Global Mascara Market Survey and Trend Research 2018
SUMMARY
Mascara is a cosmetic commonly used to enhance the eyes. It may darken, thicken, lengthen, and/or define the eyelashes. Normally in one of three forms—liquid, cake, or cream—the modern mascara product has various formulas; however, most contain the same basic components of pigments, oils, waxes, and preservatives.The product that people would recognize as mascara today did not develop until the nineteenth century. A chemist named Eugene Rimmel developed a cosmetic using the newly invented petroleum jelly. The name Rimmel became synonymous with the substance and still translates to “mascara” in the Portuguese, Spanish, Greek, Turkish, Romanian, and Persian languages today.Across the Atlantic Ocean and at roughly the same time, in 1913, a man named T. L. Williams created a remarkably similar substance for his sister Maybel. Later in 1917, T. L. Williams started a mail-order business from the product that grew to become the company Maybelline.The mascara developed by these two men consisted of petroleum jelly and coal in a set ratio. It was undeniably messy, and a better alternative was soon developed. A dampened brush was rubbed against a cake containing soap and black dye in equal proportions and applied to the lashes. Still it was extremely messy. No significant improvement occurred until 1957 with an innovation by Helena Rubinstein
This report describes the development of the industry by upstream & downstream, industry overall and development, key companies, as well as type segment & market application and so on, and makes a scientific prediction for the development industry prospects on the basis of analysis, finally, analyzes opportunities for investment in the industry at the end of the report.
Industry Chain
Mascara is a cosmetic commonly used to enhance the eyes. It may darken, thicken, lengthen, and/or define the eyelashes. Normally in one of three forms—liquid, cake, or cream—the modern mascara product has various formulas; however, most contain the same basic components of pigments, oils, waxes, and preservatives.The product that people would recognize as mascara today did not develop until the nineteenth century. A chemist named Eugene Rimmel developed a cosmetic using the newly invented petroleum jelly. The name Rimmel became synonymous with the substance and still translates to “mascara” in the Portuguese, Spanish, Greek, Turkish, Romanian, and Persian languages today.Across the Atlantic Ocean and at roughly the same time, in 1913, a man named T. L. Williams created a remarkably similar substance for his sister Maybel. Later in 1917, T. L. Williams started a mail-order business from the product that grew to become the company Maybelline.The mascara developed by these two men consisted of petroleum jelly and coal in a set ratio. It was undeniably messy, and a better alternative was soon developed. A dampened brush was rubbed against a cake containing soap and black dye in equal proportions and applied to the lashes. Still it was extremely messy. No significant improvement occurred until 1957 with an innovation by Helena Rubinstein
This report describes the development of the industry by upstream & downstream, industry overall and development, key companies, as well as type segment & market application and so on, and makes a scientific prediction for the development industry prospects on the basis of analysis, finally, analyzes opportunities for investment in the industry at the end of the report.
