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Africa water purifier market by Technology (Gravity Purifier, UV Purifier, and RO Purifier), End User (Commercial and Residential), and Distribution Channel (Retail, Direct Sale, And Online): Opportunity Analysis and Industry Forecast, 2021–2027

April 2021 | 134 pages | ID: AD8FB6C3068EN
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The Africa water purifier market size was valued at $410.8 million in 2019, and is estimated to reach $617.7 million by 2027 with a CAGR of 7.7% from 2021 to 2027. Water purifier is a device that eliminates biological contaminants, suspended solids, toxins, harmful gases & chemicals, bacteria, fungi, and other such impurities from contaminated water to make it potable. The penetration of water purifiers is relatively higher in developed regions, while developing countries still remain untapped. However, water purifiers are anticipated to emerge as a primary necessity in developing countries during the forecast period, owing to increase in water pollution.

Increase in disposable income of customers, rise in incidence of waterborne diseases, rapid industrial development leading to water pollution, and improvement of health are the prime drivers of the Africa water purifier market. Moreover, developing nations offer lucrative opportunities for market players, due to the presence of large population base and heavy water pollution. However, increase in demand for packaged drinking water poses threat to the growth of this market.

In addition, low market penetration in rural areas due to lack of awareness toward sanitation is expected to pose challenges for the Africa market. On the contrary, the number of social media users has increased considerably with rise in internet penetration. Taking this into consideration, companies are taking initiatives to increase awareness regarding water purifiers products and services on these social media platforms. Social media marketing is one of the major strategies adopted by various companies and industries on imparting awareness about their product offerings among target customers on social media channels.

Thus, through social media awareness strategy, the Africa water purifiers market sights remunerative opportunity in gaining traction and increasing its customer reach among its target segments. The African water purifier market is segmented into technology, end user, distribution channel, and country. Depending on technology, the market is categorized into gravity purifier, UV purifier, and RO purifier. On the basis of end user, it is bifurcated into commercial and residential. By distribution channel, it is segregated into retail, direct sale, and online. Country wise, it is analyzed across Equatorial Guinea, Mauritius, Nigeria, South Africa, Kenya, Tanzania, Uganda, and rest of Africa. The major market players profiled in the Africa water purifier market report include Absolutely Water, African Water Purification, Amway Corporation, Aquamat SA Pty Ltd., E-Rotek Water Systems Co., Ltd., Glacier, H2O International SA (PTY) LTD., PURE SA, Pure-Pro Water Corporation, and Puritech. Other players analyzed in the report are Water Now Inc., Rosatom and Bluewater.

KEY BENEFITS FOR STAKEHOLDERS
          • This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the Africa water purifier market analysis from 2019 to 2027 to identify the prevailing market opportunities.
      • The market research is offered along with information related to key drivers, restraints, and Africa water purifier market opportunities.
      • Porter’s five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier–buyer network.
      • In-depth analysis of the Africa water purifier market segmentation assists to determine the prevailing market opportunities.
  • Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the Africa water purifier market players.
KEY MARKET SEGMENTS
  • By Technology
    • Gravity Purifier
    • UV Purifier
    • RO Purifier
  • By End User
    • Commercial
    • Residential
  • By Distribution Channel
    • Retail Stores
    • Direct Sales
    • Online
  • By Country
    • Equatorial Guinea
    • Mauritius
    • Nigeria
    • South Africa
    • Kenya
    • Tanzania
    • Uganda
    • Rest of Africa
CHAPTER 1:INTRODUCTION

1.1.Report description
1.2.Key benefits for stakeholders
1.3.Key market segment
1.4.Research methodology
  1.4.1.Primary research
  1.4.2.Secondary research
  1.4.3.Analyst tools and models

CHAPTER 2:EXECUTIVE SUMMARY

2.1.Key findings of the study
  2.1.1.Top impacting factors
  2.1.2.Top investment pockets
2.2.CXO perspective

