Soft Drinks in France

November 2023 | 99 pages | ID: S2009A216C6EN
Euromonitor International Ltd

Abstracts

Soft drinks continued to perform well in total current value terms in France in 2023, though its performance was significantly more muted in volume terms. Volume sales were dampened by the high rate of inflation, the ongoing war in Ukraine and the fact that the summer saw a much more limited heatwave than in the previous year. In fact, the northern half of the country saw rather bad weather from June to September 2023, providing less favourable conditions for sales of soft drinks.

Euromonitor International's Soft Drinks in France report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2018-2022), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Energy Drinks, Juice, RTD Coffee, RTD Tea, Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Soft Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Soft Drinks in France
Euromonitor International
May 2024

LIST OF CONTENTS AND TABLES

SOFT DRINKS IN FRANCE
EXECUTIVE SUMMARY
Soft drinks in 2023: The big picture

2023 KEY TRENDS

Competitive landscape
Retailing developments
Foodservice vs retail split
What next for soft drinks?
MARKET DATA
Table 1 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2018-2023
Table 2 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2018-2023
Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2018-2023
Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2018-2023
Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2023
Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2023
Table 7 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2023
Table 8 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2023
Table 9 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2018-2023
Table 10 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2018-2023
Table 11 Off-trade Sales of Soft Drinks by Category: Value 2018-2023
Table 12 Off-trade Sales of Soft Drinks by Category: % Value Growth 2018-2023
Table 13 Sales of Soft Drinks by Total Fountain On-trade: Volume 2018-2023
Table 14 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2018-2023
Table 15 NBO Company Shares of Total Soft Drinks (RTD): % Volume 2019-2023
Table 16 LBN Brand Shares of Total Soft Drinks (RTD): % Volume 2020-2023
Table 17 NBO Company Shares of On-trade Soft Drinks (RTD): % Volume 2019-2023
Table 18 LBN Brand Shares of On-trade Soft Drinks (RTD): % Volume 2020-2023
Table 19 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2019-2023
Table 20 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2020-2023
Table 21 NBO Company Shares of Off-trade Soft Drinks: % Value 2019-2023
Table 22 LBN Brand Shares of Off-trade Soft Drinks: % Value 2020-2023
Table 23 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2018-2023
Table 24 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2018-2023
Table 25 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2018-2023
Table 26 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2023
Table 27 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2023-2028
Table 28 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2023-2028
Table 29 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2023-2028
Table 30 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2023-2028
Table 31 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2023-2028
Table 32 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2023-2028
Table 33 Forecast Off-trade Sales of Soft Drinks by Category: Value 2023-2028
Table 34 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2023-2028
Table 35 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2023-2028
Table 36 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2023-2028
APPENDIX
Fountain sales in France
DISCLAIMER
SOURCES
Summary 1 Research Sources
CARBONATES IN FRANCE
KEY DATA FINDINGS

2023 DEVELOPMENTS

A positive year thanks to cola carbonates after an astonishing 2022
White carbonates also doing well, driven more by tonics than lemonade
CCEP is roaring ahead, while Suntory works well
PROSPECTS AND OPPORTUNITIES
The Olympic Games and an expected peak during summer 2024
Great pressure expected on trading/negotiation and further drop expected in lemonade/lime
Reduced sugar carbonates will continue to progress, notably at the expense of juices
CATEGORY DATA
Table 37 Off-trade vs On-trade Sales of Carbonates: Volume 2018-2023
Table 38 Off-trade vs On-trade Sales of Carbonates: Value 2018-2023
Table 39 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2018-2023
Table 40 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2018-2023
Table 41 Off-trade Sales of Carbonates by Category: Volume 2018-2023
Table 42 Off-trade Sales of Carbonates by Category: Value 2018-2023
Table 43 Off-trade Sales of Carbonates by Category: % Volume Growth 2018-2023
Table 44 Off-trade Sales of Carbonates by Category: % Value Growth 2018-2023
Table 45 Total Sales of Carbonates by Fountain On-trade: Volume 2018-2023
Table 46 Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2018-2023
Table 47 NBO Company Shares of Off-trade Carbonates: % Volume 2019-2023
Table 48 LBN Brand Shares of Off-trade Carbonates: % Volume 2020-2023
Table 49 NBO Company Shares of Off-trade Carbonates: % Value 2019-2023
Table 50 LBN Brand Shares of Off-trade Carbonates: % Value 2020-2023
Table 51 Forecast Off-trade Sales of Carbonates by Category: Volume 2023-2028
Table 52 Forecast Off-trade Sales of Carbonates by Category: Value 2023-2028
Table 53 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2023-2028
Table 54 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2023-2028
Table 55 Forecast Total Sales of Carbonates by Fountain On-trade: Volume 2023-2028
Table 56 Forecast Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2023-2028
JUICE IN FRANCE
KEY DATA FINDINGS

