Bubble Tea Market - Global Outlook and Forecast 2021-2027

January 2021 | 94 pages | ID: B5111A2BCCC4EN
Market Monitor Global

Abstracts

This report contains market size and forecasts of Bubble Tea in global, including the following market information:
Global Bubble Tea Market Revenue, 2016-2021, 2022-2027, ($ millions)
Global Bubble Tea Market Sales, 2016-2021, 2022-2027, (M Cups)
Global top five Bubble Tea companies in 2020 (%)
The global Bubble Tea market was valued at 6964.2 million in 2020 and is projected to reach US$ 13630 million by 2027, at a CAGR of 18.3% during the forecast period.

MARKET MONITOR GLOBAL, INC (MMG) has surveyed the Bubble Tea manufacturers, suppliers, distributors and industry experts on this industry, involving the sales, revenue, demand, price change, product type, recent development and plan, industry trends, drivers, challenges, obstacles, and potential risks.

Total Market by Segment:

Global Bubble Tea Market, By Type, 2016-2021, 2022-2027 ($ Millions) & (M Cups)
Global Bubble Tea Market Segment Percentages, By Type, 2020 (%)

• Classic/Original
• Fruit Flavored
• Other Flavors

Global Bubble Tea Market, By Application, 2016-2021, 2022-2027 ($ Millions) & (M Cups)
Global Bubble Tea Market Segment Percentages, By Application, 2020 (%)

• 18-25 years old
• 26-35 years old
• 36-45 years old
• Other Groups

Global Bubble Tea Market, By Region and Country, 2016-2021, 2022-2027 ($ Millions) & (M Cups)
Global Bubble Tea Market Segment Percentages, By Region and Country, 2020 (%)

• North America
• US
• Canada
• Mexico
• Europe
• Germany
• France
• U.K.
• Italy
• Russia
• Nordic Countries
• Benelux
• Rest of Europe
• Asia
• China
• Japan
• South Korea
• Southeast Asia
• India
• Rest of Asia
• South America
• Brazil
• Argentina
• Rest of South America
• Middle East & Africa
• Turkey
• Israel
• Saudi Arabia
• UAE
• Rest of Middle East & Africa

Competitor Analysis

The report also provides analysis of leading market participants including:

Key companies Bubble Tea revenues in global market, 2016-2021 (Estimated), ($ millions)
Key companies Bubble Tea revenues share in global market, 2020 (%)
Key companies Bubble Tea sales in global market, 2016-2021 (Estimated), (M Cups)
Key companies Bubble Tea sales share in global market, 2020 (%)

Further, the report presents profiles of competitors in the market, key players include:

• Kung Fu Tea
• Gong Cha
• Boba Guys
• Chatime
• ShareTea
• 8tea5
• Quickly
• CoCo Fresh
• ViVi Bubble Tea

Contents

1 INTRODUCTION TO RESEARCH & ANALYSIS REPORTS

1.1 Bubble Tea Market Definition
1.2 Market Segments
  1.2.1 Market by Type
  1.2.2 Market by Application
1.3 Global Bubble Tea Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
  1.5.1 Research Methodology
  1.5.2 Research Process
  1.5.3 Base Year
  1.5.4 Report Assumptions & Caveats

2 GLOBAL BUBBLE TEA OVERALL MARKET SIZE

2.1 Global Bubble Tea Market Size: 2021 VS 2027
2.2 Global Bubble Tea Revenue, Prospects & Forecasts: 2016-2027
2.3 Global Bubble Tea Sales (Consumption): 2016-2027

3 COMPANY LANDSCAPE

3.1 Top Bubble Tea Players in Global Market
3.2 Top Global Bubble Tea Companies Ranked by Revenue
3.3 Global Bubble Tea Revenue by Companies
3.4 Global Bubble Tea Sales by Companies
3.5 Global Bubble Tea Price by Manufacturer (2016-2021)
3.6 Top 3 and Top 5 Bubble Tea Companies in Global Market, by Revenue in 2020
3.7 Global Manufacturers Bubble Tea Product Type
3.8 Tier 1, Tier 2 and Tier 3 Bubble Tea Players in Global Market
  3.8.1 List of Global Tier 1 Bubble Tea Companies
  3.8.2 List of Global Tier 2 and Tier 3 Bubble Tea Companies

