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Eyewear in Taiwan

August 2020 | 38 pages | ID: EE2B20010FBEN
Euromonitor International Ltd

US$ 1,210.00

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Eyewear in Taiwan has seen negative impacts from COVID-19, but also shows good scope for recovery due to the category having very strong drivers and ongoing trends, which players are already starting to adapt to. Therefore, declines are not as steep as seen in other categories, such as personal accessories, where products are only fashion items as opposed to being able to offer greater functionality in order to evolve with the changing environment.

Euromonitor International's Eyewear in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2015-2019), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Contact Lenses and Solutions, Spectacles, Sunglasses.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Eyewear market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
EXECUTIVE SUMMARY
COVID-19 impact on eyewear
COVID-19 country impact
Company response
Retailing shift
What next for eyewear?
MARKET DATA
Table 1 Sales of Eyewear by Category: Volume 2015-2020
Table 2 Sales of Eyewear by Category: Value 2015-2020
Table 3 Sales of Eyewear by Category: % Volume Growth 2015-2020
Table 4 Sales of Eyewear by Category: % Value Growth 2015-2020
Table 5 NBO Company Shares of Eyewear: % Value 2015-2019
Table 6 LBN Brand Shares of Eyewear: % Value 2016-2019
Table 7 Distribution of Eyewear by Format: % Value 2015-2020
Table 8 Forecast Sales of Eyewear by Category: Volume 2020-2025
Table 9 Forecast Sales of Eyewear by Category: Value 2020-2025
Table 10 Forecast Sales of Eyewear by Category: % Volume Growth 2020-2025
Table 11 Forecast Sales of Eyewear by Category: % Value Growth 2020-2025
DISCLAIMER
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DEFINITIONS
SOURCES
Summary 1 Research Sources
KEY DATA FINDINGS
2020 IMPACT
Contact lenses sees negative impact from COVID-19, as spectacles start being perceived as more hygienic and practical
Growing popularity of K-beauty trends drives demand of mixed-beauty eye aesthetics
Competition between domestic brands and international brands intensifies with developments in silicone hydrogel
RECOVERY AND OPPORTUNITIES
Daily disposable and cosmetic lenses set to help category bounce back over forecast period
Growing e-commerce channel lends itself perfectly to cosmetic lenses, due to K-beauty fashion trends and social media links
In-store channel shifts offer further opportunities for experiential shopping
CATEGORY DATA
Table 12 Sales of Contact Lenses by Category: Volume 2015-2020
Table 13 Sales of Contact Lenses by Category: Value 2015-2020
Table 14 Sales of Contact Lenses by Category: % Volume Growth 2015-2020
Table 15 Sales of Contact Lenses by Category: % Value Growth 2015-2020
Table 16 Sales of Contact Lens Solutions: Value 2015-2020
Table 17 Sales of Contact Lens Solutions: % Value Growth 2015-2020
Table 18 Sales of Contact Lenses by Type: % Value 2015-2020
Table 19 Sales of Daily Disposable Lenses (DD) by Material: % Value 2015-2020
Table 20 Sales of Daily Disposable Lenses (DD) by Condition: % Value 2015-2020
Table 21 Sales of Frequent Replacement Lenses (FRP) by Material: % Value 2015-2020
Table 22 Sales of Frequent Replacement Lenses (FRP) by Condition: % Value 2015-2020
Table 23 NBO Company Shares of Contact Lenses: % Value 2015-2019
Table 24 LBN Brand Shares of Contact Lenses: % Value 2016-2019
Table 25 Distribution of Contact Lenses by Format: % Value 2015-2020
Table 26 Distribution of Contact Lens Solutions by Format: % Value 2015-2020
Table 27 Forecast Sales of Contact Lenses by Category: Volume 2020-2025
Table 28 Forecast Sales of Contact Lenses by Category: Value 2020-2025
Table 29 Forecast Sales of Contact Lenses by Category: % Volume Growth 2020-2025
Table 30 Forecast Sales of Contact Lenses by Category: % Value Growth 2020-2025
Table 31 Forecast Sales of Contact Lens Solutions: Value 2020-2025
Table 32 Forecast Sales of Contact Lens Solutions: % Value Growth 2020-2025
KEY DATA FINDINGS
2020 IMPACT
COVID-19 restrictions lead to drop in sales, but sunglasses set to bounce back with new positioning as an eye shield
Fashion trends continue to be strong drivers, attracting more brands to the segment
Gucci remains top brand, as competitive activity heats up across various channels
RECOVERY AND OPPORTUNITIES
Blend of high fashion with eye shield practicality set to lead innovation in the segment
Combination of in-store experiences and a strong online presence to help players bounce back
Lower-priced fashionable models to reach a wider audience of consumers with reduced spending power
CATEGORY DATA
Table 33 Sales of Sunglasses: Volume 2015-2020
Table 34 Sales of Sunglasses: Value 2015-2020
Table 35 Sales of Sunglasses: % Volume Growth 2015-2020
Table 36 Sales of Sunglasses: % Value Growth 2015-2020
Table 37 NBO Company Shares of Sunglasses: % Value 2015-2019
Table 38 LBN Brand Shares of Sunglasses: % Value 2016-2019
Table 39 Distribution of Sunglasses by Format: % Value 2015-2020
Table 40 Forecast Sales of Sunglasses: Volume 2020-2025
Table 41 Forecast Sales of Sunglasses: Value 2020-2025
Table 42 Forecast Sales of Sunglasses: % Volume Growth 2020-2025
Table 43 Forecast Sales of Sunglasses: % Value Growth 2020-2025
KEY DATA FINDINGS
2020 IMPACT
Spectacle frame fashions and Korean and Japanese trends drive best performing sub-category
Functional, protective and high-tech progressive lenses inspire developments in spectacles
Fragmentation in category caused by rising competition from fast fashion brands
RECOVERY AND OPPORTUNITIES
Players to embrace e-commerce and new technologies in order to stay ahead of the times
Pre and post COVID-19 fashion trends to drive developments in highly competitive category
Developments in progressive lenses set to make this sight solution even more popular with large consumer base
CATEGORY DATA
Table 44 Sales of Spectacles by Category: Volume 2015-2020
Table 45 Sales of Spectacles by Category: Value 2015-2020
Table 46 Sales of Spectacles by Category: % Volume Growth 2015-2020
Table 47 Sales of Spectacles by Category: % Value Growth 2015-2020
Table 48 Sales of Spectacle Lenses by Type: % Value 2015-2020
Table 49 NBO Company Shares of Spectacles: % Value 2015-2019
Table 50 LBN Brand Shares of Spectacles: % Value 2016-2019
Table 51 Distribution of Spectacles by Format: % Value 2015-2020
Table 52 Forecast Sales of Spectacles by Category: Volume 2020-2025
Table 53 Forecast Sales of Spectacles by Category: Value 2020-2025
Table 54 Forecast Sales of Spectacles by Category: % Volume Growth 2020-2025
Table 55 Forecast Sales of Spectacles by Category: % Value Growth 2020-2025


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