CHAPTER 3:MARKET OVERVIEW

3.1.Market definition and scope
3.2.Porter's five forces analysis
3.3.Market dynamics
  3.3.1.Drivers
    3.3.1.1.Rise in disposable income of customers
    3.3.1.2.Increase in incidence of water-borne diseases
    3.3.1.3.Rise in concerns toward health
  3.3.2.Restraints
    3.3.2.1.Availability of sub-standard products
    3.3.2.2.Upsurge in demand for substitutes
  3.3.3.Opportunities
    3.3.3.1.Increase in social media awareness
    3.3.3.2.Rise in demand in emerging countries
3.4.COVID-19 impact on Africa water purifier market
  3.4.1.Multiple scenarios

CHAPTER 4:AFRICA WATER PURIFIER MARKET, BY TECHNOLOGY

4.1.Overview
  4.1.1.Market size and forecast
4.2.Gravity purifier
  4.2.1.Key market trends, growth factors, and opportunities
  4.2.2.Market size and forecast
  4.2.3.Market analysis by country
4.3.UV purifier
  4.3.1.Key market trends, growth factors, and opportunities
  4.3.2.Market size and forecast
  4.3.3.Market analysis by country
4.4.RO purifier
  4.4.1.Key market trends, growth factors, and opportunities
  4.4.2.Market size and forecast
  4.4.3.Market analysis by country

CHAPTER 5:AFRICA WATER PURIFIER MARKET, BY END USER

5.1.Overview
  5.1.1.Market size and forecast
5.2.Commercial
  5.2.1.Key market trends, growth factors, and opportunities
  5.2.2.Market size and forecast
  5.2.3.Market analysis by country
5.3.Residential
  5.3.1.Key market trends, growth factors, and opportunities
  5.3.2.Market size and forecast
  5.3.3.Market analysis by country

CHAPTER 6:AFRICA WATER PURIFIER MARKET, BY DISTRIBUTION CHANNEL

6.1.Overview
  6.1.1.Market size and forecast
6.2.Retail stores
  6.2.1.Key market trends, growth factors, and opportunities
  6.2.2.Market size and forecast
  6.2.3.Market analysis by country
6.3.Direct sales
  6.3.1.Key market trends, growth factors, and opportunities
  6.3.2.Market size and forecast
  6.3.3.Market analysis by country
6.4.Online
  6.4.1.Key market trends, growth factors, and opportunities
  6.4.2.Market size and forecast
  6.4.3.Market analysis by country

CHAPTER 7:AFRICA WATER PURIFIER MARKET, BY COUNTRY

7.1.Overview
  7.1.1.Market size and forecast, by country
    7.1.1.1.Equatorial Guinea
      7.1.1.1.1.Market size and forecast by technology
      7.1.1.1.2.Market size and forecast by end user
      7.1.1.1.3.Market size and forecast by distribution channel
    7.1.1.2.Mauritius
      7.1.1.2.1.Market size and forecast by technology
      7.1.1.2.2.Market size and forecast by end user
      7.1.1.2.3.Market size and forecast by distribution channel
    7.1.1.3.Nigeria
      7.1.1.3.1.Market size and forecast by technology
      7.1.1.3.2.Market size and forecast by end user
      7.1.1.3.3.Market size and forecast by distribution channel
    7.1.1.4.South Africa
      7.1.1.4.1.Market size and forecast by technology
      7.1.1.4.2.Market size and forecast by end user
      7.1.1.4.3.Market size and forecast by distribution channel
    7.1.1.5.Kenya
      7.1.1.5.1.Market size and forecast by technology
      7.1.1.5.2.Market size and forecast by end user
      7.1.1.5.3.Market size and forecast by distribution channel
    7.1.1.6.Tanzania
      7.1.1.6.1.Market size and forecast by technology
      7.1.1.6.2.Market size and forecast by end user
      7.1.1.6.3.Market size and forecast by distribution channel
    7.1.1.7.Uganda
      7.1.1.7.1.Market size and forecast by technology
      7.1.1.7.2.Market size and forecast by end user
      7.1.1.7.3.Market size and forecast by distribution channel
    7.1.1.8.Rest of Africa
      7.1.1.8.1.Market size and forecast by technology
      7.1.1.8.2.Market size and forecast by end user
      7.1.1.8.3.Market size and forecast by distribution channel

CHAPTER 8:COMPETITION LANDSCAPE

8.1.Product mapping
8.2.Competitive dashboard
8.3.Competitive heatmap
8.4.Key developments
  8.4.1.Partnership
  8.4.2.Product launch
  8.4.3.Business expansion

