Europe Frozen Bakery Products Market Forecast to 2031 - Regional Analysis - by Product Type (Breads and Rolls, Cakes and Pastries, Biscuits and Cookies, and Others), Category (Gluten-Free and Conventional), and Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Online Retail, and Others)

April 2025 | 141 pages | ID: EC2F133293E2EN
The Insight Partners

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The Europe frozen bakery products market was valued at US$ 3,684.89 million in 2023 and is expected projected to reach US$ 5,100.51 million by 2031; it is estimated to register a CAGR of 4.1% from 2023 to 2031.

Strategic Initiatives by Key Market Players Fuels Europe Frozen Bakery Products Market

Consumers increasingly seek convenience, nutrition, and artisanal quality while preparing or purchasing baked goods, prompting manufacturers to enhance product quality and develop innovative products to cater to evolving consumer demands. Manufacturers are investing significantly in strategic development initiatives such as product innovation, research and development, mergers and acquisitions, and business expansion to attract a broad customer base and enhance their market position. In 2024, Golden Bake introduced a fresh new look for its range of frozen baking products. Established in 1987, Golden Bake has grown into one of Ireland’s largest frozen bakeries, specializing in puff pastry and cookie products from its facility in Coolock, Dublin. In 2022, Baker & Baker, a European manufacturer of bakery products, introduced its first line of vegan offerings. The UK-based company states that this range was launched in response to the growing demand for vegan products across Europe. In 2024, the Spanish stock market regulator CNMV approved the prospectus of Barcelona-based frozen bakery producer Europastry for its upcoming initial public offering—marking its fourth attempt at a listing on the Madrid stock exchange. Thus, increasing product innovations and launches by key players drive the frozen bakery products market.

Europe Frozen Bakery Products Market Overview

As per the research conducted by Tate and Lyle in November 2023, 45% of young people in Europe are buying baked goods daily as they see them as an important part of their diet. In Europe, with busy lifestyles and limited time for meal preparation, frozen food offers a convenient and accessible solution for individuals. The availability of fresh produce is impacted by factors such as spoilage during transportation and warehousing, lack of domestic production, and high prices. As per the International Institute of Refrigeration, in Germany, the sales of frozen foods rose by 3.6% in volume to reach ~4 million metric tons in 2022. In the past few years, consumers have switched from fresh to frozen food due to food price inflation in the UK. The European retail sector is poised for robust growth, driven by the presence of major supermarkets such as ASDA, Metro AG, Mercadona, Aldi, J. Sainsbury, Auchan, Magnit, Intermarch?; X5 Retail Group, E. Leclerc, Edeka-Gruppe, Carrefour, Tesco, Aldi, Rewe Group, and Schwarz Group. The significant presence of supermarkets in Europe creates lucrative opportunities for key market players to leverage the extensive store networks for product distribution. Thus, the rise in the preference for frozen food and the development of retail infrastructure are a few factors fueling the market growth in the region.

Europe Frozen Bakery Products Market Revenue and Forecast to 2031 (US$ Million)

Europe Frozen Bakery Products Market Segmentation

The Europe frozen bakery products market is categorized into product type, category, distribution channel, and country.

Based on product type, the Europe frozen bakery products market is segmented into breads and rolls, cakes and pastries, biscuits and cookies, and others. The breads and rolls segment held the largest market share in 2023.

In terms of category, the Europe frozen bakery products market is bifurcated into gluten-free and conventional. The conventional segment held a larger market share in 2023.

By distribution channel, the Europe frozen bakery products market is categorized into supermarkets and hypermarkets, convenience stores, online retail, and others. The supermarkets and hypermarkets segment held the largest market share in 2023.

By country, the Europe frozen bakery products market is segmented into Germany, France, Italy, the UK, Spain, and the Rest of Europe. The Rest of Europe dominated the Europe frozen bakery products market share in 2023.

Grupo Bimbo SAB de CV, Rhodes International Inc, General Mills Inc, Pepperidge Farm Inc, Bridgford Foods Corp, Conagra Brands Inc, Cole’s Quality Foods Inc, Sara Lee Frozen Bakery LLC, T. Marzetti Company, and The Edwards Baking Company are some of the leading companies operating in the Europe frozen bakery products market.

