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Savoury Snacks in Estonia

August 2020 | 29 pages | ID: S59A4540FC3EN
Euromonitor International Ltd

US$ 990.00

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PepsiCo Inc will maintain its lead in savoury snacks in 2020 due to strong and intensified advertising and merchandising for its brands Lay's and Cheetos. These campaigns include TV, outdoor advertisements and social networks. Pepsi-co also makes an effort to promote all new product launches. In 2020, these included new flavours including barbecue sausage, red caviar and grilled ribs.

Euromonitor International's Savoury Snacks in Estonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Nuts, Seeds and Trail Mixes, Other Savoury Snacks, Popcorn, Pretzels, Salty Snacks, Savoury Biscuits.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Savoury Snacks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
KEY DATA FINDINGS
2020 IMPACT
Pepsi-co leads savoury snacks, with strong marketing campaigns and new launches vital for standing out in the saturated product area
Healthier snacks see a rise in retail volume sales in 2020, though foodservice volume sales plummet due to lockdown
Potato chips sees strong retail volume growth in 2020, boosted by stay at home restrictions
RECOVERY AND OPPORTUNITIES
New innovative and healthier product launches are likely to be seen in the forecast period
The spike in potato chips’ sales caused by lockdown is unlikely to continue into the forecast period as consumers turn to healthier alternatives
Local origin likely to remain key selling-point, though increasing price-sensitivity may boost sales of cheaper private label products
CATEGORY DATA
Table 1 Sales of Savoury Snacks by Category: Volume 2015-2020
Table 2 Sales of Savoury Snacks by Category: Value 2015-2020
Table 3 Sales of Savoury Snacks by Category: % Volume Growth 2015-2020
Table 4 Sales of Savoury Snacks by Category: % Value Growth 2015-2020
Table 5 NBO Company Shares of Savoury Snacks: % Value 2016-2020
Table 6 LBN Brand Shares of Savoury Snacks: % Value 2017-2020
Table 7 Distribution of Savoury Snacks by Format: % Value 2015-2020
Table 8 Forecast Sales of Savoury Snacks by Category: Volume 2020-2025
Table 9 Forecast Sales of Savoury Snacks by Category: Value 2020-2025
Table 10 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2020-2025
Table 11 Forecast Sales of Savoury Snacks by Category: % Value Growth 2020-2025


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