Carlsberg Hungary Kft in Alcoholic Drinks (Hungary)

May 2017 | 2 pages | ID: CFDBF6044BEEN
Euromonitor International Ltd

Abstracts

The main strategy of Carlsberg Hungary is to maintain its strong position amongst the strongest beer importers in Hungary, and retain its leading position in cider with the Somersby brand. The company plans to continue to focus on the import and country-wide distribution of premium lager and other beer specialities. Carlsberg’s products are present in all channels, both on-trade and off-trade. The company will remain active in promoting its existing premium brands and strategically introducing n...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Alcoholic Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
  Summary 1 Carlsberg Hungary Kft: Key Facts
  Summary 2 Carlsberg Hungary Kft: Operational Indicators
Competitive Positioning
  Summary 3 Carlsberg Hungary Kft: Competitive Position 2016