InBev France SAS in Alcoholic Drinks (France)

November 2013 | 3 pages | ID: IDC353F592DEN
Euromonitor International Ltd

Abstracts

AB InBev France SAS is strongly positioned in speciality, abbey-style dark beer in France and it is expected to maintain its stronghold in this category through innovation, continuing to launch new speciality beers for aperitifs and convivial moments and to leverage on recent novelties, notably Hoegaarden Rosée and Leffe Royale. Product innovations are expected to be inspired by traditional monks’ brewing processes, mixes and recipes; new product launches will aim at replacing other traditional...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Alcoholic Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 AB InBev France SAS: Key Facts
Summary 2 AB InBev France SAS: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 AB InBev France SAS: Competitive Position 2012