2023 DEVELOPMENTS

Another bad year for juices
Juice drinks – the exception to the rule once again
Ongoing decline for most brands and private label
PROSPECTS AND OPPORTUNITIES
Grey outlook for juices, other than juice drinks
Tough negotiations and the risk of further shortages
Where can juices find additional growth?
CATEGORY DATA
Table 57 Off-trade Sales of Juice by Category: Volume 2018-2023
Table 58 Off-trade Sales of Juice by Category: Value 2018-2023
Table 59 Off-trade Sales of Juice by Category: % Volume Growth 2018-2023
Table 60 Off-trade Sales of Juice by Category: % Value Growth 2018-2023
Table 61 NBO Company Shares of Off-trade Juice: % Volume 2019-2023
Table 62 LBN Brand Shares of Off-trade Juice: % Volume 2020-2023
Table 63 NBO Company Shares of Off-trade Juice: % Value 2019-2023
Table 64 LBN Brand Shares of Off-trade Juice: % Value 2020-2023
Table 65 Forecast Off-trade Sales of Juice by Category: Volume 2023-2028
Table 66 Forecast Off-trade Sales of Juice by Category: Value 2023-2028
Table 67 Forecast Off-trade Sales of Juice by Category: % Volume Growth 2023-2028
Table 68 Forecast Off-trade Sales of Juice by Category: % Value Growth 2023-2028
BOTTLED WATER IN FRANCE
KEY DATA FINDINGS

2023 DEVELOPMENTS

Understandable lower growth of bottled water after the heatwave of 2023
Flavoured bottled water – still small but dynamic
The leading brand, Cristaline, forges ahead, while Ogeu seizes the opportunity of the temporary absence of Perrier
PROSPECTS AND OPPORTUNITIES
After the Olympics, it will probably not be so easy for bottled water
Functional bottled water is not dead, while flavoured bottled water has room for growth
Adapting to CSR and reassuring consumers to avoid plastic bashing
CATEGORY DATA
Table 69 Off-trade Sales of Bottled Water by Category: Volume 2018-2023
Table 70 Off-trade Sales of Bottled Water by Category: Value 2018-2023
Table 71 Off-trade Sales of Bottled Water by Category: % Volume Growth 2018-2023
Table 72 Off-trade Sales of Bottled Water by Category: % Value Growth 2018-2023
Table 73 NBO Company Shares of Off-trade Bottled Water: % Volume 2019-2023
Table 74 LBN Brand Shares of Off-trade Bottled Water: % Volume 2020-2023
Table 75 NBO Company Shares of Off-trade Bottled Water: % Value 2019-2023
Table 76 LBN Brand Shares of Off-trade Bottled Water: % Value 2020-2023
Table 77 Forecast Off-trade Sales of Bottled Water by Category: Volume 2023-2028
Table 78 Forecast Off-trade Sales of Bottled Water by Category: Value 2023-2028
Table 79 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2023-2028
Table 80 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2023-2028
SPORTS DRINKS IN FRANCE
KEY DATA FINDINGS

