Baby Drinks Market Size, Share & Trends Analysis Report By Product (Baby Formula, Juice, Electrolyte), By Distribution Channel (Hypermarket & Supermarket, Pharmacies, Online), By Region, And Segment Forecasts, 2025 - 2030

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Baby Drinks Market Growth & Trends
The global baby drinks market size is expected treach USD 307.49 billion by 2030, registering a CAGR of 9.7% from 2025 t2030, according ta new report by Grand View Research, Inc. Rising working women population in the developing countries such as China and India is driving the market. Eventually, tsave working time and efforts, working women are getting inclined towards the use of baby drinks tensure baby care in terms of nutrition. For instance, 30% t40% of the total women population is working in India. This has resulted in the increased demand for infant formula that meets the nutritional requirement in babies.
E-commerce has rapidly emerged as one of the potential distribution channels for multi-national companies in China. This scenariis attributed tthe ability of the retailers tcompete on price and convenience because of less capital investment and elimination of links involved in the supply chain.
Asia Pacific is leading in terms of online purchase of various baby products including food, beverages, clothes, and accessories. E-commerce retail sales have witnessed a significant growth in China in past few years. Increased penetration of smartphones and internet along with easy accessibility of various products and convenient shopping options are driving the sale of infant formulas through online platforms.
The baby formula segment is expected taccount for highest market share owing tthe presence of essential nutrients required by infants from birth t3 years of age. Baby formulas contain vitamins, minerals, and prebiotics tenhance nutritional capacity and immunity power in infants aging 12 months and above. Manufacturers are shifting their preferences towards the innovative discovery of nourishing ingredients that can improve the nutritional value of these products. The juice segment is expected tgrow fast over the forecast period owing tincreasing demand for Ready tDrink (RTD) beverages.
Consumer preference for online distribution channels with respect tbaby nutrition products is likely twitness a sluggish growth due tthe lack of trust over the e-commerce platforms. However, with the introduction of e-commerce, few e-pharmacies have been introduced tserve the busy professionals, running short on time tshop in person. For instance, India has been witnessing a strong traction with online pharmacies due tthe growth of internet and increasing use of smartphones. It is expected that e-pharmacy has the potential of capturing 5% - 15% share in the next few years. Furthermore, many manufacturers are partnering with online retailers in order tboost sales and ensure increased accessibility of products.
Rising demand for baby drinks is directly linked tthe commercialization and increased preference for these products infused with high nutrition. The increasing number of working women worldwide coupled with lack of breastfeeding due tcertain medical conditions, results in increased acceptance of infant formulas. This, in turn, contributes tthe rising demand for baby drinks. In addition, increase in global milk production is anticipated tpropel baby drinks market growth. Fonterra is the largest dairy exporter in the world based in New Zealand. The dairy is promoting the production of milk at an industrial scale in U.S., Chile, Brazil, Uruguay, Hawaii, and Brazil. The globalization of the dairy industry helps in supplying the basic milk supplements tthe manufacturers of infant formulas.
Baby Drinks Market Report Highlights
Baby Drinks Market Growth & Trends
The global baby drinks market size is expected treach USD 307.49 billion by 2030, registering a CAGR of 9.7% from 2025 t2030, according ta new report by Grand View Research, Inc. Rising working women population in the developing countries such as China and India is driving the market. Eventually, tsave working time and efforts, working women are getting inclined towards the use of baby drinks tensure baby care in terms of nutrition. For instance, 30% t40% of the total women population is working in India. This has resulted in the increased demand for infant formula that meets the nutritional requirement in babies.
E-commerce has rapidly emerged as one of the potential distribution channels for multi-national companies in China. This scenariis attributed tthe ability of the retailers tcompete on price and convenience because of less capital investment and elimination of links involved in the supply chain.
Asia Pacific is leading in terms of online purchase of various baby products including food, beverages, clothes, and accessories. E-commerce retail sales have witnessed a significant growth in China in past few years. Increased penetration of smartphones and internet along with easy accessibility of various products and convenient shopping options are driving the sale of infant formulas through online platforms.
The baby formula segment is expected taccount for highest market share owing tthe presence of essential nutrients required by infants from birth t3 years of age. Baby formulas contain vitamins, minerals, and prebiotics tenhance nutritional capacity and immunity power in infants aging 12 months and above. Manufacturers are shifting their preferences towards the innovative discovery of nourishing ingredients that can improve the nutritional value of these products. The juice segment is expected tgrow fast over the forecast period owing tincreasing demand for Ready tDrink (RTD) beverages.
