product
Product: shaving products, razors & blades, toiletries, fragrances
Distribution channel: supermarkets & hypermarkets, specialty stores, online retailing, others
Years considered: this report covers the period 2017 to 2027

Key Benefits for Stakeholders
Get a comprehensive picture of the Lithuania male grooming products market
Identify regional strategies and strategic priorities on the basis of local data
Pinpoint growth sectors and trends for investment
PART 1. INTRODUCTION

Scope of the study
Study period
Geographical scope
Research methodology

PART 2. MALE GROOMING PRODUCTS MARKET OVERVIEW

PART 3. MARKET BREAKDOWN BY PRICE RANGE

Prestige product
Mass product

PART 4. MARKET BREAKDOWN BY PRODUCT

Shaving products
Razors & blades
Toiletries
Fragrances

PART 5. MARKET BREAKDOWN BY DISTRIBUTION CHANNEL

Supermarkets & hypermarkets
Specialty stores
Online retailing
Others

PART 6. KEY COMPANIES

The Procter & Gamble Company
L'Oreal S.A.
Coty Inc.
Beiersdorf AG
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