Households in Latin America
A large proportion of Latin American households is urbanised, which makes them an attractive market for household goods and services targeted at urban areas. However, a growing population, unstable economies, congested megacities, and the decline of the nuclear family are expected to put additional pressure on resources in the region. This report analyses key household datasets for the region, both as a comparison to other regions and on a country-by-country level.
Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, they draw on Euromonitor International’s vast information resources to give top line insight across markets and within consumer segments. Written by some of our most experienced analysts, they are designed as provocations for senior management to use in their own forum, allowing them to stand back and reflect on the behaviour and motivation driving global markets today and tomorrow
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report
Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, they draw on Euromonitor International’s vast information resources to give top line insight across markets and within consumer segments. Written by some of our most experienced analysts, they are designed as provocations for senior management to use in their own forum, allowing them to stand back and reflect on the behaviour and motivation driving global markets today and tomorrow
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report
- Identify factors driving change now and in the future
- Understand motivation
- Forward-looking outlook
- Briefings and presentation should provoke lively discussion at senior level
- Take a step back from micro trends
- Get up to date estimates and comment
Introduction
Regional Household Profiles
Regional Household Inhabitant Profiles
Country Snapshots
Regional Household Profiles
Regional Household Inhabitant Profiles
Country Snapshots