4 SIGHTS BY PRODUCT

4.1 Overview
  4.1.1 By Type - Global Bubble Tea Market Size Markets, 2021 & 2027
  4.1.2 Classic/Original
  4.1.3 Fruit Flavored
  4.1.4 Other Flavors
4.2 By Type - Global Bubble Tea Revenue & Forecasts
  4.2.1 By Type - Global Bubble Tea Revenue, 2016-2021
  4.2.2 By Type - Global Bubble Tea Revenue, 2022-2027
  4.2.3 By Type - Global Bubble Tea Revenue Market Share, 2016-2027
4.3 By Type - Global Bubble Tea Sales & Forecasts
  4.3.1 By Type - Global Bubble Tea Sales, 2016-2021
  4.3.2 By Type - Global Bubble Tea Sales, 2022-2027
  4.3.3 By Type - Global Bubble Tea Sales Market Share, 2016-2027
4.4 By Type - Global Bubble Tea Price (Manufacturers Selling Prices), 2016-2027

5 SIGHTS BY APPLICATION

5.1 Overview
  5.1.1 By Application - Global Bubble Tea Market Size, 2021 & 2027
  5.1.2 18-25 years old
  5.1.3 26-35 years old
  5.1.4 36-45 years old
  5.1.5 Other Groups
5.2 By Application - Global Bubble Tea Revenue & Forecasts
  5.2.1 By Application - Global Bubble Tea Revenue, 2016-2021
  5.2.2 By Application - Global Bubble Tea Revenue, 2022-2027
  5.2.3 By Application - Global Bubble Tea Revenue Market Share, 2016-2027
5.3 By Application - Global Bubble Tea Sales & Forecasts
  5.3.1 By Application - Global Bubble Tea Sales, 2016-2021
  5.3.2 By Application - Global Bubble Tea Sales, 2022-2027
  5.3.3 By Application - Global Bubble Tea Sales Market Share, 2016-2027
5.4 By Application - Global Bubble Tea Price (Manufacturers Selling Prices), 2016-2027

6 SIGHTS BY REGION

6.1 By Region - Global Bubble Tea Market Size, 2021 & 2027
6.2 By Region - Global Bubble Tea Revenue & Forecasts
  6.2.1 By Region - Global Bubble Tea Revenue, 2016-2021
  6.2.2 By Region - Global Bubble Tea Revenue, 2022-2027
  6.2.3 By Region - Global Bubble Tea Revenue Market Share, 2016-2027
6.3 By Region - Global Bubble Tea Sales & Forecasts
  6.3.1 By Region - Global Bubble Tea Sales, 2016-2021
  6.3.2 By Region - Global Bubble Tea Sales, 2022-2027
  6.3.3 By Region - Global Bubble Tea Sales Market Share, 2016-2027
6.4 North America
  6.4.1 By Country - North America Bubble Tea Revenue, 2016-2027
  6.4.2 By Country - North America Bubble Tea Sales, 2016-2027
  6.4.3 US Bubble Tea Market Size, 2016-2027
  6.4.4 Canada Bubble Tea Market Size, 2016-2027
  6.4.5 Mexico Bubble Tea Market Size, 2016-2027
6.5 Europe
  6.5.1 By Country - Europe Bubble Tea Revenue, 2016-2027
  6.5.2 By Country - Europe Bubble Tea Sales, 2016-2027
  6.5.3 Germany Bubble Tea Market Size, 2016-2027
  6.5.4 France Bubble Tea Market Size, 2016-2027
  6.5.5 U.K. Bubble Tea Market Size, 2016-2027
  6.5.6 Italy Bubble Tea Market Size, 2016-2027
  6.5.7 Russia Bubble Tea Market Size, 2016-2027
  6.5.8 Nordic Countries Bubble Tea Market Size, 2016-2027
  6.5.9 Benelux Bubble Tea Market Size, 2016-2027
6.6 Asia
  6.6.1 By Region - Asia Bubble Tea Revenue, 2016-2027
  6.6.2 By Region - Asia Bubble Tea Sales, 2016-2027
  6.6.3 China Bubble Tea Market Size, 2016-2027
  6.6.4 Japan Bubble Tea Market Size, 2016-2027
  6.6.5 South Korea Bubble Tea Market Size, 2016-2027
  6.6.6 Southeast Asia Bubble Tea Market Size, 2016-2027
  6.6.7 India Bubble Tea Market Size, 2016-2027
6.7 South America
  6.7.1 By Country - South America Bubble Tea Revenue, 2016-2027
  6.7.2 By Country - South America Bubble Tea Sales, 2016-2027
  6.7.3 Brazil Bubble Tea Market Size, 2016-2027
  6.7.4 Argentina Bubble Tea Market Size, 2016-2027
6.8 Middle East & Africa
  6.8.1 By Country - Middle East & Africa Bubble Tea Revenue, 2016-2027
  6.8.2 By Country - Middle East & Africa Bubble Tea Sales, 2016-2027
  6.8.3 Turkey Bubble Tea Market Size, 2016-2027
  6.8.4 Israel Bubble Tea Market Size, 2016-2027
  6.8.5 Saudi Arabia Bubble Tea Market Size, 2016-2027
  6.8.6 UAE Bubble Tea Market Size, 2016-2027