Reason to buy
  • Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Europe frozen bakery products market.
  • Highlights key business priorities to assist companies to realign their business strategies.
  • The key findings and recommendations highlight crucial progressive industry trends in the Europe frozen bakery products market, thereby allowing players across the value chain to develop effective long-term strategies.
  • Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
  • Scrutinize in-depth Europe market trends and outlook coupled with the factors driving the Europe frozen bakery products market, as well as those hindering it.
  • Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution.
The List of Companies - Europe Frozen Bakery Products Market
  • Grupo Bimbo SAB de CV
  • Rhodes International Inc
  • General Mills Inc
  • Pepperidge Farm Inc
  • Bridgford Foods Corp
  • Conagra Brands Inc
  • Cole’s Quality Foods Inc
  • Sara Lee Frozen Bakery LLC
  • T. Marzetti Company
  • The Edwards Baking Company
1. INTRODUCTION

1.1 Report Guidance
1.2 Market Segmentation

2. EXECUTIVE SUMMARY

2.1 Key Insights
2.2 Market Attractiveness

3. RESEARCH METHODOLOGY

3.1 Secondary Research
3.2 Primary Research
  3.2.1 Hypothesis formulation:
  3.2.2 Macro-economic factor analysis:
  3.2.3 Developing base number:
  3.2.4 Data Triangulation:
  3.2.5 Country level data:

4. EUROPE FROZEN BAKERY PRODUCTS MARKET LANDSCAPE

4.1 Overview
4.2 Porter’s Five Forces Analysis
  4.2.1 Bargaining Power of Suppliers
  4.2.2 Bargaining Power of Buyers
  4.2.3 Threat of New Entrants
  4.2.4 Intensity of Competitive Rivalry
  4.2.5 Threat of Substitutes
4.3 Ecosystem Analysis
  4.3.1 Raw Material Suppliers
  4.3.2 Frozen Bakery Product Manufacturers
  4.3.3 Distributors/Suppliers
  4.3.4 Distribution Channels

5. EUROPE FROZEN BAKERY PRODUCTS MARKET – KEY MARKET DYNAMICS

5.1 Market Drivers
  5.1.1 Rising Demand for Frozen and Convenience Food
  5.1.2 Strategic Initiatives by Key Market Players
5.2 Market Restraints
  5.2.1 Risk of Contamination
5.3 Market Opportunities
  5.3.1 Escalating Sales of Frozen Food Via E-Commerce Platforms
5.4 Future Trends
  5.4.1 Rising Consumer Preference for Gluten-Free Products
5.5 Impact of Drivers and Restraints:

6. FROZEN BAKERY PRODUCTS MARKET – EUROPE ANALYSIS

6.1 Europe Frozen Bakery Products Market Revenue (US$ Million), 2021–2031
6.2 Europe Frozen Bakery Products Market Forecast Analysis

7. EUROPE FROZEN BAKERY PRODUCTS MARKET ANALYSIS – BY PRODUCT TYPE

7.1 Breads and Rolls
  7.1.1 Overview
  7.1.2 Breads and Rolls: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)
7.2 Cakes and Pastries
  7.2.1 Overview
  7.2.2 Cakes and Pastries: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)
7.3 Biscuits and Cookies
  7.3.1 Overview
  7.3.2 Biscuits and Cookies: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)
7.4 Others
  7.4.1 Overview
  7.4.2 Others: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)

8. EUROPE FROZEN BAKERY PRODUCTS MARKET ANALYSIS – BY CATEGORY

8.1 Gluten-Free
  8.1.1 Overview
  8.1.2 Gluten-Free: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)
8.2 Conventional
  8.2.1 Overview
  8.2.2 Conventional: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)

9. EUROPE FROZEN BAKERY PRODUCTS MARKET ANALYSIS – BY DISTRIBUTION CHANNEL

9.1 Supermarkets and Hypermarkets
  9.1.1 Overview
  9.1.2 Supermarkets and Hypermarkets: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)
9.2 Convenience Stores
  9.2.1 Overview
  9.2.2 Convenience Stores: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)
9.3 Online Retail
  9.3.1 Overview
  9.3.2 Online Retail: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)
9.4 Others
  9.4.1 Overview
  9.4.2 Others: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)