CHAPTER 9:COMPANY PROFILES

9.1.ABSOLUTELY WATER
  9.1.1.Company overview
  9.1.2.Company snapshot
  9.1.3.Product portfolio
9.2.AFRICAN WATER PURIFICATION
  9.2.1.Company overview
  9.2.2.Company snapshot
  9.2.3.Product portfolio
9.3.AMWAY CORPORATION
  9.3.1.Company overview
  9.3.2.Key executives
  9.3.3.Company snapshot
  9.3.4.Operating business segments
  9.3.5.Product portfolio
  9.3.6.Business performance
9.4.AQUAMAT SA (PTY) LTD.
  9.4.1.Company overview
  9.4.2.Key executive
  9.4.3.Company snapshot
  9.4.4.Product portfolio
9.5.E-ROTEK WATER SYSTEMS CO., LTD.
  9.5.1.Company overview
  9.5.2.Company snapshot
  9.5.3.Product portfolio
9.6.GLACIER
  9.6.1.Company overview
  9.6.2.Key executive
  9.6.3.Company snapshot
  9.6.4.Product portfolio
9.7.H2O INTERNATIONAL SA PTY LTD.
  9.7.1.Company overview
  9.7.2.Key executive
  9.7.3.Company snapshot
  9.7.4.Product portfolio
  9.7.5.Key strategic moves and developments
9.8.PURE SA
  9.8.1.Company overview
  9.8.2.Company snapshot
  9.8.3.Product portfolio
9.9.PURE-PRO WATER CORPORATION
  9.9.1.Company overview
  9.9.2.Company snapshot
  9.9.3.Product portfolio
9.10.PURITECH
  9.10.1.Company overview
  9.10.2.Company snapshot
  9.10.3.Product portfolio