7 MANUFACTURERS & BRANDS PROFILES

7.1 Kung Fu Tea
  7.1.1 Kung Fu Tea Corporate Summary
  7.1.2 Kung Fu Tea Business Overview
  7.1.3 Kung Fu Tea Bubble Tea Major Product Offerings
  7.1.4 Kung Fu Tea Bubble Tea Sales and Revenue in Global (2016-2021)
  7.1.5 Kung Fu Tea Key News
7.2 Gong Cha
  7.2.1 Gong Cha Corporate Summary
  7.2.2 Gong Cha Business Overview
  7.2.3 Gong Cha Bubble Tea Major Product Offerings
  7.2.4 Gong Cha Bubble Tea Sales and Revenue in Global (2016-2021)
  7.2.5 Gong Cha Key News
7.3 Boba Guys
  7.3.1 Boba Guys Corporate Summary
  7.3.2 Boba Guys Business Overview
  7.3.3 Boba Guys Bubble Tea Major Product Offerings
  7.3.4 Boba Guys Bubble Tea Sales and Revenue in Global (2016-2021)
  7.3.5 Boba Guys Key News
7.4 Chatime
  7.4.1 Chatime Corporate Summary
  7.4.2 Chatime Business Overview
  7.4.3 Chatime Bubble Tea Major Product Offerings
  7.4.4 Chatime Bubble Tea Sales and Revenue in Global (2016-2021)
  7.4.5 Chatime Key News
7.5 ShareTea
  7.5.1 ShareTea Corporate Summary
  7.5.2 ShareTea Business Overview
  7.5.3 ShareTea Bubble Tea Major Product Offerings
  7.5.4 ShareTea Bubble Tea Sales and Revenue in Global (2016-2021)
  7.5.5 ShareTea Key News
7.6 8tea5
  7.6.1 8tea5 Corporate Summary
  7.6.2 8tea5 Business Overview
  7.6.3 8tea5 Bubble Tea Major Product Offerings
  7.6.4 8tea5 Bubble Tea Sales and Revenue in Global (2016-2021)
  7.6.5 8tea5 Key News
7.7 Quickly
  7.7.1 Quickly Corporate Summary
  7.7.2 Quickly Business Overview
  7.7.3 Quickly Bubble Tea Major Product Offerings
  7.4.4 Quickly Bubble Tea Sales and Revenue in Global (2016-2021)
  7.7.5 Quickly Key News
7.8 CoCo Fresh
  7.8.1 CoCo Fresh Corporate Summary
  7.8.2 CoCo Fresh Business Overview
  7.8.3 CoCo Fresh Bubble Tea Major Product Offerings
  7.8.4 CoCo Fresh Bubble Tea Sales and Revenue in Global (2016-2021)
  7.8.5 CoCo Fresh Key News
7.9 ViVi Bubble Tea
  7.9.1 ViVi Bubble Tea Corporate Summary
  7.9.2 ViVi Bubble Tea Business Overview
  7.9.3 ViVi Bubble Tea Bubble Tea Major Product Offerings
  7.9.4 ViVi Bubble Tea Bubble Tea Sales and Revenue in Global (2016-2021)
  7.9.5 ViVi Bubble Tea Key News

