Jurajska Sp zoo in Soft Drinks (Poland)

August 2013 | 3 pages | ID: JB6F5CC9235EN
Euromonitor International Ltd

Abstracts

Growing brand awareness for its Jurajska brand will be the main focus of Jurajska’s strategic direction over the forecast period, with an emphasis on widening the product’s distribution. The company is also expected to invest in new product development, with a growing focus on targeting specific consumer groups. It is also set to leverage its heritage in order to benefit from Polish consumers’ ethnocentrism. Jurajska is forecast to remain flexible and adjust its strategic model to contend with...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Fruit/Vegetable Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Soft Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

JURAJSKA SP ZOO IN SOFT DRINKS (POLAND)
Euromonitor International
August 2013

Strategic Direction
Key Facts
Summary 1 Jurajska Sp zoo: Key Facts
Summary 2 Jurajska Sp zoo: Operational Indicators
Company Background
Production
Summary 3 Jurajska Sp zoo: Production Statistics 2012
Competitive Positioning
Summary 4 Jurajska Sp zoo: Competitive Position 2012