Klenzo Ltda in Home Care (Chile)

April 2013 | 2 pages | ID: KDA224078F3EN
Euromonitor International Ltd

Abstracts

Klenzo (Klenzo Sociedad Industrial y Comercial) is owned by Peruvian company Intradevco Industrial, which is expected to duplicate its sales in Chile by 2015. Klenzo will be a key factor behind this growth and is expected to add new products, mainly under its Sapolio brand, and to improve its distribution network to reach national coverage. Currently, Klenzo commercialises 90% of its brands in the small grocery retailer channel. However, the company wants to increase its retail coverage. In...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Home Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Klenzo Ltda: Key Facts
Summary 2 Klenzo Ltda: Operational Indicators
Company Background
Production
Summary 3 Klenzo Sociedad Industrial: Production Statistics 2012
Competitive Positioning
Summary 4 Klenzo Ltda: Competitive Position 2012