8 GLOBAL BUBBLE TEA PRODUCTION CAPACITY, ANALYSIS

8.1 Global Bubble Tea Production Capacity, 2016-2027
8.2 Bubble Tea Production Capacity of Key Manufacturers in Global Market
8.3 Global Bubble Tea Production by Region

9 KEY MARKET TRENDS, OPPORTUNITY, DRIVERS AND RESTRAINTS

9.1 Market Opportunities & Trends
9.2 Market Drivers
9.3 Market Restraints

10 BUBBLE TEA SUPPLY CHAIN ANALYSIS

10.1 Bubble Tea Industry Value Chain
10.2 Bubble Tea Upstream Market
10.3 Bubble Tea Downstream and Clients
10.4 Marketing Channels Analysis
  10.4.1 Marketing Channels
  10.4.2 Bubble Tea Distributors and Sales Agents in Global

11 CONCLUSION

12 APPENDIX

12.1 Note
12.2 Examples of Clients
12.3 Disclaimer

List Of Tables

LIST OF TABLES

Table 1. Key Players of Bubble Tea in Global Market
Table 2. Top Bubble Tea Players in Global Market, Ranking by Revenue (2019)
Table 3. Global Bubble Tea Revenue by Companies, (US$, Mn), 2016-2021
Table 4. Global Bubble Tea Revenue Share by Companies, 2016-2021
Table 5. Global Bubble Tea Sales by Companies, (M Cups), 2016-2021
Table 6. Global Bubble Tea Sales Share by Companies, 2016-2021
Table 7. Key Manufacturers Bubble Tea Price (2016-2021) & (USD/Cup)
Table 8. Global Manufacturers Bubble Tea Product Type
Table 9. List of Global Tier 1 Bubble Tea Companies, Revenue (US$, Mn) in 2020 and Market Share
Table 10. List of Global Tier 2 and Tier 3 Bubble Tea Companies, Revenue (US$, Mn) in 2020 and Market Share
Table 11. By Type – Global Bubble Tea Revenue, (US$, Mn), 2021 VS 2027
Table 12. By Type - Global Bubble Tea Revenue (US$, Mn), 2016-2021
Table 13. By Type - Global Bubble Tea Revenue (US$, Mn), 2022-2027
Table 14. By Type - Global Bubble Tea Sales (M Cups), 2016-2021
Table 15. By Type - Global Bubble Tea Sales (M Cups), 2022-2027
Table 16. By Application – Global Bubble Tea Revenue, (US$, Mn), 2021 VS 2027
Table 17. By Application - Global Bubble Tea Revenue (US$, Mn), 2016-2021
Table 18. By Application - Global Bubble Tea Revenue (US$, Mn), 2022-2027
Table 19. By Application - Global Bubble Tea Sales (M Cups), 2016-2021
Table 20. By Application - Global Bubble Tea Sales (M Cups), 2022-2027
Table 21. By Region – Global Bubble Tea Revenue, (US$, Mn), 2021 VS 2027
Table 22. By Region - Global Bubble Tea Revenue (US$, Mn), 2016-2021
Table 23. By Region - Global Bubble Tea Revenue (US$, Mn), 2022-2027
Table 24. By Region - Global Bubble Tea Sales (M Cups), 2016-2021
Table 25. By Region - Global Bubble Tea Sales (M Cups), 2022-2027
Table 26. By Country - North America Bubble Tea Revenue, (US$, Mn), 2016-2021
Table 27. By Country - North America Bubble Tea Revenue, (US$, Mn), 2022-2027
Table 28. By Country - North America Bubble Tea Sales, (M Cups), 2016-2021
Table 29. By Country - North America Bubble Tea Sales, (M Cups), 2022-2027
Table 30. By Country - Europe Bubble Tea Revenue, (US$, Mn), 2016-2021
Table 31. By Country - Europe Bubble Tea Revenue, (US$, Mn), 2022-2027
Table 32. By Country - Europe Bubble Tea Sales, (M Cups), 2016-2021
Table 33. By Country - Europe Bubble Tea Sales, (M Cups), 2022-2027
Table 34. By Region - Asia Bubble Tea Revenue, (US$, Mn), 2016-2021
Table 35. By Region - Asia Bubble Tea Revenue, (US$, Mn), 2022-2027
Table 36. By Region - Asia Bubble Tea Sales, (M Cups), 2016-2021
Table 37. By Region - Asia Bubble Tea Sales, (M Cups), 2022-2027
Table 38. By Country - South America Bubble Tea Revenue, (US$, Mn), 2016-2021
Table 39. By Country - South America Bubble Tea Revenue, (US$, Mn), 2022-2027
Table 40. By Country - South America Bubble Tea Sales, (M Cups), 2016-2021
Table 41. By Country - South America Bubble Tea Sales, (M Cups), 2022-2027
Table 42. By Country - Middle East & Africa Bubble Tea Revenue, (US$, Mn), 2016-2021
Table 43. By Country - Middle East & Africa Bubble Tea Revenue, (US$, Mn), 2022-2027
Table 44. By Country - Middle East & Africa Bubble Tea Sales, (M Cups), 2016-2021
Table 45. By Country - Middle East & Africa Bubble Tea Sales, (M Cups), 2022-2027
Table 46. Kung Fu Tea Corporate Summary
Table 47. Kung Fu Tea Bubble Tea Product Offerings
Table 48. Kung Fu Tea Bubble Tea Sales (M Cups), Revenue (US$, Mn) and Average Price (USD/Cup) (2016-2021)
Table 49. Gong Cha Corporate Summary
Table 50. Gong Cha Bubble Tea Product Offerings
Table 51. Gong Cha Bubble Tea Sales (M Cups), Revenue (US$, Mn) and Average Price (USD/Cup) (2016-2021)
Table 52. Boba Guys Corporate Summary
Table 53. Boba Guys Bubble Tea Product Offerings
Table 54. Boba Guys Bubble Tea Sales (M Cups), Revenue (US$, Mn) and Average Price (USD/Cup) (2016-2021)
Table 55. Chatime Corporate Summary
Table 56. Chatime Bubble Tea Product Offerings
Table 57. Chatime Bubble Tea Sales (M Cups), Revenue (US$, Mn) and Average Price (USD/Cup) (2016-2021)
Table 58. ShareTea Corporate Summary
Table 59. ShareTea Bubble Tea Product Offerings
Table 60. ShareTea Bubble Tea Sales (M Cups), Revenue (US$, Mn) and Average Price (USD/Cup) (2016-2021)
Table 61. 8tea5 Corporate Summary
Table 62. 8tea5 Bubble Tea Product Offerings
Table 63. 8tea5 Bubble Tea Sales (M Cups), Revenue (US$, Mn) and Average Price (USD/Cup) (2016-2021)
Table 64. Quickly Corporate Summary
Table 65. Quickly Bubble Tea Product Offerings
Table 66. Quickly Bubble Tea Sales (M Cups), Revenue (US$, Mn) and Average Price (USD/Cup) (2016-2021)
Table 67. CoCo Fresh Corporate Summary
Table 68. CoCo Fresh Bubble Tea Product Offerings
Table 69. CoCo Fresh Bubble Tea Sales (M Cups), Revenue (US$, Mn) and Average Price (USD/Cup) (2016-2021)
Table 70. ViVi Bubble Tea Corporate Summary
Table 71. ViVi Bubble Tea Bubble Tea Product Offerings
Table 72. ViVi Bubble Tea Bubble Tea Sales (M Cups), Revenue (US$, Mn) and Average Price (USD/Cup) (2016-2021)
Table 73. Bubble Tea Production Capacity (M Cups) of Key Manufacturers in Global Market, 2019-2021 (M Cups)
Table 74. Global Bubble Tea Capacity Market Share of Key Manufacturers, 2019-2021
Table 75. Global Bubble Tea Production by Region, 2016-2021 (M Cups)
Table 76. Global Bubble Tea Production by Region, 2022-2027 (M Cups)
Table 77. Bubble Tea Market Opportunities & Trends in Global Market
Table 78. Bubble Tea Market Drivers in Global Market
Table 79. Bubble Tea Market Restraints in Global Market
Table 80. Bubble Tea Raw Materials
Table 81. Bubble Tea Raw Materials Suppliers in Global Market
Table 82. Typical Bubble Tea Downstream
Table 83. Bubble Tea Downstream Clients in Global Market
Table 84. Bubble Tea Distributors and Sales Agents in Global Market