2023 DEVELOPMENTS

Sports drinks post modest volume growth in 2023 despite many sports events
Lack of support and competition from other soft drinks
Powerade leads in a concentrated competitive landscape
PROSPECTS AND OPPORTUNITIES

2024 WILL BE A KEY YEAR FOR SPORTS DRINKS

More private label in sports superstores, maybe less in vending inside gyms
More sustainable products expected in terms of recipes and packaging
CATEGORY DATA
Table 81 Off-trade Sales of Sports Drinks: Volume 2018-2023
Table 82 Off-trade Sales of Sports Drinks: Value 2018-2023
Table 83 Off-trade Sales of Sports Drinks: % Volume Growth 2018-2023
Table 84 Off-trade Sales of Sports Drinks: % Value Growth 2018-2023
Table 85 NBO Company Shares of Off-trade Sports Drinks: % Volume 2019-2023
Table 86 LBN Brand Shares of Off-trade Sports Drinks: % Volume 2020-2023
Table 87 NBO Company Shares of Off-trade Sports Drinks: % Value 2019-2023
Table 88 LBN Brand Shares of Off-trade Sports Drinks: % Value 2020-2023
Table 89 Forecast Off-trade Sales of Sports Drinks: Volume 2023-2028
Table 90 Forecast Off-trade Sales of Sports Drinks: Value 2023-2028
Table 91 Forecast Off-trade Sales of Sports Drinks: % Volume Growth 2023-2028
Table 92 Forecast Off-trade Sales of Sports Drinks: % Value Growth 2023-2028
ENERGY DRINKS IN FRANCE
KEY DATA FINDINGS

2023 DEVELOPMENTS

Energy drinks does not lose its momentum despite inflation
Reduced sugar products progress, as well as new flavours
Red Bull remains the boss, but Monster is gaining ground
PROSPECTS AND OPPORTUNITIES
Despite some threats, still plenty of room for growth
The Olympic Games of Paris will benefit the category
New channels and outlets to find
CATEGORY DATA
Table 93 Off-trade Sales of Energy Drinks: Volume 2018-2023
Table 94 Off-trade Sales of Energy Drinks: Value 2018-2023
Table 95 Off-trade Sales of Energy Drinks: % Volume Growth 2018-2023
Table 96 Off-trade Sales of Energy Drinks: % Value Growth 2018-2023
Table 97 NBO Company Shares of Off-trade Energy Drinks: % Volume 2019-2023
Table 98 LBN Brand Shares of Off-trade Energy Drinks: % Volume 2020-2023
Table 99 NBO Company Shares of Off-trade Energy Drinks: % Value 2019-2023
Table 100 LBN Brand Shares of Off-trade Energy Drinks: % Value 2020-2023
Table 101 Forecast Off-trade Sales of Energy Drinks: Volume 2023-2028
Table 102 Forecast Off-trade Sales of Energy Drinks: Value 2023-2028
Table 103 Forecast Off-trade Sales of Energy Drinks: % Volume Growth 2023-2028
Table 104 Forecast Off-trade Sales of Energy Drinks: % Value Growth 2023-2028
CONCENTRATES IN FRANCE
KEY DATA FINDINGS

2023 DEVELOPMENTS

A still robust value increase in 2023 for concentrates due largely, but not solely, to inflation
More mint, lemon and fruit and less sugar
Almost all players progress and innovate over 2022-2023
PROSPECTS AND OPPORTUNITIES
Still appreciable growth expected over 2023-2028 despite some breaks
More players and concepts to knock down the door of concentrates
Possible slowdown of powder concentrates after the return of races and competitions in 2021-2022
CATEGORY DATA
Concentrates Conversions
Summary 2 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
Table 105 Off-trade Sales of Concentrates (RTD) by Category: Volume 2018-2023
Table 106 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2018-2023
Table 107 Off-trade Sales of Concentrates by Category: Value 2018-2023
Table 108 Off-trade Sales of Concentrates by Category: % Value Growth 2018-2023
Table 109 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2020-2023
Table 110 NBO Company Shares of Off-trade Concentrates: % Value 2019-2023
Table 111 LBN Brand Shares of Off-trade Concentrates: % Value 2020-2023
Table 112 NBO Company Shares of Off-trade Liquid Concentrates (RTD): % Volume 2019-2023
Table 113 LBN Brand Shares of Off-trade Liquid Concentrates (RTD): % Volume 2020-2023
Table 114 NBO Company Shares of Off-trade Powder Concentrates (RTD): % Volume 2019-2023
Table 115 LBN Brand Shares of Off-trade Powder Concentrates (RTD): % Volume 2020-2023
Table 116 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2023-2028
Table 117 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2023-2028
Table 118 Forecast Off-trade Sales of Concentrates by Category: Value 2023-2028
Table 119 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2023-2028
RTD TEA IN FRANCE
KEY DATA FINDINGS

