Sunglasses in the US

May 2024 | 18 pages | ID: S9D16B9ABECEN
Euromonitor International Ltd

Abstracts

Following the relaxation of pandemic-related restrictions, sunglasses in the US showed signs of recovery in 2021, and surpassed the pre-pandemic (2019) level of current value sales in 2022. This resurgence was fuelled by a return to outdoor activities and a return to normal mobility amongst consumers, particularly during summer holidays. However, 2023 saw a reversal of this trend, with both current value and volume sales of sunglasses declining in the US market. This decline can be attributed to...

Euromonitor International's Sunglasses in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Sunglasses market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Sunglasses in the US
Euromonitor International
May 2024

LIST OF CONTENTS AND TABLES

SUNGLASSES IN THE US
KEY DATA FINDINGS

2024 DEVELOPMENTS

Sunglasses experiences a downturn amidst economic uncertainty
Shift in the competitive landscape: Decline for luxury brands, value brands on the rise
E-commerce shift: Affordable online purchases and cautious in-store shopping
PROSPECTS AND OPPORTUNITIES
Anticipated moderate volume decline in demand for sunglasses over the forecast period
Retailers’ embrace of evolving omnichannel strategies
Seizing opportunities with tech-infused sunglasses to capture consumers’ interest
CATEGORY DATA
Table 1 Sales of Sunglasses: Volume 2019-2024
Table 2 Sales of Sunglasses: Value 2019-2024
Table 3 Sales of Sunglasses: % Volume Growth 2019-2024
Table 4 Sales of Sunglasses: % Value Growth 2019-2024
Table 5 NBO Company Shares of Sunglasses: % Value 2019-2023
Table 6 LBN Brand Shares of Sunglasses: % Value 2020-2023
Table 7 Distribution of Sunglasses by Format: % Value 2019-2024
Table 8 Forecast Sales of Sunglasses: Volume 2024-2029
Table 9 Forecast Sales of Sunglasses: Value 2024-2029
Table 10 Forecast Sales of Sunglasses: % Volume Growth 2024-2029
Table 11 Forecast Sales of Sunglasses: % Value Growth 2024-2029
EYEWEAR IN THE US
EXECUTIVE SUMMARY
Eyewear in 2024: The big picture

2024 KEY TRENDS

Competitive landscape
Retailing developments
What next for eyewear?
MARKET DATA
Table 12 Sales of Eyewear by Category: Volume 2019-2024
Table 13 Sales of Eyewear by Category: Value 2019-2024
Table 14 Sales of Eyewear by Category: % Volume Growth 2019-2024
Table 15 Sales of Eyewear by Category: % Value Growth 2019-2024
Table 16 NBO Company Shares of Eyewear: % Value 2019-2023
Table 17 LBN Brand Shares of Eyewear: % Value 2020-2023
Table 18 Distribution of Eyewear by Format: % Value 2019-2024
Table 19 Forecast Sales of Eyewear by Category: Volume 2024-2029
Table 20 Forecast Sales of Eyewear by Category: Value 2024-2029
Table 21 Forecast Sales of Eyewear by Category: % Volume Growth 2024-2029
Table 22 Forecast Sales of Eyewear by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources