Miller Brands UK Ltd in Alcoholic Drinks (United Kingdom)

June 2015 | 2 pages | ID: M1C07677EF2EN
Euromonitor International Ltd

Abstracts

Miller Brands is a subsidiary of SABMiller and shares with its owner a strategy of developing a strong and relevant brand portfolio. As such, Miller Brands is expected to further expand its range of imported premium lager over the forecast period. The company has expanded its range of world beers with the introduction of St Stefanus, which originates from Belgium, while acquiring the Peruvian lager brand Cusqueña as it looks to drive home its position as one of the leading importer of beers,...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Alcoholic Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
  Summary 1 Miller Brands UK Ltd: Key Facts
  Summary 2 Miller Brands UK Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 3 Miller Brands UK Ltd: Competitive Position 2014