Baarsma Wine Group Holding in Alcoholic Drinks (Netherlands)

June 2017 | 2 pages | ID: B9CB52D5484EN
Euromonitor International Ltd

Abstracts

Baarsma Wine Group Holding has the objective of further increasing its share of mid-priced and premium wine brands. The company believes that, over the forecast period, branded wine will take further share from the various private label ranges of major retailers. Consumers value wine brands because it makes it easier for them to choose a wine from all the different wine options. Baarsma is strong in category management and brand development and this will help it to expand its business over the f...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Alcoholic Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
  Summary 1 Baarsma Wine Group Holding: Key Facts
Competitive Positioning
  Summary 2 Baarsma Wine Group Holding: Competitive Position 2016