Carlsberg Bulgaria AD in Alcoholic Drinks (Bulgaria)

July 2017 | 2 pages | ID: C6F0019D4B8EN
Euromonitor International Ltd

Abstracts

The product portfolio of Carlsberg Bulgaria includes a variety of premium and mid-priced beers, including domestic brands Shumensko and Pirinsko, international brands Carlsberg and Tuborg, the Czech brand Budweiser Budvar, the German wheat beer/weissbier brand Erdinger and the Belgian ale brand Abbey. Carlsberg Bulgaria was also the pioneer of cider in Bulgaria with the Somersby apple cider brand, which is now offered in five flavours.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Alcoholic Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
  Summary 1 Carlsberg Bulgaria AD: Key Facts
Competitive Positioning
  Summary 2 Carlsberg Bulgaria AD: Competitive Position 2016