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Indian Fabric Care and Wash Market: Trends & Opportunities (2012-2017)

December 2012 | 61 pages | ID: I2CB99C61B2EN
Daedal Research

US$ 800.00

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Fabric care and wash market has a very promising future in India, with the growing population and rising income levels of the middle class consumers. The consumers can spend more part of their disposable income in keeping their clothes clean by using different products that are offered by the fabric care and wash market. Companies are focusing on innovative and eco-friendly detergents.

Niche segments are expected to emerge and perform well in the market, like fabric conditioners. Developed markets have more demand for niche segments as compare to developing markets. At present, fabric conditioner form a meager part of fabric care and wash market in India but it has been projected that it has a vast potential for growth because fabric conditioner ensures that clothes get the care they deserve and also it keep the clothes fresh, fragrant, soft and shiny.

The report titled “Indian Fabric Care and Wash Market: Trends & Opportunities (2012-2017)” offers an in-depth analysis of the global as well as Indian fabric care and wash market, with detailed discussion of its segments such as liquid detergent, detergent powder and bar, fabric whitener and fabric softener/conditioner. The key market challenges recognized by the analysts and the major trends of the Indian fabric care and wash market are presented in the report.

Further, key players of the market like Hindustan Unilever Limited (HUL), Procter & Gamble (P&G), Jyothy Laboratories, Rohit Surfactants Private Limited (RSPL) and Reckitt Benckiser Group have been profiled and the growth of the market has been projected taking into consideration various aspects like previous growth patterns, the current trends and the growth drivers.
1. EXECUTIVE SUMMARY

2. UNDERSTANDING INDIAN FABRIC CARE AND WASH MARKET

3. GLOBAL FABRIC CARE AND WASH MARKET ANALYSIS

3.1. Market Size
3.2. Market Share

4. INDIAN FABRIC CARE AND WASH MARKET ANALYSIS

4.1. Market Size
4.2. Segment Analysis
  4.2.1. Detergent
  4.2.2. Fabric Whitener
  4.2.3. Fabric Softener/Conditioner
4.3. Market Share
  4.3.1. Segment Analysis
4.4. Competitors Analysis
4.5. Pricing Analysis

5. INDIAN FABRIC CARE AND WASH MARKET-PEST ANALYSIS

6. INDIAN FABRIC CARE AND WASH MARKET: DRIVERS & CHALLENGES

6.1. Drivers
6.2. Challenges

7. INDIAN FABRIC CARE AND WASH MARKET TRENDS

7.1. Shifts from Bar Detergents to Powder Detergents
7.2. Widening Distribution Channel & Innovative Advertisement
7.3. Environmental Friendly Detergents
7.4. Shifting Demand from Developed to Developing Markets

8. MICHAEL PORTERS FIVE FORCES ANALYSIS

9. COMPANY PROFILES

9.1. Hindustan Unilever Limited (HUL)
9.2. Jyothy laboratories
9.3. Procter & Gamble (P&G)
9.4. Rohit Surfactants Private Limited
9.5. Reckitt Benckiser Group Plc

10. RECOMMENDATIONS

11. ABOUT US

LIST OF FIGURES

Figure 1: Global Fabric Care & Wash Market Size, By Value, 2007-11 (US$ Billion)
Figure 2: Global Fabric Care & Wash Market Size Forecast, By Value, 2012-17 (US$ Billion)
Figure 3: Global Fabric Care & Wash Market Size, By Value, 2011 (US$ Billion)
Figure 4: Indian Fabric Care & Wash Market Size, By Value, 2007-11 (US$ Billion)
Figure 5: Indian Fabric Care & Wash Market Size Forecast, By Value, 2012-17 (US$ Billion)
Figure 6: Indian Liquid Detergent Market Size, By Value, 2007-11 (US$ Million)
Figure 7: Indian Liquid Detergent Market Size Forecast, By Value, 2012-17 (US$ Million)
Figure 8: Indian Detergent Powder & Bar Market Size, By Value, 2007-11 (US$ Million)
Figure 9: Indian Detergent Powder & Bar Market Size Forecast, By Value, 2012-17 (US$ Million)
Figure 10: Indian Fabric Whitener Market Size, By Value, 2007-11 (US$ Million)
Figure 11: Indian Fabric Whitener Market Size Forecast, By Value, 2012-17 (US$ Million)
Figure 12: Indian Fabric Whitener Market Size, By Value, 2007-11 (US$ Million)
Figure 13: Indian Fabric Whitener Market Size Forecast, By Value, 2012-17 (US$ Million)
Figure 14: Indian Fabric Care & Wash Market Share, By Value, 2011
Figure 15: Indian Fabric Care & Wash Market Share, By Value, 2017
Figure 16: Competitors Analysis, By Sales*, 2011
Figure 17: Indian Fabric Detergent Market Share, By Value, 2011
Figure 18: Indian Fabric Whitener Market Share, By Value, 2011
Figure 19: Indian Fabric Softener Market Share, By Value, 2011
Figure 20: Gross Domestic Product of India (Current), 2005-11 (US$ Trillion)
Figure 21: Gross Domestic Product Per Capita (Current), 2005-11 (US$)
Figure 22: Population of India, 1951-2011 (Million)
Figure 23: Middle Class Population and Households in India, 2010 and 2015
Figure 24: Urban Population Growth Rate in India, 2002-10
Figure 25: Michael Porter's Five Forces Analysis

LIST OF TABLES

Table 1: Strategies of Jyothy Laboratories
Table 2: Price Hikes by Detergent Manufacturers
Table 3: Detergent Segmentation


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