Consumer preference for online distribution channels with respect tbaby nutrition products is likely twitness a sluggish growth due tthe lack of trust over the e-commerce platforms. However, with the introduction of e-commerce, few e-pharmacies have been introduced tserve the busy professionals, running short on time tshop in person. For instance, India has been witnessing a strong traction with online pharmacies due tthe growth of internet and increasing use of smartphones. It is expected that e-pharmacy has the potential of capturing 5% - 15% share in the next few years. Furthermore, many manufacturers are partnering with online retailers in order tboost sales and ensure increased accessibility of products.
Rising demand for baby drinks is directly linked tthe commercialization and increased preference for these products infused with high nutrition. The increasing number of working women worldwide coupled with lack of breastfeeding due tcertain medical conditions, results in increased acceptance of infant formulas. This, in turn, contributes tthe rising demand for baby drinks. In addition, increase in global milk production is anticipated tpropel baby drinks market growth. Fonterra is the largest dairy exporter in the world based in New Zealand. The dairy is promoting the production of milk at an industrial scale in U.S., Chile, Brazil, Uruguay, Hawaii, and Brazil. The globalization of the dairy industry helps in supplying the basic milk supplements tthe manufacturers of infant formulas.
Baby Drinks Market Report Highlights
- Asia Pacific baby drinks market dominated the global industry with a revenue share of 56.2% in 2024.
- Based on products, the baby formula segment dominated the global baby drinks market with a revenue share of 46.6% in 2024.
- Pharmacies held the largest revenue share of the baby drinks market in 2024, whereas the online distribution segment is expected texperience substantial growth during the forecast period.
CHAPTER 1. METHODOLOGY AND SCOPE
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. GVR’s Internal Database
1.3.3. Secondary Sources & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
CHAPTER 2. EXECUTIVE SUMMARY
2.1. Market Snapshot
2.2. Segment Snapshot
2.3. Competitive Landscape Snapshot
CHAPTER 3. BABY DRINKS MARKET VARIABLES, TRENDS & SCOPE
3.1. Market Lineage Outlook
3.1.1. Parent Market Outlook
3.1.2. Related Market Outlook
3.2. Industry Value Chain Analysis
3.3. Market Dynamics
3.3.1. Market Driver Analysis
3.3.2. Market Restraint Analysis
3.4. Industry Analysis Tools
3.4.1. Porter’s Five Forces Analysis
3.5. Market Entry Strategies
CHAPTER 4. CONSUMER BEHAVIOR ANALYSIS
4.1. Demographic Analysis
4.2. Consumer Trends and Preferences
4.3. Factors Affecting Buying Decision
4.4. Consumer Product Adoption
4.5. Observations & Recommendations
CHAPTER 5. BABY DRINKS MARKET: PRODUCT ESTIMATES & TREND ANALYSIS
5.1. Baby Drinks Market, By Product: Key Takeaways
5.2. Product Movement Analysis & Market Share, 2024 & 2030
5.3. Market Estimates & Forecasts, By Product, 2018 - 2030 (USD Billion)
5.3.1. Baby Formula
5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
5.3.2. Juice
5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
5.3.2.2. RTD
5.3.2.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
5.3.2.3. Concentrate
5.3.2.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
5.3.3. Electrolyte
5.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
CHAPTER 6. BABY DRINKS MARKET: DISTRIBUTION CHANNEL ESTIMATES & TREND ANALYSIS
6.1. Baby Drinks Market, By Distribution Channel: Key Takeaways
6.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
6.3. Market Estimates & Forecasts, by Distribution Channel, 2018 - 2030 (USD Billion)
6.3.1. Hypermarket & Supermarket
6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3.2. Pharmacies
6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3.3. Online
6.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
CHAPTER 7. BABY DRINKS MARKET: REGIONAL ESTIMATES & TREND ANALYSIS
7.1. Baby Drinks Market: Regional Outlook
7.2. Regional Marketplaces: Key Takeaways
7.3. Market Estimates & Forecasts, by Region, 2018 - 2030 (USD Billion)
7.3.1. North America
7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.1.2. U.S.
7.3.1.2.1. Key country dynamics
7.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.1.3. Canada
7.3.1.3.1. Key country dynamics
7.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.1.4. Mexico
7.3.1.4.1. Key country dynamics
7.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.2. Europe
7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.2.2. U.K.
