Mackmyra Svensk Whisky AB in Alcoholic Drinks (Sweden)

August 2013 | 3 pages | ID: M8506F61F3EEN
Euromonitor International Ltd

Abstracts

The strategic goal for 2019 is to take the step from being a small, craft distillery producer to a mid-size producer (compared to Scottish producers), establish a presence elsewhere in Western Europe, the US and one or two other markets and increase the share of exports to 50%. Mackmyra benchmarks itself towards Scotch producers and it currently defines itself as a very small producer.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Alcoholic Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

MACKMYRA SVENSK WHISKY AB IN ALCOHOLIC DRINKS (SWEDEN)
Euromonitor International
August 2013

Strategic Direction
Key Facts
Summary 1 Mackmyra Svensk Whisky AB: Key Facts
Summary 2 Mackmyra Svensk Whisky AB: Operational Indicators
Company Background
Production
Summary 3 Mackmyra Svensk Whisky AB: Production Statistics 2012
Competitive Positioning
Summary 4 Mackmyra Svensk Whisky AB: Competitive Position 2012