10. EUROPE FROZEN BAKERY PRODUCTS MARKET – COUNTRY ANALYSIS

10.1 Europe
  10.1.1 Europe Frozen Bakery Products Market – Revenue and Forecast Analysis – by Country
    10.1.1.1 Europe Frozen Bakery Products Market – Revenue and Forecast Analysis – by Country
    10.1.1.2 Germany: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)
      10.1.1.2.1 Germany: Europe Frozen Bakery Products Market Share – by Product Type
      10.1.1.2.2 Germany: Europe Frozen Bakery Products Market Share – by Category
      10.1.1.2.3 Germany: Europe Frozen Bakery Products Market Share – by Distribution Channel
    10.1.1.3 France: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)
      10.1.1.3.1 France: Europe Frozen Bakery Products Market Share – by Product Type
      10.1.1.3.2 France: Europe Frozen Bakery Products Market Share – by Category
      10.1.1.3.3 France: Europe Frozen Bakery Products Market Share – by Distribution Channel
    10.1.1.4 Italy: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)
      10.1.1.4.1 Italy: Europe Frozen Bakery Products Market Share – by Product Type
      10.1.1.4.2 Italy: Europe Frozen Bakery Products Market Share – by Category
      10.1.1.4.3 Italy: Europe Frozen Bakery Products Market Share – by Distribution Channel
    10.1.1.5 United Kingdom: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)
      10.1.1.5.1 United Kingdom: Europe Frozen Bakery Products Market Share – by Product Type
      10.1.1.5.2 United Kingdom: Europe Frozen Bakery Products Market Share – by Category
      10.1.1.5.3 United Kingdom: Europe Frozen Bakery Products Market Share – by Distribution Channel
    10.1.1.6 Spain: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)
      10.1.1.6.1 Spain: Europe Frozen Bakery Products Market Share – by Product Type
      10.1.1.6.2 Spain: Europe Frozen Bakery Products Market Share – by Category
      10.1.1.6.3 Spain: Europe Frozen Bakery Products Market Share – by Distribution Channel
    10.1.1.7 Rest of Europe: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)
      10.1.1.7.1 Rest of Europe: Europe Frozen Bakery Products Market Share – by Product Type
      10.1.1.7.2 Rest of Europe: Europe Frozen Bakery Products Market Share – by Category
      10.1.1.7.3 Rest of Europe: Europe Frozen Bakery Products Market Share – by Distribution Channel

11. COMPETITIVE LANDSCAPE

11.1 Heat Map Analysis by Key Market Players
11.2 Company Positioning & Concentration

12. INDUSTRY LANDSCAPE

12.1 Overview
12.2 Collaboration
12.3 Expansions
12.4 New Launch
12.5 Mergers & Acquisitions

13. COMPANY PROFILES

13.1 Grupo Bimbo SAB de CV
  13.1.1 Key Facts
  13.1.2 Business Description
  13.1.3 Products and Services
  13.1.4 Financial Overview
  13.1.5 SWOT Analysis
  13.1.6 Key Developments
13.2 Rhodes International Inc
  13.2.1 Key Facts
  13.2.2 Business Description
  13.2.3 Products and Services
  13.2.4 Financial Overview
  13.2.5 SWOT Analysis
  13.2.6 Key Developments
13.3 General Mills Inc
  13.3.1 Key Facts
  13.3.2 Business Description
  13.3.3 Products and Services
  13.3.4 Financial Overview
  13.3.5 SWOT Analysis
  13.3.6 Key Developments
13.4 Pepperidge Farm Inc
  13.4.1 Key Facts
  13.4.2 Business Description
  13.4.3 Products and Services
  13.4.4 Financial Overview
  13.4.5 SWOT Analysis
  13.4.6 Key Developments
13.5 Bridgford Foods Corp
  13.5.1 Key Facts
  13.5.2 Business Description
  13.5.3 Products and Services
  13.5.4 Financial Overview
  13.5.5 SWOT Analysis
  13.5.6 Key Developments
13.6 Conagra Brands Inc
  13.6.1 Key Facts
  13.6.2 Business Description
  13.6.3 Products and Services
  13.6.4 Financial Overview
  13.6.5 SWOT Analysis
  13.6.6 Key Developments
13.7 Cole's Quality Foods Inc.
  13.7.1 Key Facts
  13.7.2 Business Description
  13.7.3 Products and Services
  13.7.4 Financial Overview
  13.7.5 SWOT Analysis
  13.7.6 Key Developments
13.8 Sara Lee Frozen Bakery LLC
  13.8.1 Key Facts
  13.8.2 Business Description
  13.8.3 Products and Services
  13.8.4 Financial Overview
  13.8.5 SWOT Analysis
  13.8.6 Key Developments
13.9 T. Marzetti Company
  13.9.1 Key Facts
  13.9.2 Business Description
  13.9.3 Products and Services
  13.9.4 Financial Overview
  13.9.5 SWOT Analysis
  13.9.6 Key Developments
13.10 The Edwards Baking Company
  13.10.1 Key Facts
  13.10.2 Business Description
  13.10.3 Products and Services
  13.10.4 Financial Overview
  13.10.5 SWOT Analysis
  13.10.6 Key Developments