LIST OF TABLES

TABLE 01.AFRICA WATER PURIFIER MARKET REVENUE, BY TECHNOLOGY, 2019–2027 ($MILLION)
TABLE 02.AFRICA GRAVITY-BASED WATER PURIFIER MARKET REVENUE, BY COUNTRY, 2019–2027 ($MILLION)
TABLE 03.AFRICA UV WATER PURIFIER MARKET REVENUE, BY COUNTRY, 2019–2027 ($MILLION)
TABLE 04.AFRICA RO WATER PURIFIER MARKET REVENUE, BY COUNTRY, 2019–2027 ($MILLION)
TABLE 05.AFRICA WATER PURIFIER MARKET REVENUE, BY END USER, 2019–2027 ($MILLION)
TABLE 06.AFRICA WATER PURIFIER MARKET REVENUE FOR COMMERCIAL SECTOR, BY COUNTRY, 2019–2027 ($MILLION)
TABLE 07.AFRICA WATER PURIFIER MARKET REVENUE FOR RESIDENTIAL SECTOR, BY COUNTRY, 2019–2027 ($MILLION)
TABLE 08.AFRICA WATER PURIFIER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 09.AFRICA WATER PURIFIER MARKET REVENUE FOR RETAIL STORES, BY COUNTRY, 2019–2027 ($MILLION)
TABLE 10.AFRICA WATER PURIFIER MARKET REVENUE FOR DIRECT SALES, BY COUNTRY, 2019–2027 ($MILLION)
TABLE 11.AFRICA WATER PURIFIER MARKET REVENUE FOR ONLINE STORES, BY COUNTRY, 2019–2027 ($MILLION)
TABLE 12.AFRICA WATER PURIFIER MARKET REVENUE, BY COUNTRY, 2019–2027 ($MILLION)
TABLE 13.EQUATORIAL GUINEA WATER PURIFIER MARKET REVENUE, BY TECHNOLOGY, 2019–2027 ($MILLION)
TABLE 14.EQUATORIAL GUINEA WATER PURIFIER MARKET REVENUE, BY END USER, 2019–2027 ($MILLION)
TABLE 15.EQUATORIAL GUINEA WATER PURIFIER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 16.MAURITIUS WATER PURIFIER MARKET REVENUE, BY TECHNOLOGY, 2019–2027 ($MILLION)
TABLE 17.MAURITIUS WATER PURIFIER MARKET REVENUE, BY END USER, 2019–2027 ($MILLION)
TABLE 18.MAURITIUS WATER PURIFIER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 19.NIGERIA WATER PURIFIER MARKET REVENUE, BY TECHNOLOGY, 2019–2027 ($MILLION)
TABLE 20.NIGERIA WATER PURIFIER MARKET REVENUE, BY END USER, 2019–2027 ($MILLION)
TABLE 21.NIGERIA WATER PURIFIER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 22.SOUTH AFRICA WATER PURIFIER MARKET REVENUE, BY TECHNOLOGY, 2019–2027 ($MILLION)
TABLE 23.SOUTH AFRICA WATER PURIFIER MARKET REVENUE, BY END USER, 2019–2027 ($MILLION)
TABLE 24.SOUTH AFRICA WATER PURIFIER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 25.KENYA WATER PURIFIER MARKET REVENUE, BY TECHNOLOGY, 2019–2027 ($MILLION)
TABLE 26.KENYA WATER PURIFIER MARKET REVENUE, BY END USER, 2019–2027 ($MILLION)
TABLE 27.KENYA WATER PURIFIER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 28.TANZANIA WATER PURIFIER MARKET REVENUE, BY TECHNOLOGY, 2019–2027 ($MILLION)
TABLE 29.TANZANIA WATER PURIFIER MARKET REVENUE, BY END USER, 2019–2027 ($MILLION)
TABLE 30.TANZANIA WATER PURIFIER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 31.UGANDA WATER PURIFIER MARKET REVENUE, BY TECHNOLOGY, 2019–2027 ($MILLION)
TABLE 32.UGANDA WATER PURIFIER MARKET REVENUE, BY END USER, 2019–2027 ($MILLION)
TABLE 33.UGANDA WATER PURIFIER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 34.REST OF AFRICA WATER PURIFIER MARKET REVENUE, BY TECHNOLOGY, 2019–2027 ($MILLION)
TABLE 35.REST OF AFRICA WATER PURIFIER MARKET REVENUE, BY END USER, 2019–2027 ($MILLION)
TABLE 36.REST OF AFRICA WATER PURIFIER MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 37.ABSOLUTELY WATER: COMPANY SNAPSHOT
TABLE 38.ABSOLUTELY WATER: PRODUCT PORTFOLIO
TABLE 39.AFRICAN WATER PURIFICATION: COMPANY SNAPSHOT
TABLE 40.AFRICAN WATER PURIFICATION: PRODUCT PORTFOLIO
TABLE 41.AMWAY CORPORATION: KEY EXECUTIVES
TABLE 42.AMWAY CORPORATION: COMPANY SNAPSHOT
TABLE 43.AMWAY CORPORATION: OPERATING SEGMENTS
TABLE 44.AMWAY CORPORATION: PRODUCT PORTFOLIO
TABLE 45.AMWAY CORPORATION : NET SALES, 2017–2019 ($MILLION)
TABLE 46.AQUAMAT SA (PTY) LTD.: KEY EXECUTIVE
TABLE 47.AQUAMAT SA (PTY) LTD.: COMPANY SNAPSHOT
TABLE 48.AQUAMAT SA (PTY) LTD: PRODUCT PORTFOLIO
TABLE 49.E-ROTEK WATER SYSTEMS CO., LTD. : COMPANY SNAPSHOT
TABLE 50.E-ROTEK WATER SYSTEMS CO., LTD. : PRODUCT PORTFOLIO
TABLE 51.GLACIER: KEY EXECUTIVE
TABLE 52.GLACIER: COMPANY SNAPSHOT
TABLE 53.GLACIER: PRODUCT PORTFOLIO
TABLE 54.H2O INTERNATIONAL SA PTY LTD: KEY EXECUTIVE
TABLE 55.H2O INTERNATIONAL SA PTY LTD: COMPANY SNAPSHOT
TABLE 56.H2O INTERNATIONAL SA PTY LTD: PRODUCT PORTFOLIO
TABLE 57.PURE SA: COMPANY SNAPSHOT
TABLE 58.PURE SA: PRODUCT PORTFOLIO
TABLE 59.PURE-PRO WATER CORPORATION: COMPANY SNAPSHOT
TABLE 60.PURE-PRO WATER CORPORATION: PRODUCT PORTFOLIO
TABLE 61.PURITECH : COMPANY SNAPSHOT
TABLE 62.PURITECH : PRODUCT PORTFOLIO

LIST OF FIGURES

FIGURE 01.KEY MARKET SEGMENTS
FIGURE 02.AFRICA WATER PURIFIER MARKET SNAPSHOT, 2021–2027
FIGURE 03.TOP IMPACTING FACTORS
FIGURE 04.TOP INVESTMENT POCKETS
FIGURE 05.MODERATE BARGAINING POWER OF SUPPLIERS
FIGURE 06.LOW THREAT OF NEW ENTRANTS
FIGURE 07.MODERATE THREAT OF SUBSTITUTES
FIGURE 08.HIGH INTENSITY OF RIVALRY
FIGURE 09.MODERATE BARGAINING POWER OF BUYERS
FIGURE 10.AFRICA WATER PURIFIER MARKET: DRIVERS, RESTRAINTS, AND OPPORTUNITIES
FIGURE 11.MULTIPLE SCENARIOS
FIGURE 12.AFRICA WATER PURIFIER MARKET, BY TECHNOLOGY, 2019 (%)
FIGURE 13.COMPARATIVE SHARE ANALYSIS OF AFRICA GRAVITY-BASED WATER PURIFIER MARKET REVENUE, BY COUNTRY, 2019 & 2027 (%)
FIGURE 14.COMPARATIVE SHARE ANALYSIS OF AFRICA UV WATER PURIFIER MARKET REVENUE, BY COUNTRY, 2019 & 2027 (%)
FIGURE 15.COMPARATIVE SHARE ANALYSIS OF AFRICA RO WATER PURIFIER MARKET REVENUE, BY COUNTRY, 2019 & 2027 (%)
FIGURE 16.AFRICA WATER PURIFIER MARKET, BY END USER, 2019 (%)
FIGURE 17.COMPARATIVE SHARE ANALYSIS OF AFRICA WATER PURIFIER MARKET REVENUE FOR COMMERCIAL SECTOR, BY COUNTRY, 2019 & 2027 (%)
FIGURE 18.COMPARATIVE SHARE ANALYSIS OF AFRICA WATER PURIFIER MARKET REVENUE FOR RESIDENTIAL SECTOR, BY COUNTRY, 2019 & 2027 (%)
FIGURE 19.AFRICA WATER PURIFIER MARKET, BY DISTRIBUTION CHANNEL, 2019 (%)
FIGURE 20.COMPARATIVE SHARE ANALYSIS OF AFRICA WATER PURIFIER MARKET REVENUE FOR RETAIL STORES, BY COUNTRY, 2019 & 2027 (%)
FIGURE 21.COMPARATIVE SHARE ANALYSIS OF AFRICA WATER PURIFIER MARKET REVENUE FOR DIRECT SALES, BY COUNTRY, 2019 & 2027 (%)
FIGURE 22.COMPARATIVE SHARE ANALYSIS OF AFRICA WATER PURIFIER MARKET REVENUE FOR ONLINE STORES, BY COUNTRY, 2019 & 2027 (%)
FIGURE 23.AFRICA WATER PURIFIER MARKET, BY COUNTRY, 2019 (%)
FIGURE 24.EQUATORIAL GUINEA WATER PURIFIER MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 25.MAURITIUS WATER PURIFIER MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 26.NIGERIA WATER PURIFIER MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 27.SOUTH AFRICA WATER PURIFIER MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 28.KENYA WATER PURIFIER MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 29.TANZANIA WATER PURIFIER MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 30.UGANDA WATER PURIFIER MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 31.REST OF AFRICA WATER PURIFIER MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 32.PRODUCT MAPPING OF TOP 10 KEY PLAYERS
FIGURE 33.COMPETITIVE DASHBOARD OF TOP 10 KEY PLAYERS
FIGURE 34.COMPETITIVE HEATMAP OF TOP 10 KEY PLAYERS
FIGURE 35.AMWAY CORPORATION : NET SALES, 2017–2019 ($MILLION)


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