List Of Figures

LIST OF FIGURES

Figure 1. Bubble Tea Segment by Type
Figure 2. Bubble Tea Segment by Application
Figure 3. Global Bubble Tea Market Overview: 2020
Figure 4. Key Caveats
Figure 5. Global Bubble Tea Market Size: 2021 VS 2027 (US$, Mn)
Figure 6. Global Bubble Tea Revenue, 2016-2027 (US$, Mn)
Figure 7. Bubble Tea Sales in Global Market: 2016-2027 (M Cups)
Figure 8. The Top 3 and 5 Players Market Share by Bubble Tea Revenue in 2020
Figure 9. By Type - Global Bubble Tea Sales Market Share, 2016-2027
Figure 10. By Type - Global Bubble Tea Revenue Market Share, 2016-2027
Figure 11. By Type - Global Bubble Tea Price (USD/Cup), 2016-2027
Figure 12. By Application - Global Bubble Tea Sales Market Share, 2016-2027
Figure 13. By Application - Global Bubble Tea Revenue Market Share, 2016-2027
Figure 14. By Application - Global Bubble Tea Price (USD/Cup), 2016-2027
Figure 15. By Region - Global Bubble Tea Sales Market Share, 2016-2027
Figure 16. By Region - Global Bubble Tea Revenue Market Share, 2016-2027
Figure 17. By Country - North America Bubble Tea Revenue Market Share, 2016-2027
Figure 18. By Country - North America Bubble Tea Sales Market Share, 2016-2027
Figure 19. US Bubble Tea Revenue, (US$, Mn), 2016-2027
Figure 20. Canada Bubble Tea Revenue, (US$, Mn), 2016-2027
Figure 21. Mexico Bubble Tea Revenue, (US$, Mn), 2016-2027
Figure 22. By Country - Europe Bubble Tea Revenue Market Share, 2016-2027
Figure 23. By Country - Europe Bubble Tea Sales Market Share, 2016-2027
Figure 24. Germany Bubble Tea Revenue, (US$, Mn), 2016-2027
Figure 25. France Bubble Tea Revenue, (US$, Mn), 2016-2027
Figure 26. U.K. Bubble Tea Revenue, (US$, Mn), 2016-2027
Figure 27. Italy Bubble Tea Revenue, (US$, Mn), 2016-2027
Figure 28. Russia Bubble Tea Revenue, (US$, Mn), 2016-2027
Figure 29. Nordic Countries Bubble Tea Revenue, (US$, Mn), 2016-2027
Figure 30. Benelux Bubble Tea Revenue, (US$, Mn), 2016-2027
Figure 31. By Region - Asia Bubble Tea Revenue Market Share, 2016-2027
Figure 32. By Region - Asia Bubble Tea Sales Market Share, 2016-2027
Figure 33. China Bubble Tea Revenue, (US$, Mn), 2016-2027
Figure 34. Japan Bubble Tea Revenue, (US$, Mn), 2016-2027
Figure 35. South Korea Bubble Tea Revenue, (US$, Mn), 2016-2027
Figure 36. Southeast Asia Bubble Tea Revenue, (US$, Mn), 2016-2027
Figure 37. India Bubble Tea Revenue, (US$, Mn), 2016-2027
Figure 38. By Country - South America Bubble Tea Revenue Market Share, 2016-2027
Figure 39. By Country - South America Bubble Tea Sales Market Share, 2016-2027
Figure 40. Brazil Bubble Tea Revenue, (US$, Mn), 2016-2027
Figure 41. Argentina Bubble Tea Revenue, (US$, Mn), 2016-2027
Figure 42. By Country - Middle East & Africa Bubble Tea Revenue Market Share, 2016-2027
Figure 43. By Country - Middle East & Africa Bubble Tea Sales Market Share, 2016-2027
Figure 44. Turkey Bubble Tea Revenue, (US$, Mn), 2016-2027
Figure 45. Israel Bubble Tea Revenue, (US$, Mn), 2016-2027
Figure 46. Saudi Arabia Bubble Tea Revenue, (US$, Mn), 2016-2027
Figure 47. UAE Bubble Tea Revenue, (US$, Mn), 2016-2027
Figure 48. Global Bubble Tea Production Capacity (M Cups), 2016-2027
Figure 49. The Percentage of Production Bubble Tea by Region, 2020 VS 2027
Figure 50. Bubble Tea Industry Value Chain
Figure 51. Marketing Channels