Healthy People NV in Soft Drinks (Netherlands)

September 2013 | 2 pages | ID: H7042265726EN
Euromonitor International Ltd

Abstracts

Healthy People is a niche company that has gained distribution at major supermarkets and other channels. Growth is the major goal of the company; it aims to achieve this through the further development of products containing superfruits and other speciality fruit-based drinks such as smoothies, RTD tea with fruit and other innovative fruit-based drinks such as alcohol free cocktails for the on-trade channel. The company wants to be seen as a frontrunner in terms of fruit-based health and...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Fruit/Vegetable Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Soft Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Healthy People BV: Key Facts
Company Background
Competitive Positioning
Summary 2 Healthy People BV: Competitive Position 2012