14. APPENDIX

14.1 About The Insight Partners
LIST OF TABLES

Table 1.          Europe Frozen Bakery Products Market Segmentation
Table 2.          Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)
Table 3.          Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million) – by Product Type
Table 4.          Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million) – by Category
Table 5.          Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million) – by Distribution Channel
Table 6.          Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million) – by Country
Table 7.          Germany: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021 – 2031 (US$ Million) – by Product Type
Table 8.          Germany: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021 – 2031 (US$ Million) – by Category
Table 9.          Germany: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021 – 2031 (US$ Million) – by Distribution Channel
Table 10.        France: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021 – 2031 (US$ Million) – by Product Type
Table 11.        France: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021 – 2031 (US$ Million) – by Category
Table 12.        France: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021 – 2031 (US$ Million) – by Distribution Channel
Table 13.        Italy: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021 – 2031 (US$ Million) – by Product Type
Table 14.        Italy: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021 – 2031 (US$ Million) – by Category
Table 15.        Italy: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021 – 2031 (US$ Million) – by Distribution Channel
Table 16.        United Kingdom: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021 – 2031 (US$ Million) – by Product Type
Table 17.        United Kingdom: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021 – 2031 (US$ Million) – by Category
Table 18.        United Kingdom: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021 – 2031 (US$ Million) – by Distribution Channel
Table 19.        Spain: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021 – 2031 (US$ Million) – by Product Type
Table 20.        Spain: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021 – 2031 (US$ Million) – by Category
Table 21.        Spain: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021 – 2031 (US$ Million) – by Distribution Channel
Table 22.        Rest of Europe: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021 – 2031 (US$ Million) – by Product Type
Table 23.        Rest of Europe: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021 – 2031 (US$ Million) – by Category
Table 24.        Rest of Europe: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021 – 2031 (US$ Million) – by Distribution Channel
 

LIST OF FIGURES

Figure 1. Europe Frozen Bakery Products Market Segmentation – Country
Figure 2. Porter’s Five Forces Analysis
Figure 3. Ecosystem Analysis: Frozen Bakery Products Market
Figure 4. Production Process of Frozen Bakery Products
Figure 5. Europe Frozen Bakery Products Market – Key Market Dynamics
Figure 6. Impact Analysis of Drivers and Restraints
Figure 7. Europe Frozen Bakery Products Market Revenue (US$ Million), 2021–2031
Figure 8. Europe Frozen Bakery Products Market Share (%) – by Product Type (2023 and 2031)
Figure 9. Breads and Rolls: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 10. Cakes and Pastries: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 11. Biscuits and Cookies: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 12. Others: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 13. Europe Frozen Bakery Products Market Share (%) – by Category (2023 and 2031)
Figure 14. Gluten-Free: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 15. Conventional: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 16. Europe Frozen Bakery Products Market Share (%) – by Distribution Channel (2023 and 2031)
Figure 17. Supermarkets and Hypermarkets: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 18. Convenience Stores: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 19. Online Retail: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 20. Others: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 21. Europe Frozen Bakery Products Market Breakdown, by Key Countries, 2023 and 2031 (%)
Figure 22. Germany: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021– 2031 (US$ Million)
Figure 23. France: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021– 2031 (US$ Million)
Figure 24. Italy: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021– 2031 (US$ Million)
Figure 25. United Kingdom: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021– 2031 (US$ Million)
Figure 26. Spain: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021– 2031 (US$ Million)
Figure 27. Rest of Europe: Europe Frozen Bakery Products Market – Revenue and Forecast, 2021– 2031 (US$ Million)
Figure 28. Heat Map Analysis by Key Market Players
Figure 29. Company Positioning & Concentration


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