Shanghai Xinzu Eyewear Co Ltd in Eyewear (China)
Shanghai Xinzu Eyewear will continue to focus on a multi-branding strategy over the forecast period. With New and LodenSelan being its two leading brands, the company plans to secure the position of these brands in spectacle frames through continuous investments in brand cultivation. For international brands distributed by Xinzu Eyewear, the company’s established distribution network will be optimised to support sales of those brands.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Contact Lenses, Spectacles.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Contact Lenses, Spectacles.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Eyewear market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
SHANGHAI XINZU EYEWEAR CO LTD IN EYEWEAR (CHINA)
Strategic Direction
Key Facts
Summary 1 Shanghai Xinzu Eyewear Co Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Shanghai Xinzu Eyewear Co Ltd: Competitive Position 2013
Strategic Direction
Key Facts
Summary 1 Shanghai Xinzu Eyewear Co Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Shanghai Xinzu Eyewear Co Ltd: Competitive Position 2013