Egyesült Vegyi Muvek Zrt in Home Care (Hungary)

May 2013 | 3 pages | ID: E7F17D0E0CBEN
Euromonitor International Ltd

Abstracts

The main strategy of the company is to compete with private label products and gain higher market share. As Egyesült Vegyi Muvek is in the top five of home care players, its main goal to keep its position and offer good quality products at affordable prices which are sought-after by customers who are prone to switching from premium, international brands to cheaper products. Egyesült Vegyi Muvek seeks to balance tradition with innovation.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Home Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning."

Contents

Strategic Direction
Key Facts
Summary 1 Egyesült Vegyi Muvek Zrt: Key Facts
Summary 2 Egyesült Vegyi Muvek Zrt: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Egyesült Vegyi Muvek Zrt: Competitive Position 2012