Industry Chain
- Raw Materials
- Cost
- Technology
- Consumer Preference
- History
- Development & Trend
- Market Competition
- Trade Overview
- Policy
- Regional Market
- Production Development
- Sales
- Regional Trade
- Regional Forecast
- Company Profile
- Product & Service
- Business Operation Data
- Market Share
- Market Features
- Investment Opportunity
- Investment Calculation
PART 1 INDUSTRY OVERVIEW
1.1 Mascara Industry
1.1.1 Definition
1.1.2 Industry Trend
1.2 Industry Chain
1.2.1 Upstream
1.2.2 Technology
1.2.3 Cost Structure
1.2.4 Consumer Preference
1.2.2 Downstream
PART 2 INDUSTRY OVERALL
2.1 Industry History
2.2 Development Prospect
2.3 Competition Structure
2.4 Relevant Policy
2.5 Trade Overview
PART 3 MASCARA MARKET BY PRODUCT
3.1 Products List of Major Companies
3.2 Market Size
3.3 Market Forecast
4 KEY COMPANIES LIST
4.1 L’Oreal (Company Overview, Sales Data etc.)
4.1.1 Company Overview
4.1.2 Products and Services
4.1.3 Business Analysis
4.2 Estee Lauder (Company Overview, Sales Data etc.)
4.2.1 Company Overview
4.2.2 Products and Services
4.2.3 Business Analysis
4.3 Procter & Gamble (Company Overview, Sales Data etc.)
4.3.1 Company Overview
4.3.2 Products and Services
4.3.3 Business Analysis
4.4 LVMH (Company Overview, Sales Data etc.)
4.4.1 Company Overview
4.4.2 Products and Services
4.4.3 Business Analysis
4.5 Avon (Company Overview, Sales Data etc.)
4.5.1 Company Overview
4.5.2 Products and Services
4.5.3 Business Analysis
4.6 Avon (Company Overview, Sales Data etc.)
4.6.1 Company Overview
4.6.2 Products and Services
4.6.3 Business Analysis
4.7 Shiseido (Company Overview, Sales Data etc.)
4.7.1 Company Overview
4.7.2 Products and Services
4.7.3 Business Analysis
4.8 Amore Pacific (Company Overview, Sales Data etc.)
4.8.1 Company Overview
4.8.2 Products and Services
4.8.3 Business Analysis
4.9 Missha (Company Overview, Sales Data etc.)
4.9.1 Company Overview
4.9.2 Products and Services
4.9.3 Business Analysis
4.10 Chanel (Company Overview, Sales Data etc.)
4.10.1 Company Overview
4.10.2 Products and Services
4.10.3 Business Analysis
4.11 Mary Kay (Company Overview, Sales Data etc.)
4.12 Alticor (Company Overview, Sales Data etc.)
4.13 PIAS (Company Overview, Sales Data etc.)
4.14 Natura (Company Overview, Sales Data etc.)
4.15 Revlon (Company Overview, Sales Data etc.)
4.16 Oriflame (Company Overview, Sales Data etc.)
4.17 GroupeRocher (Company Overview, Sales Data etc.)
4.18 Kose Corp (Company Overview, Sales Data etc.)
4.19 Beiersdorf (Company Overview, Sales Data etc.)
4.20 DHC (Company Overview, Sales Data etc.)
4.21 Thefaceshop (Company Overview, Sales Data etc.)
4.22 Gurwitch (Company Overview, Sales Data etc.)
4.23 Pola Orbis (Company Overview, Sales Data etc.)
4.24 Marie Dalgar (Company Overview, Sales Data etc.)
4.25 Elizabeth Arden (Company Overview, Sales Data etc.)
PART 5 MARKET COMPETITION
5.1 Companies Competition
5.2 Industry Competition Structure Analysis
5.2.1 Rivalry
5.2.2 Threat of New Entrants
5.2.3 Substitutes
5.2.4 Bargaining Power of Suppliers
5.2.5 Bargaining Power of Buyers
PART 6 MARKET DEMAND BY SEGMENT
6.1 Demand Situation
6.1.1 Industry Application Status
6.1.2 Industry SWOT Analysis
6.1.2.1 Strengths
6.1.2.2 Weaknesses
6.1.2.3 Opportunities
6.1.2.4 Threats
6.2 Major Customer Survey
6.3 Demand Forecast
PART 7 REGION OPERATION
7.1 Regional Market
7.2 Production and Sales by Region
7.2.1 Production
7.2.2 Sales
7.2.3 Trade
7.3 Regional Forecast
PART 8 MARKET INVESTMENT
8.1 Market Features
8.1.1 Product Features
8.1.2 Price Features
8.1.3 Channel Features
8.1.4 Purchasing Features
8.2 Investment Opportunity
8.2.1 Regional Investment Opportunity
8.2.2 Industry Investment Opportunity
8.3 Investment Calculation
8.3.1 Cost Calculation
8.3.2 Revenue Calculation
8.3.3 Economic Performance Evaluation
PART 9 CONCLUSION
1.1 Mascara Industry
1.1.1 Definition
1.1.2 Industry Trend
1.2 Industry Chain
1.2.1 Upstream
1.2.2 Technology
1.2.3 Cost Structure
1.2.4 Consumer Preference
1.2.2 Downstream
PART 2 INDUSTRY OVERALL
2.1 Industry History
2.2 Development Prospect
2.3 Competition Structure