2023 DEVELOPMENTS

An unexpected change for RTD tea in 2023
Ongoing revolution in packaging – rPET is the key focus, as well as healthy recipes
Lipton’s challengers rush into the breach opened by the category
PROSPECTS AND OPPORTUNITIES
Still plenty of room for growth thanks to warmer temperatures, under-developed potential, healthy image and the Olympic Games in Paris in 2024
Kombucha has not said its last word
Oasis tea, new flavours and less seasonal consumption are other factors favouring the potential of RTD tea
CATEGORY DATA
Table 120 Off-trade Sales of RTD Tea by Category: Volume 2018-2023
Table 121 Off-trade Sales of RTD Tea by Category: Value 2018-2023
Table 122 Off-trade Sales of RTD Tea by Category: % Volume Growth 2018-2023
Table 123 Off-trade Sales of RTD Tea by Category: % Value Growth 2018-2023
Table 124 Leading Flavours for Off-trade RTD Tea: % Volume 2018-2023
Table 125 NBO Company Shares of Off-trade RTD Tea: % Volume 2019-2023
Table 126 LBN Brand Shares of Off-trade RTD Tea: % Volume 2020-2023
Table 127 NBO Company Shares of Off-trade RTD Tea: % Value 2019-2023
Table 128 LBN Brand Shares of Off-trade RTD Tea: % Value 2020-2023
Table 129 Forecast Off-trade Sales of RTD Tea by Category: Volume 2023-2028
Table 130 Forecast Off-trade Sales of RTD Tea by Category: Value 2023-2028
Table 131 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2023-2028
Table 132 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2023-2028
RTD COFFEE IN FRANCE
KEY DATA FINDINGS

2023 DEVELOPMENTS

Too expensive and in direct competition with energy drinks and coffee
Possible development in alternative channels to multiple grocery retailers
Starbuck remains in control against challengers
PROSPECTS AND OPPORTUNITIES
Limited recovery expected as high prices remaining an obstacle to wider acceptance
The fad for cold brew coffee could be over
Possible disinterest from new investors in the short term
CATEGORY DATA
Table 133 Off-trade Sales of RTD Coffee: Volume 2018-2023
Table 134 Off-trade Sales of RTD Coffee: Value 2018-2023
Table 135 Off-trade Sales of RTD Coffee: % Volume Growth 2018-2023
Table 136 Off-trade Sales of RTD Coffee: % Value Growth 2018-2023
Table 137 NBO Company Shares of Off-trade RTD Coffee: % Volume 2019-2023
Table 138 LBN Brand Shares of Off-trade RTD Coffee: % Volume 2020-2023
Table 139 NBO Company Shares of Off-trade RTD Coffee: % Value 2019-2023
Table 140 LBN Brand Shares of Off-trade RTD Coffee: % Value 2020-2023
Table 141 Forecast Off-trade Sales of RTD Coffee: Volume 2023-2028
Table 142 Forecast Off-trade Sales of RTD Coffee: Value 2023-2028
Table 143 Forecast Off-trade Sales of RTD Coffee: % Volume Growth 2023-2028
Table 144 Forecast Off-trade Sales of RTD Coffee: % Value Growth 2023-2028