Cía de Bebidas Pepsico SA in Soft Drinks (Spain)
Cía de Bebidas Pepsico continued to struggle to maintain its volume sales in the current economic scenario. In 2013 the company focused on two fronts in order to reverse the downwards trend in consumption of its products in Spain: on the one hand, the company continued to fiercely compete in terms of price in the retail channel, by offering discount packs and formats in key retailers such as Mercadona. On the other hand, the multinational continued to develop new products adapted to the current...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Soft Drinks market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 Cía de Bebidas Pepsico SA: Key Facts
Summary 2 Cía de Bebidas Pepsico SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Cía de Bebidas Pepsico SA: Competitive Position 2013
Key Facts
Summary 1 Cía de Bebidas Pepsico SA: Key Facts
Summary 2 Cía de Bebidas Pepsico SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Cía de Bebidas Pepsico SA: Competitive Position 2013