2.4 Relevant Policy
2.5 Trade Overview
PART 3 MASCARA MARKET BY PRODUCT
3.1 Products List of Major Companies
3.2 Market Size
3.3 Market Forecast
4 KEY COMPANIES LIST
4.1 L’Oreal (Company Overview, Sales Data etc.)
4.1.1 Company Overview
4.1.2 Products and Services
4.1.3 Business Analysis
4.2 Estee Lauder (Company Overview, Sales Data etc.)
4.2.1 Company Overview
4.2.2 Products and Services
4.2.3 Business Analysis
4.3 Procter & Gamble (Company Overview, Sales Data etc.)
4.3.1 Company Overview
4.3.2 Products and Services
4.3.3 Business Analysis
4.4 LVMH (Company Overview, Sales Data etc.)
4.4.1 Company Overview
4.4.2 Products and Services
4.4.3 Business Analysis
4.5 Avon (Company Overview, Sales Data etc.)
4.5.1 Company Overview
4.5.2 Products and Services
4.5.3 Business Analysis
4.6 Avon (Company Overview, Sales Data etc.)
4.6.1 Company Overview
4.6.2 Products and Services
4.6.3 Business Analysis
4.7 Shiseido (Company Overview, Sales Data etc.)
4.7.1 Company Overview
4.7.2 Products and Services
4.7.3 Business Analysis
4.8 Amore Pacific (Company Overview, Sales Data etc.)
4.8.1 Company Overview
4.8.2 Products and Services
4.8.3 Business Analysis
4.9 Missha (Company Overview, Sales Data etc.)
4.9.1 Company Overview
4.9.2 Products and Services
4.9.3 Business Analysis
4.10 Chanel (Company Overview, Sales Data etc.)
4.10.1 Company Overview
4.10.2 Products and Services
4.10.3 Business Analysis
4.11 Mary Kay (Company Overview, Sales Data etc.)
4.12 Alticor (Company Overview, Sales Data etc.)
4.13 PIAS (Company Overview, Sales Data etc.)
4.14 Natura (Company Overview, Sales Data etc.)
4.15 Revlon (Company Overview, Sales Data etc.)
4.16 Oriflame (Company Overview, Sales Data etc.)
4.17 GroupeRocher (Company Overview, Sales Data etc.)
4.18 Kose Corp (Company Overview, Sales Data etc.)
4.19 Beiersdorf (Company Overview, Sales Data etc.)
4.20 DHC (Company Overview, Sales Data etc.)
4.21 Thefaceshop (Company Overview, Sales Data etc.)
4.22 Gurwitch (Company Overview, Sales Data etc.)
4.23 Pola Orbis (Company Overview, Sales Data etc.)
4.24 Marie Dalgar (Company Overview, Sales Data etc.)
4.25 Elizabeth Arden (Company Overview, Sales Data etc.)
PART 5 MARKET COMPETITION
5.1 Companies Competition
5.2 Industry Competition Structure Analysis
5.2.1 Rivalry
5.2.2 Threat of New Entrants
5.2.3 Substitutes
5.2.4 Bargaining Power of Suppliers
5.2.5 Bargaining Power of Buyers
PART 6 MARKET DEMAND BY SEGMENT
6.1 Demand Situation
6.1.1 Industry Application Status
6.1.2 Industry SWOT Analysis
6.1.2.1 Strengths
6.1.2.2 Weaknesses
6.1.2.3 Opportunities
6.1.2.4 Threats
6.2 Major Customer Survey
6.3 Demand Forecast
PART 7 REGION OPERATION
7.1 Regional Market
7.2 Production and Sales by Region
7.2.1 Production
7.2.2 Sales
7.2.3 Trade
7.3 Regional Forecast
PART 8 MARKET INVESTMENT
8.1 Market Features
8.1.1 Product Features
8.1.2 Price Features
8.1.3 Channel Features
8.1.4 Purchasing Features
8.2 Investment Opportunity
8.2.1 Regional Investment Opportunity
8.2.2 Industry Investment Opportunity
8.3 Investment Calculation
8.3.1 Cost Calculation
8.3.2 Revenue Calculation
8.3.3 Economic Performance Evaluation
PART 9 CONCLUSION
LIST OF TABLES
Table Global Mascara Market 2012-2017, by Type, in USD Million
Table Global Mascara Market 2012-2017, by Type, in Volume
Table Global Mascara Market Forecast 2018-2023, by Type, in USD Million
Table Global Mascara Market Forecast 2018-2023, by Type, in Volume
Table L’Oreal Overview List
Table Mascara Business Operation of L’Oreal (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Estee Lauder Overview List
Table Mascara Business Operation of Estee Lauder (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Procter & Gamble Overview List
Table Mascara Business Operation of Procter & Gamble (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table LVMH Overview List
Table Mascara Business Operation of LVMH (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Avon Overview List
Table Mascara Business Operation of Avon (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Avon Overview List
Table Mascara Business Operation of Avon (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Shiseido Overview List
Table Mascara Business Operation of Shiseido (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Amore Pacific Overview List
Table Mascara Business Operation of Amore Pacific (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Missha Overview List
Table Mascara Business Operation of Missha (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Chanel Overview List
Table Mascara Business Operation of Chanel (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Mary Kay Overview List
Table Mascara Business Operation of Mary Kay (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Alticor Overview List
Table Mascara Business Operation of Alticor (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table PIAS Overview List
Table Mascara Business Operation of PIAS (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Natura Overview List
Table Mascara Business Operation of Natura (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Revlon Overview List
Table Mascara Business Operation of Revlon (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Oriflame Overview List
Table Mascara Business Operation of Oriflame (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table GroupeRocher Overview List
Table Mascara Business Operation of GroupeRocher (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Kose Corp Overview List
Table Mascara Business Operation of Kose Corp (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Beiersdorf Overview List
Table Mascara Business Operation of Beiersdorf (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table DHC Overview List
Table Mascara Business Operation of DHC (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Thefaceshop Overview List
Table Mascara Business Operation of Thefaceshop (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Gurwitch Overview List
Table Mascara Business Operation of Gurwitch (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Pola Orbis Overview List
Table Mascara Business Operation of Pola Orbis (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Marie Dalgar Overview List
Table Mascara Business Operation of Marie Dalgar (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Elizabeth Arden Overview List
Table Mascara Business Operation of Elizabeth Arden (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Global Mascara Sales Revenue 2012-2017, by Companies, in USD Million
Table Global Mascara Sales Revenue Share, by Companies, in USD Million
Table Global Mascara Sales Volume 2012-2017, by Companies, in Volume
Table Global Mascara Sales Revenue Share, by Companies in 2017, in Volume
Table Mascara Demand 2012-2017, by Application, in USD Million
Table Mascara Demand 2012-2017, by Application, in Volume
Table Mascara Demand Forecast 2018-2023, by Application, in USD Million
Table Mascara Demand Forecast 2018-2023, by Application, in Volume
Table Global Mascara Market 2012-2017, by Region, in USD Million
Table Global Mascara Market 2012-2017, by Region, in Volume
Table Mascara Market Forecast 2018-2023, by Region, in USD Million
Table Mascara Market Forecast 2018-2023, by Region, in Volume
Table Global Mascara Market 2012-2017, by Type, in USD Million
Table Global Mascara Market 2012-2017, by Type, in Volume
Table Global Mascara Market Forecast 2018-2023, by Type, in USD Million
Table Global Mascara Market Forecast 2018-2023, by Type, in Volume
Table L’Oreal Overview List
Table Mascara Business Operation of L’Oreal (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Estee Lauder Overview List
Table Mascara Business Operation of Estee Lauder (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Procter & Gamble Overview List
Table Mascara Business Operation of Procter & Gamble (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table LVMH Overview List
Table Mascara Business Operation of LVMH (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Avon Overview List
Table Mascara Business Operation of Avon (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Avon Overview List
Table Mascara Business Operation of Avon (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Shiseido Overview List
Table Mascara Business Operation of Shiseido (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Amore Pacific Overview List
Table Mascara Business Operation of Amore Pacific (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Missha Overview List
Table Mascara Business Operation of Missha (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Chanel Overview List
Table Mascara Business Operation of Chanel (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Mary Kay Overview List
Table Mascara Business Operation of Mary Kay (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Alticor Overview List
Table Mascara Business Operation of Alticor (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table PIAS Overview List
Table Mascara Business Operation of PIAS (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Natura Overview List
Table Mascara Business Operation of Natura (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Revlon Overview List
Table Mascara Business Operation of Revlon (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Oriflame Overview List
Table Mascara Business Operation of Oriflame (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table GroupeRocher Overview List
Table Mascara Business Operation of GroupeRocher (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Kose Corp Overview List
Table Mascara Business Operation of Kose Corp (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Beiersdorf Overview List
Table Mascara Business Operation of Beiersdorf (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table DHC Overview List
Table Mascara Business Operation of DHC (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Thefaceshop Overview List
Table Mascara Business Operation of Thefaceshop (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Gurwitch Overview List
Table Mascara Business Operation of Gurwitch (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Pola Orbis Overview List
Table Mascara Business Operation of Pola Orbis (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Marie Dalgar Overview List
Table Mascara Business Operation of Marie Dalgar (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Elizabeth Arden Overview List
Table Mascara Business Operation of Elizabeth Arden (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
Table Global Mascara Sales Revenue 2012-2017, by Companies, in USD Million
Table Global Mascara Sales Revenue Share, by Companies, in USD Million
Table Global Mascara Sales Volume 2012-2017, by Companies, in Volume
Table Global Mascara Sales Revenue Share, by Companies in 2017, in Volume
Table Mascara Demand 2012-2017, by Application, in USD Million
Table Mascara Demand 2012-2017, by Application, in Volume
Table Mascara Demand Forecast 2018-2023, by Application, in USD Million
Table Mascara Demand Forecast 2018-2023, by Application, in Volume
Table Global Mascara Market 2012-2017, by Region, in USD Million
Table Global Mascara Market 2012-2017, by Region, in Volume
Table Mascara Market Forecast 2018-2023, by Region, in USD Million
Table Mascara Market Forecast 2018-2023, by Region, in Volume
LIST OF FIGURES
Figure Mascara Industry Chain Structure
Figure Global Mascara Market Growth 2012-2017, by Type, in USD Million
Figure Global Mascara Market Growth 2012-2017, by Type, in Volume
Figure Global Mascara Sales Revenue Share, by Companies in 2017, in USD Million
Figure Global Mascara Sales Volume Share 2012-2017, by Companies, in Volume
Figure Production Development by Region
Figure Sales List by Region
Figure Mascara Industry Chain Structure
Figure Global Mascara Market Growth 2012-2017, by Type, in USD Million
Figure Global Mascara Market Growth 2012-2017, by Type, in Volume
Figure Global Mascara Sales Revenue Share, by Companies in 2017, in USD Million
Figure Global Mascara Sales Volume Share 2012-2017, by Companies, in Volume
Figure Production Development by Region
Figure Sales List by Region
