Leche Pascual SA in Soft Drinks (Spain)

June 2014 | 3 pages | ID: LCC823E6C0DEN
Euromonitor International Ltd

Abstracts

Despite the focus of the company on dairy products, Leche Pascual is still one of the leading manufacturers of soft drinks, due to its strong presence in juice and bottled water. During 2013 the company continued to focus strongly on the advertising and communication of its bottled water brand Bezoya, which released a special added-value bottle to commemorate the 40th anniversary of its release in Spain. In juice, the company managed to maintain a stable position in a context of fierce price...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Soft Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Leche Pascual SA: Key Facts
Summary 2 Leche Pascual SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Leche Pascual SA: Competitive Position 2013