Homewares in Italy

June 2024 | 23 pages | ID: H77F1464599EN
Euromonitor International Ltd

Abstracts

Homewares saw stable growth in current value terms in 2023, buoyed by several contributing factors. Italy’s expanding middle class and increasing urbanisation have led to a growing demand for homewares as more people seek to create comfortable and stylish living spaces in their urban dwellings. Additionally, the influence of social media platforms and YouTube channels showcasing home decor, cooking, and entertaining ideas has sparked interest and inspired consumers to invest in homewares product...

Euromonitor International's Homewares in Italy report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2028 illustrate how market demand is expected to evolve in the medium-term

Product coverage: Dining, Kitchen.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Homewares market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Homewares in Italy
Euromonitor International
June 2024

LIST OF CONTENTS AND TABLES

HOMEWARES IN ITALY
KEY DATA FINDINGS

2023 DEVELOPMENTS

Homewares enjoys steady growth in 2023 backed by the home entertaining trend
Beverageware benefits from regular alcohol consumption in Italy
Cookware and kitchen utensils benefit from well-established culinary traditions in Italy
PROSPECTS AND OPPORTUNITIES
Homewares set to decline owing to market saturation and Italy’s shrinking population
Consumers and brands set to prioritise environmental responsibility over the forecast period
Durability an important factor in homewares while a growing sense of nostalgia could inform new product development
CATEGORY DATA
Table 1 Sales of Homewares by Category: Value 2018-2023
Table 2 Sales of Homewares by Category: % Value Growth 2018-2023
Table 3 Sales of Homewares by Material: % Value 2018-2023
Table 4 NBO Company Shares of Homewares: % Value 2019-2023
Table 5 LBN Brand Shares of Homewares: % Value 2020-2023
Table 6 Distribution of Homewares by Format: % Value 2018-2023
Table 7 Forecast Sales of Homewares by Category: Value 2023-2028
Table 8 Forecast Sales of Homewares by Category: % Value Growth 2023-2028
HOME AND GARDEN IN ITALY
EXECUTIVE SUMMARY
Home and garden in 2023: The big picture

2023 KEY TRENDS

Competitive landscape
Retailing developments
What next for home and garden?
MARKET DATA
Table 9 Sales of Home and Garden by Category: Value 2018-2023
Table 10 Sales of Home and Garden by Category: % Value Growth 2018-2023
Table 11 NBO Company Shares of Home and Garden: % Value 2019-2023
Table 12 LBN Brand Shares of Home and Garden: % Value 2020-2023
Table 13 Penetration of Private Label in Home and Garden by Category: % Value 2018-2023
Table 14 Distribution of Home and Garden by Format: % Value 2018-2023
Table 15 Distribution of Home and Garden by Format and Category: % Value 2023
Table 16 Forecast Sales of Home and Garden by Category: Value 2023-2028
Table 17 Forecast Sales of Home and Garden by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources