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Electric Hair Clipper & Trimmer Market By Product Type (Corded, Cordless), By End User (Home Users, Professional Users), By Sales Channel (Supermarkets/Hypermarkets, Convenience Stores, Online, Others), By Region, By Competition Forecast & Opportunities, 2018-2028F

November 2023 | 190 pages | ID: E7CC9CDA53E8EN
TechSci Research

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The global dry shampoo market has witnessed impressive growth driven by shifts in consumer lifestyles, evolving beauty trends, and the demand for convenient haircare solutions. Dry shampoo, a waterless alternative to traditional shampoo, has gained popularity for its ability to refresh hair, absorb excess oil, and add volume without the need for water or extensive styling.

Consumers are increasingly seeking time-efficient and on-the-go solutions, leading to a surge in the demand for dry shampoos. This trend is fueled by factors such as hectic schedules, urbanization, and environmental concerns related to water conservation. Consequently, the market has seen a wide range of dry shampoo products catering to various hair types, preferences, and needs.

One major driver is the increasing demand for natural and organic beauty products. This demand has prompted manufacturers to formulate dry shampoos with plant-based ingredients, free from harsh chemicals. Additionally, the influence of social media and digital platforms has raised awareness about haircare routines, contributing to the market's growth.

The market's expansion is further influenced by product innovations, including powder and aerosol formats, unique fragrances, and specialized formulas for different hair colors. Online retail platforms and e-commerce channels have made these products easily accessible to consumers worldwide, further fueling market growth.

Key Market Drivers

Changing Lifestyles and Convenience: In today's fast-paced world, changing lifestyles characterized by busy schedules and demanding work commitments have significantly influenced consumer preferences for convenient haircare solutions. Dry shampoo has emerged as a sought-after solution in response to these changing dynamics. It offers a convenient and time-saving way to refresh hair without the need for a traditional wet shampooing routine. The convenience factor is a driving force behind the growing popularity of dry shampoo, catering to individuals who prioritize efficiency without compromising on the look and feel of their hair.

Urbanization and Limited Water Availability: The process of urbanization has brought about smaller living spaces and limited access to water resources in densely populated areas. Simultaneously, there is growing awareness about environmental sustainability. Dry shampoo addresses these challenges by offering a practical solution that conserves water. In regions facing water scarcity or restrictions, dry shampoo becomes a crucial tool in optimizing water usage while still achieving desired hair hygiene and style.

Environmental Consciousness: Environmental consciousness is driving a shift in consumer behavior towards more sustainable choices. Dry shampoo has gained favor among environmentally conscious consumers due to its contribution to resource conservation. By eliminating the need for water during hair cleansing, dry shampoo minimizes water wastage. Furthermore, dry shampoo's reduced packaging waste compared to traditional shampoo bottles supports eco-friendly practices.

Hair Health and Damage Prevention: Maintaining optimal hair health is a priority for consumers, and the frequent use of water and traditional shampoos can sometimes contribute to hair damage. Dry shampoo emerges as a solution that aligns with hair health objectives. By absorbing excess oil and refreshing the hair without water, it extends the time between wet washes, helping retain the hair's natural oils essential for hair health.

Styling and Volume Enhancement: Beyond their cleansing properties, dry shampoos have gained traction for their styling and volume-enhancing capabilities. Consumers are increasingly drawn to products that offer multifunctional benefits, and dry shampoos fit the bill by providing texture and volume to hair.

Key Market Challenges

Product Residue and Effectiveness: A significant challenge in the dry shampoo market is the potential for residue accumulation on the scalp and hair, resulting in an undesirable dull or sticky appearance. Manufacturers must address this challenge by developing formulations that not only effectively absorb excess oil and refresh the hair but also minimize visible residue and discomfort.

Proper Application Techniques: The proper application of dry shampoo presents a challenge as it requires specific skills to achieve desired outcomes. Incorrect application can result in uneven product distribution, leaving a visible white cast on the hair or scalp. Manufacturers should provide clear and user-friendly instructions on how to apply dry shampoo effectively.

Impact on Scalp Health: The improper or excessive use of dry shampoo has the potential to negatively impact scalp health. Accumulated product residue from frequent application can clog hair follicles, leading to irritation and potentially exacerbating existing scalp conditions. Manufacturers should emphasize the need to balance convenience with scalp health.

Lack of Deep Cleansing: While dry shampoo is effective in quickly addressing oil and grease, it falls short in providing the thorough cleansing that traditional shampooing offers. Over time, relying solely on dry shampoo without intermittent wet cleansing may result in the accumulation of product residue, environmental pollutants, and oils on the scalp and hair.

Competition and Brand Differentiation: The global dry shampoo market is marked by intensifying competition. Manufacturers must leverage innovative marketing campaigns, distinct value propositions, and continuous product innovation to capture and maintain consumer attention.

Key Market Trends

Customization and Personalization: Consumers are demanding dry shampoos that cater to their individual needs and preferences. Brands are introducing dry shampoos specially formulated for specific hair types, colors, and concerns. Moreover, customizable options are on the rise, allowing users to tailor their haircare routines according to their personal preferences.

Smart and Tech-Driven Solutions: The integration of smart and tech-driven solutions is transforming the dry shampoo market. Smart dry shampoos can monitor scalp conditions, track product usage, and provide real-time feedback. Advancements like 3D printing and artificial intelligence are used to create tailor-made dry shampoos that cater to individual hair types, concerns, and preferences.

Natural and Organic Ingredients: The global trend towards clean beauty has made its mark on the dry shampoo market. Consumers are seeking products that are free from harsh chemicals and synthetic additives. Brands are reformulating their products to include botanical extracts, essential oils, and plant-based ingredients known for their nourishing and gentle properties.

Rise of Waterless Beauty: The waterless beauty movement is gaining traction, and dry shampoo perfectly aligns with this trend. Dry shampoo's water-free approach resonates with consumers who prioritize sustainability and water conservation.

Multi-Functional Products: Dry shampoos are evolving into versatile solutions that offer additional styling benefits. These products provide more than one purpose, streamlining beauty routines and reducing clutter in cabinets.

Expansion of Male Grooming: The dry shampoo market has expanded to cater to the growing male grooming market. Brands are introducing dry shampoos formulated to address men's unique hair concerns, tapping into the evolving norms of male personal care and grooming.

Segmental Insights

Type Insights: Powder-based dry shampoos are emerging as the fastest-growing segment in the global dry shampoo market. Powder dry shampoos offer a waterless alternative that aligns with eco-conscious and sustainable beauty movements. Additionally, these products are favored for their versatility, catering to various hair types and styles.

Distribution Channel Insights: Online sales have become the fastest-growing segment in the global dry shampoo market. Online sales offer benefits such as easy access to a wide range of products, user reviews, and seamless home delivery. Digital marketing strategies, influencer collaborations, and targeted advertisements are amplifying the online shopping experience for consumers.

Regional Insights

The northern region has emerged as the fastest-growing segment in the global dry shampoo market. Urban areas in the northern region often experience busy routines, leading consumers to seek convenient haircare solutions like dry shampoo. Additionally, colder climates may discourage frequent hair washing due to the drying effects of heated indoor environments. The trend towards eco-conscious choices and the popularity of waterless beauty also contribute to the segment's growth.

Key Market Players

Procter & Gamble Company

Kao Corporation

The Estйe Lauder Companies

Shiseido Company Ltd.

L’Oreal SA

Henkel AG & Co. KGaA

Revlon Inc.

Church & Dwight Co, Inc.

Unilever

Coty Inc.

Report Scope:

In this report, the global Dry Shampoo market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
  • Dry Shampoo Market, By Type
  • Spray
  • Powder
  • Foam
  • Dry Shampoo Market, By Function:
  • Anit-Dandruff
  • Color Protection
  • Hair Loss Protection
  • Daily Care
  • Dry Shampoo Market, By Distribution Channel:
  • Online
  • Offline
  • Dry Shampoo Market, By Region:
  • North America
  • United States
  • Canada
  • Mexico
  • Asia-Pacific
  • China
  • Japan
  • India
  • Vietnam
  • South Korea
  • Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
  • South America
  • Brazil
  • Argentina
  • Colombia
  • Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE
Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the global Dry Shampoo market.

Available Customizations:

Global Dry Shampoo market report with the given market data, Tech Sci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information
  • Detailed analysis and profiling of additional market players (up to five).
1. INTRODUCTION

1.1. Product Overview
1.2. Key Highlights of the Report
1.3. Market Coverage
1.4. Market Segments Covered
1.5. Research Tenure Considered

2. RESEARCH METHODOLOGY

2.1. Objective of the Study
2.2. Baseline Methodology
2.3. Key Industry Partners
2.4. Major Association and Secondary Sources
2.5. Forecasting Methodology
2.6. Data Triangulation & Validation
2.7. Assumptions and Limitations

3. EXECUTIVE SUMMARY

3.1. Market Overview
3.2. Market Forecast
3.3. Key Regions
3.4. Key Segments

4. VOICE OF CUSTOMERS

4.1. Brand Awareness
4.2. Factors Influencing Purchase Decisions
4.3. Challenges Faced

5. GLOBAL ELECTRIC HAIR CLIPPER & TRIMMER MARKET OUTLOOK

5.1. Market Size & Forecast
  5.1.1. By Value
5.2. Market Share & Forecast
  5.2.1. By Product Type Market Share Analysis (Corded, Cordless)
  5.2.2. By End User Market Share Analysis (Home Users, Professional Users)
  5.2.3. By Sales Channel Market Share Analysis (Supermarkets/Hypermarkets, Convenience Stores, Online, Others)
  5.2.4. By Regional Market Share Analysis
    5.2.4.1. North America Market Share Analysis
    5.2.4.2. South America Market Share Analysis
    5.2.4.3. Middle East & Africa Market Share Analysis
    5.2.4.4. Europe Market Share Analysis
    5.2.4.5. Asia-Pacific Market Share Analysis
  5.2.5. By Top 5 Companies Market Share Analysis, Others (2022)
5.3. Global Electric Hair Clipper & Trimmer Market Mapping & Opportunity Assessment
  5.3.1. By Product Type Market Mapping & Opportunity Assessment
  5.3.2. By End User Market Mapping & Opportunity Assessment
  5.3.3. By Sales Channel Market Mapping & Opportunity Assessment
  5.3.4. By Regional Market Mapping & Opportunity Assessment

6. NORTH AMERICA ELECTRIC HAIR CLIPPER & TRIMMER MARKET OUTLOOK

6.1. Market Size & Forecast
  6.1.1. By Value
6.2. Market Share & Forecast
  6.2.1. By Product Type Market Share Analysis
  6.2.2. By End User Market Share Analysis
  6.2.3. By Sales Channel Market Share Analysis
  6.2.4. By Country Market Share Analysis
    6.2.4.1. United States Electric Hair Clipper & Trimmer Market Outlook
      6.2.4.1.1. Market Size & Forecast
        6.2.4.1.1.1. By Value
      6.2.4.1.2. Market Share & Forecast
        6.2.4.1.2.1. By Product Type Market Share Analysis
        6.2.4.1.2.2. By End User Market Share Analysis
        6.2.4.1.2.3. By Sales Channel Market Share Analysis
    6.2.4.2. Canada Electric Hair Clipper & Trimmer Market Outlook
      6.2.4.2.1. Market Size & Forecast
        6.2.4.2.1.1. By Value
      6.2.4.2.2. Market Share & Forecast
        6.2.4.2.2.1. By Product Type Market Share Analysis
        6.2.4.2.2.2. By End User Market Share Analysis
        6.2.4.2.2.3. By Sales Channel Market Share Analysis
    6.2.4.3. Mexico Electric Hair Clipper & Trimmer Market Outlook
      6.2.4.3.1. Market Size & Forecast
        6.2.4.3.1.1. By Value
      6.2.4.3.2. Market Share & Forecast
        6.2.4.3.2.1. By Product Type Market Share Analysis
        6.2.4.3.2.2. By End User Market Share Analysis
        6.2.4.3.2.3. By Sales Channel Market Share Analysis

7. EUROPE ELECTRIC HAIR CLIPPER & TRIMMER MARKET OUTLOOK

7.1. Market Size & Forecast
  7.1.1. By Value
7.2. Market Share & Forecast
  7.2.1. By Product Type Market Share Analysis
  7.2.2. By End User Market Share Analysis
  7.2.3. By Sales Channel Market Share Analysis
  7.2.4. By Country Market Share Analysis
    7.2.4.1. Germany Electric Hair Clipper & Trimmer Market Outlook
      7.2.4.1.1. Market Size & Forecast
        7.2.4.1.1.1. By Value
      7.2.4.1.2. Market Share & Forecast
        7.2.4.1.2.1. By Product Type Market Share Analysis
        7.2.4.1.2.2. By End User Market Share Analysis
        7.2.4.1.2.3. By Sales Channel Market Share Analysis
    7.2.4.2. United Kingdom Electric Hair Clipper & Trimmer Market Outlook
      7.2.4.2.1. Market Size & Forecast
        7.2.4.2.1.1. By Value
      7.2.4.2.2. Market Share & Forecast
        7.2.4.2.2.1. By Product Type Market Share Analysis
        7.2.4.2.2.2. By End User Market Share Analysis
        7.2.4.2.2.3. By Sales Channel Market Share Analysis
    7.2.4.3. Italy Electric Hair Clipper & Trimmer Market Outlook
      7.2.4.3.1. Market Size & Forecast
        7.2.4.3.1.1. By Value
      7.2.4.3.2. Market Share & Forecast
        7.2.4.3.2.1. By Product Type Market Share Analysis
        7.2.4.3.2.2. By End User Market Share Analysis
        7.2.4.3.2.3. By Sales Channel Market Share Analysis
    7.2.4.4. France Electric Hair Clipper & Trimmer Market Outlook
      7.2.4.4.1. Market Size & Forecast
        7.2.4.4.1.1. By Value
      7.2.4.4.2. Market Share & Forecast
        7.2.4.4.2.1. By Product Type Market Share Analysis
        7.2.4.4.2.2. By End User Market Share Analysis
        7.2.4.4.2.3. By Sales Channel Market Share Analysis
    7.2.4.5. Spain Electric Hair Clipper & Trimmer Market Outlook
      7.2.4.5.1. Market Size & Forecast
        7.2.4.5.1.1. By Value
      7.2.4.5.2. Market Share & Forecast
        7.2.4.5.2.1. By Product Type Market Share Analysis
        7.2.4.5.2.2. By End User Market Share Analysis
        7.2.4.5.2.3. By Sales Channel Market Share Analysis

8. ASIA-PACIFIC ELECTRIC HAIR CLIPPER & TRIMMER MARKET OUTLOOK

8.1. Market Size & Forecast
  8.1.1. By Value
8.2. Market Share & Forecast
  8.2.1. By Product Type Market Share Analysis
  8.2.2. By End User Market Share Analysis
  8.2.3. By Sales Channel Market Share Analysis
  8.2.4. By Country Market Share Analysis
    8.2.4.1. China Electric Hair Clipper & Trimmer Market Outlook
      8.2.4.1.1. Market Size & Forecast
        8.2.4.1.1.1. By Value
      8.2.4.1.2. Market Share & Forecast
        8.2.4.1.2.1. By Product Type Market Share Analysis
        8.2.4.1.2.2. By End User Market Share Analysis
        8.2.4.1.2.3. By Sales Channel Market Share Analysis
    8.2.4.2. India Electric Hair Clipper & Trimmer Market Outlook
      8.2.4.2.1. Market Size & Forecast
        8.2.4.2.1.1. By Value
      8.2.4.2.2. Market Share & Forecast
        8.2.4.2.2.1. By Product Type Market Share Analysis
        8.2.4.2.2.2. By End User Market Share Analysis
        8.2.4.2.2.3. By Sales Channel Market Share Analysis
    8.2.4.3. Japan Electric Hair Clipper & Trimmer Market Outlook
      8.2.4.3.1. Market Size & Forecast
        8.2.4.3.1.1. By Value
      8.2.4.3.2. Market Share & Forecast
        8.2.4.3.2.1. By Product Type Market Share Analysis
        8.2.4.3.2.2. By End User Market Share Analysis
        8.2.4.3.2.3. By Sales Channel Market Share Analysis
    8.2.4.4. South Korea Electric Hair Clipper & Trimmer Market Outlook
      8.2.4.4.1. Market Size & Forecast
        8.2.4.4.1.1. By Value
      8.2.4.4.2. Market Share & Forecast
        8.2.4.4.2.1. By Product Type Market Share Analysis
        8.2.4.4.2.2. By End User Market Share Analysis
        8.2.4.4.2.3. By Sales Channel Market Share Analysis
    8.2.4.5. Australia Electric Hair Clipper & Trimmer Market Outlook
      8.2.4.5.1. Market Size & Forecast
        8.2.4.5.1.1. By Value
      8.2.4.5.2. Market Share & Forecast
        8.2.4.5.2.1. By Product Type Market Share Analysis
        8.2.4.5.2.2. By End User Market Share Analysis
        8.2.4.5.2.3. By Sales Channel Market Share Analysis

9. SOUTH AMERICA ELECTRIC HAIR CLIPPER & TRIMMER MARKET OUTLOOK

9.1. Market Size & Forecast
  9.1.1. By Value
9.2. Market Share & Forecast
  9.2.1. By Product Type Market Share Analysis
  9.2.2. By End User Market Share Analysis
  9.2.3. By Sales Channel Market Share Analysis
  9.2.4. By Country Market Share Analysis
    9.2.4.1. Brazil Electric Hair Clipper & Trimmer Market Outlook
      9.2.4.1.1. Market Size & Forecast
        9.2.4.1.1.1. By Value
      9.2.4.1.2. Market Share & Forecast
        9.2.4.1.2.1. By Product Type Market Share Analysis
        9.2.4.1.2.2. By End User Market Share Analysis
        9.2.4.1.2.3. By Sales Channel Market Share Analysis
    9.2.4.2. Colombia Electric Hair Clipper & Trimmer Market Outlook
      9.2.4.2.1. Market Size & Forecast
        9.2.4.2.1.1. By Value
      9.2.4.2.2. Market Share & Forecast
        9.2.4.2.2.1. By Product Type Market Share Analysis
        9.2.4.2.2.2. By End User Market Share Analysis
        9.2.4.2.2.3. By Sales Channel Market Share Analysis
    9.2.4.3. Argentina Electric Hair Clipper & Trimmer Market Outlook
      9.2.4.3.1. Market Size & Forecast
        9.2.4.3.1.1. By Value
      9.2.4.3.2. Market Share & Forecast
        9.2.4.3.2.1. By Product Type Market Share Analysis
        9.2.4.3.2.2. By End User Market Share Analysis
        9.2.4.3.2.3. By Sales Channel Market Share Analysis

10. MIDDLE EAST AND AFRICA ELECTRIC HAIR CLIPPER & TRIMMER MARKET OUTLOOK

10.1. Market Size & Forecast
  10.1.1. By Value
10.2. Market Share & Forecast
  10.2.1. By Product Type Market Share Analysis
  10.2.2. By End User Market Share Analysis
  10.2.3. By Sales Channel Market Share Analysis
  10.2.4. By Country Market Share Analysis
    10.2.4.1. South Africa Electric Hair Clipper & Trimmer Market Outlook
      10.2.4.1.1. Market Size & Forecast
        10.2.4.1.1.1. By Value
      10.2.4.1.2. Market Share & Forecast
        10.2.4.1.2.1. By Product Type Market Share Analysis
        10.2.4.1.2.2. By End User Market Share Analysis
        10.2.4.1.2.3. By Sales Channel Market Share Analysis
    10.2.4.2. Saudi Arabia Electric Hair Clipper & Trimmer Market Outlook
      10.2.4.2.1. Market Size & Forecast
        10.2.4.2.1.1. By Value
      10.2.4.2.2. Market Share & Forecast
        10.2.4.2.2.1. By Product Type Market Share Analysis
        10.2.4.2.2.2. By End User Market Share Analysis
        10.2.4.2.2.3. By Sales Channel Market Share Analysis
    10.2.4.3. UAE Electric Hair Clipper & Trimmer Market Outlook
      10.2.4.3.1. Market Size & Forecast
        10.2.4.3.1.1. By Value
      10.2.4.3.2. Market Share & Forecast
        10.2.4.3.2.1. By Product Type Market Share Analysis
        10.2.4.3.2.2. By End User Market Share Analysis
        10.2.4.3.2.3. By Sales Channel Market Share Analysis
    10.2.4.4. Turkey Electric Hair Clipper & Trimmer Market Outlook
      10.2.4.4.1. Market Size & Forecast
        10.2.4.4.1.1. By Value
      10.2.4.4.2. Market Share & Forecast
        10.2.4.4.2.1. By Product Type Market Share Analysis
        10.2.4.4.2.2. By End User Market Share Analysis
        10.2.4.4.2.3. By Sales Channel Market Share Analysis

11. MARKET DYNAMICS

11.1. Drivers
11.2. Challenges

12. MARKET TRENDS & DEVELOPMENTS


13. SWOT ANALYSIS

13.1. Strength
13.2. Weakness
13.3. Opportunity
13.4. Threat

14. COMPETITIVE LANDSCAPE

14.1. Company Profiles
  14.1.1. Koninklijke Philips N.V.
    14.1.1.1. Company Details
    14.1.1.2. Products & Services
    14.1.1.3. Financials (As Per Availability)
    14.1.1.4. Key Market Focus & Geographical Presence
    14.1.1.5. Recent Developments
    14.1.1.6. Key Management Personnel
  14.1.2. Wahl
    14.1.2.1. Company Details
    14.1.2.2. Products & Services
    14.1.2.3. Financials (As Per Availability)
    14.1.2.4. Key Market Focus & Geographical Presence
    14.1.2.5. Recent Developments
    14.1.2.6. Key Management Personnel
  14.1.3. Spectrum Brands, Inc. (Remington)
    14.1.3.1. Company Details
    14.1.3.2. Products & Services
    14.1.3.3. Financials (As Per Availability)
    14.1.3.4. Key Market Focus & Geographical Presence
    14.1.3.5. Recent Developments
    14.1.3.6. Key Management Personnel
  14.1.4. Procter & Gamble (Braun GmbH)
    14.1.4.1. Company Details
    14.1.4.2. Products & Services
    14.1.4.3. Financials (As Per Availability)
    14.1.4.4. Key Market Focus & Geographical Presence
    14.1.4.5. Recent Developments
    14.1.4.6. Key Management Personnel
  14.1.5. Panasonic Corporation
    14.1.5.1. Company Details
    14.1.5.2. Products & Services
    14.1.5.3. Financials (As Per Availability)
    14.1.5.4. Key Market Focus & Geographical Presence
    14.1.5.5. Recent Developments
    14.1.5.6. Key Management Personnel
  14.1.6. Conair Corporation
    14.1.6.1. Company Details
    14.1.6.2. Products & Services
    14.1.6.3. Financials (As Per Availability)
    14.1.6.4. Key Market Focus & Geographical Presence
    14.1.6.5. Recent Developments
    14.1.6.6. Key Management Personnel
  14.1.7. Andis Company
    14.1.7.1. Company Details
    14.1.7.2. Products & Services
    14.1.7.3. Financials (As Per Availability)
    14.1.7.4. Key Market Focus & Geographical Presence
    14.1.7.5. Recent Developments
    14.1.7.6. Key Management Personnel
  14.1.8. VEGA
    14.1.8.1. Company Details
    14.1.8.2. Products & Services
    14.1.8.3. Financials (As Per Availability)
    14.1.8.4. Key Market Focus & Geographical Presence
    14.1.8.5. Recent Developments
    14.1.8.6. Key Management Personnel
  14.1.9. Sunbeam Products, Inc. (Oster Professional)
    14.1.9.1. Company Details
    14.1.9.2. Products & Services
    14.1.9.3. Financials (As Per Availability)
    14.1.9.4. Key Market Focus & Geographical Presence
    14.1.9.5. Recent Developments
    14.1.9.6. Key Management Personnel
  14.1.10. Havells India Ltd.
    14.1.10.1. Company Details
    14.1.10.2. Products & Services
    14.1.10.3. Financials (As Per Availability)
    14.1.10.4. Key Market Focus & Geographical Presence
    14.1.10.5. Recent Developments
    14.1.10.6. Key Management Personnel

15. STRATEGIC RECOMMENDATIONS/ACTION PLAN

15.1. Key Focus Areas
15.2. Target Product Type
15.3. Target Sales Channel

16. ABOUT US & DISCLAIMER


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