7.3.2.2.1. Key country dynamics
7.3.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.2.3. Germany
7.3.2.3.1. Key country dynamics
7.3.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.2.4. France
7.3.2.4.1. Key country dynamics
7.3.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.2.5. Italy
7.3.2.5.1. Key country dynamics
7.3.2.5.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.2.6. Spain
7.3.2.6.1. Key country dynamics
7.3.2.6.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.3. Asia Pacific
7.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.3.2. China
7.3.3.2.1. Key country dynamics
7.3.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.3.3. India
7.3.3.3.1. Key country dynamics
7.3.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.3.4. Japan
7.3.3.4.1. Key country dynamics
7.3.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.3.5. Australia & New Zealand
7.3.3.5.1. Key country dynamics
7.3.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.4. Latin America
7.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.4.2. Brazil
7.3.4.2.1. Key country dynamics
7.3.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.4.3. Argentina
7.3.4.3.1. Key country dynamics
7.3.4.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.5. Middle East & Africa
7.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.5.2. South Africa
7.3.5.2.1. Key country dynamics
7.3.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.5.3. UAE
7.3.5.3.1. Key country dynamics
7.3.5.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
CHAPTER 8. BABY DRINKS MARKET: COMPETITIVE ANALYSIS
8.1. Recent developments & impact analysis, by key market participants
8.2. Company Categorization
8.3. Participant’s Overview
8.4. Financial Performance
8.5. Product Benchmarking
8.6. Company Market Share Analysis, 2024 (%)
8.7. Company Heat Map Analysis
8.8. Strategy Mapping
8.9. Company Profiles
8.9.1. Nestlй
8.9.1.1. Company Overview
8.9.1.2. Financial Performance
8.9.1.3. Product Portfolios
8.9.1.4. Strategic Initiatives
8.9.2. Abbott
8.9.2.1. Company Overview
8.9.2.2. Financial Performance
8.9.2.3. Product Portfolios
8.9.2.4. Strategic Initiatives
8.9.3. Danone
8.9.3.1. Company Overview
8.9.3.2. Financial Performance
8.9.3.3. Product Portfolios
8.9.3.4. Strategic Initiatives
8.9.4. Mead Johnson & Company LLC.
8.9.4.1. Company Overview
8.9.4.2. Financial Performance
8.9.4.3. Product Portfolios
8.9.4.4. Strategic Initiatives
8.9.5. FrieslandCampina
8.9.5.1. Company Overview
8.9.5.2. Financial Performance
8.9.5.3. Product Portfolios
8.9.5.4. Strategic Initiatives
8.9.6. Arla Foods amba
8.9.6.1. Company Overview
8.9.6.2. Financial Performance
8.9.6.3. Product Portfolios
8.9.6.4. Strategic Initiatives
8.9.7. Meiji Holdings Co., Ltd.
8.9.7.1. Company Overview
8.9.7.2. Financial Performance
8.9.7.3. Product Portfolios
8.9.7.4. Strategic Initiatives
8.9.8. HiPP
8.9.8.1. Company Overview
8.9.8.2. Financial Performance
8.9.8.3. Product Portfolios
8.9.8.4. Strategic Initiatives
8.9.9. The Kraft Heinz Company
8.9.9.1. Company Overview
8.9.9.2. Financial Performance
8.9.9.3. Product Portfolios
8.9.9.4. Strategic Initiatives
8.9.10. DANA DAIRY GROUP
8.9.10.1. Company Overview
8.9.10.2. Financial Performance
8.9.10.3. Product Portfolios
8.9.10.4. Strategic Initiatives
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. GVR’s Internal Database
1.3.3. Secondary Sources & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
CHAPTER 2. EXECUTIVE SUMMARY
2.1. Market Snapshot
2.2. Segment Snapshot
2.3. Competitive Landscape Snapshot
CHAPTER 3. BABY DRINKS MARKET VARIABLES, TRENDS & SCOPE
3.1. Market Lineage Outlook
3.1.1. Parent Market Outlook
3.1.2. Related Market Outlook
3.2. Industry Value Chain Analysis
3.3. Market Dynamics
3.3.1. Market Driver Analysis
3.3.2. Market Restraint Analysis
3.4. Industry Analysis Tools
3.4.1. Porter’s Five Forces Analysis
3.5. Market Entry Strategies
CHAPTER 4. CONSUMER BEHAVIOR ANALYSIS
4.1. Demographic Analysis
4.2. Consumer Trends and Preferences
4.3. Factors Affecting Buying Decision
4.4. Consumer Product Adoption
4.5. Observations & Recommendations
CHAPTER 5. BABY DRINKS MARKET: PRODUCT ESTIMATES & TREND ANALYSIS
5.1. Baby Drinks Market, By Product: Key Takeaways
5.2. Product Movement Analysis & Market Share, 2024 & 2030
5.3. Market Estimates & Forecasts, By Product, 2018 - 2030 (USD Billion)
5.3.1. Baby Formula
5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
5.3.2. Juice
5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
5.3.2.2. RTD
5.3.2.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
5.3.2.3. Concentrate
5.3.2.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
5.3.3. Electrolyte
5.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
CHAPTER 6. BABY DRINKS MARKET: DISTRIBUTION CHANNEL ESTIMATES & TREND ANALYSIS
6.1. Baby Drinks Market, By Distribution Channel: Key Takeaways
6.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
6.3. Market Estimates & Forecasts, by Distribution Channel, 2018 - 2030 (USD Billion)
6.3.1. Hypermarket & Supermarket
6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3.2. Pharmacies
6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3.3. Online
6.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
CHAPTER 7. BABY DRINKS MARKET: REGIONAL ESTIMATES & TREND ANALYSIS
7.1. Baby Drinks Market: Regional Outlook
7.2. Regional Marketplaces: Key Takeaways
7.3. Market Estimates & Forecasts, by Region, 2018 - 2030 (USD Billion)
7.3.1. North America
7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.1.2. U.S.
7.3.1.2.1. Key country dynamics
7.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.1.3. Canada
7.3.1.3.1. Key country dynamics
7.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.1.4. Mexico
7.3.1.4.1. Key country dynamics
7.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.2. Europe
7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.2.2. U.K.
7.3.2.2.1. Key country dynamics
7.3.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.2.3. Germany
7.3.2.3.1. Key country dynamics
7.3.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.2.4. France
7.3.2.4.1. Key country dynamics
7.3.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.2.5. Italy
7.3.2.5.1. Key country dynamics
7.3.2.5.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.2.6. Spain
7.3.2.6.1. Key country dynamics
7.3.2.6.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.3. Asia Pacific
7.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.3.2. China
7.3.3.2.1. Key country dynamics
7.3.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.3.3. India
7.3.3.3.1. Key country dynamics
7.3.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.3.4. Japan
7.3.3.4.1. Key country dynamics
7.3.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.3.5. Australia & New Zealand
7.3.3.5.1. Key country dynamics
7.3.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.4. Latin America
7.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.4.2. Brazil
7.3.4.2.1. Key country dynamics
7.3.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.4.3. Argentina
7.3.4.3.1. Key country dynamics
7.3.4.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.5. Middle East & Africa
7.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.5.2. South Africa
7.3.5.2.1. Key country dynamics
7.3.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.5.3. UAE
7.3.5.3.1. Key country dynamics
7.3.5.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
CHAPTER 8. BABY DRINKS MARKET: COMPETITIVE ANALYSIS
8.1. Recent developments & impact analysis, by key market participants
8.2. Company Categorization
8.3. Participant’s Overview
8.4. Financial Performance
8.5. Product Benchmarking
8.6. Company Market Share Analysis, 2024 (%)
8.7. Company Heat Map Analysis
8.8. Strategy Mapping
8.9. Company Profiles
8.9.1. Nestlй
8.9.1.1. Company Overview
8.9.1.2. Financial Performance
8.9.1.3. Product Portfolios
8.9.1.4. Strategic Initiatives
8.9.2. Abbott
8.9.2.1. Company Overview
8.9.2.2. Financial Performance
8.9.2.3. Product Portfolios
8.9.2.4. Strategic Initiatives
8.9.3. Danone
8.9.3.1. Company Overview
8.9.3.2. Financial Performance
8.9.3.3. Product Portfolios
8.9.3.4. Strategic Initiatives
8.9.4. Mead Johnson & Company LLC.
8.9.4.1. Company Overview
8.9.4.2. Financial Performance
8.9.4.3. Product Portfolios
8.9.4.4. Strategic Initiatives
8.9.5. FrieslandCampina
8.9.5.1. Company Overview
8.9.5.2. Financial Performance
8.9.5.3. Product Portfolios
8.9.5.4. Strategic Initiatives
8.9.6. Arla Foods amba
8.9.6.1. Company Overview
8.9.6.2. Financial Performance
8.9.6.3. Product Portfolios
8.9.6.4. Strategic Initiatives
8.9.7. Meiji Holdings Co., Ltd.
8.9.7.1. Company Overview
8.9.7.2. Financial Performance
8.9.7.3. Product Portfolios
8.9.7.4. Strategic Initiatives
8.9.8. HiPP
8.9.8.1. Company Overview
8.9.8.2. Financial Performance
8.9.8.3. Product Portfolios
8.9.8.4. Strategic Initiatives
8.9.9. The Kraft Heinz Company
8.9.9.1. Company Overview
8.9.9.2. Financial Performance
8.9.9.3. Product Portfolios
8.9.9.4. Strategic Initiatives
8.9.10. DANA DAIRY GROUP
8.9.10.1. Company Overview
8.9.10.2. Financial Performance
8.9.10.3. Product Portfolios
8.9.10.4. Strategic Initiatives