Alcoholic Drinks in Latvia

July 2023 | 58 pages | ID: AB90A285D77EN
Euromonitor International Ltd

Abstracts

The Latvian economy began to recover from the COVID-19 pandemic in 2022, but witnessed further instability from the geopolitical problems caused by the war in Ukraine. Nevertheless, alcoholic drinks reaped the benefits of the eased pandemic restrictions, with cross border trade beginning to grow once again and Latvians returning to on-trade establishments as they fully reopened. Alcohol prices increased in line with rising production costs, with energy unit prices increasing significantly as the...

Euromonitor International's Alcoholic Drinks in Latvia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2018-2022), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Beer, Cider/Perry, RTDs, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Alcoholic Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

ALCOHOLIC DRINKS IN LATVIA
EXECUTIVE SUMMARY
Alcoholic drinks in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
On-trade vs off-trade split
What next for alcoholic drinks?
MARKET BACKGROUND
Legislation
Legal purchasing age and legal drinking age
Drink driving
Advertising
Smoking ban
Opening hours
On-trade establishments
TAXATION AND DUTY LEVIES
Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2022
OPERATING ENVIRONMENT
Contraband/parallel trade
Duty free
Cross-border/private imports
KEY NEW PRODUCT LAUNCHES
Outlook
MARKET INDICATORS
Table 1 Retail Consumer Expenditure on Alcoholic Drinks 2017-2022
MARKET DATA
Table 2 Sales of Alcoholic Drinks by Category: Total Volume 2017-2022
Table 3 Sales of Alcoholic Drinks by Category: Total Value 2017-2022
Table 4 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2017-2022
Table 5 Sales of Alcoholic Drinks by Category: % Total Value Growth 2017-2022
Table 6 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2022
Table 7 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2022
Table 8 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2022
Table 9 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2022
Table 10 GBO Company Shares of Alcoholic Drinks: % Total Volume 2018-2022
Table 11 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2017-2022
Table 12 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2022
Table 13 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2022-2027
Table 14 Forecast Sales of Alcoholic Drinks by Category: Total Value 2022-2027
Table 15 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2022-2027
Table 16 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 2 Research Sources
BEER IN LATVIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Beer makes strong post-pandemic recovery
Demand for premium and craft beer on the rise
Non-alcoholic beer remains niche
PROSPECTS AND OPPORTUNITIES
Beer volume sales to stagnate in upcoming period
Premium beers to enjoy steady growth
Cross border demand under threat
CATEGORY BACKGROUND
Lager price band methodology
Summary 3 Lager by Price Band 2022
CATEGORY DATA
Table 17 Sales of Beer by Category: Total Volume 2017-2022
Table 18 Sales of Beer by Category: Total Value 2017-2022
Table 19 Sales of Beer by Category: % Total Volume Growth 2017-2022
Table 20 Sales of Beer by Category: % Total Value Growth 2017-2022
Table 21 Sales of Beer by Off-trade vs On-trade: Volume 2017-2022
Table 22 Sales of Beer by Off-trade vs On-trade: Value 2017-2022
Table 23 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2017-2022
Table 24 Sales of Beer by Off-trade vs On-trade: % Value Growth 2017-2022
Table 25 GBO Company Shares of Beer: % Total Volume 2018-2022
Table 26 NBO Company Shares of Beer: % Total Volume 2018-2022
Table 27 LBN Brand Shares of Beer: % Total Volume 2019-2022
Table 28 Forecast Sales of Beer by Category: Total Volume 2022-2027
Table 29 Forecast Sales of Beer by Category: Total Value 2022-2027
Table 30 Forecast Sales of Beer by Category: % Total Volume Growth 2022-2027
Table 31 Forecast Sales of Beer by Category: % Total Value Growth 2022-2027
WINE IN LATVIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Wine enjoys solid recovery as consumption begins to normalise
Lack of knowledge pushes consumers towards lower quality sweet wines
Local players make small strides in wine
PROSPECTS AND OPPORTUNITIES
Healthy growth ahead for wine category
Fortified wine is losing appeal
Non-alcoholic wines to remain niche
CATEGORY DATA
Table 32 Sales of Wine by Category: Total Volume 2017-2022
Table 33 Sales of Wine by Category: Total Value 2017-2022
Table 34 Sales of Wine by Category: % Total Volume Growth 2017-2022
Table 35 Sales of Wine by Category: % Total Value Growth 2017-2022
Table 36 Sales of Wine by Off-trade vs On-trade: Volume 2017-2022
Table 37 Sales of Wine by Off-trade vs On-trade: Value 2017-2022
Table 38 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2017-2022
Table 39 Sales of Wine by Off-trade vs On-trade: % Value Growth 2017-2022
Table 40 Forecast Sales of Wine by Category: Total Volume 2022-2027
Table 41 Forecast Sales of Wine by Category: Total Value 2022-2027
Table 42 Forecast Sales of Wine by Category: % Total Volume Growth 2022-2027
Table 43 Forecast Sales of Wine by Category: % Total Value Growth 2022-2027
SPIRITS IN LATVIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Spirits enjoy a good year of trading
Cross border sales support category performance
War in Ukraine leaves footprint on spirits category
PROSPECTS AND OPPORTUNITIES
Muted volume growth for spirits category
Mixing spirits will continue to gain popularity
Vodka category to lose share to other spirits
CATEGORY DATA
Table 44 Sales of Spirits by Category: Total Volume 2017-2022
Table 45 Sales of Spirits by Category: Total Value 2017-2022
Table 46 Sales of Spirits by Category: % Total Volume Growth 2017-2022
Table 47 Sales of Spirits by Category: % Total Value Growth 2017-2022
Table 48 Sales of Spirits by Off-trade vs On-trade: Volume 2017-2022
Table 49 Sales of Spirits by Off-trade vs On-trade: Value 2017-2022
Table 50 Sales of Spirits by Off-trade vs On-trade: % Volume Growth 2017-2022
Table 51 Sales of Spirits by Off-trade vs On-trade: % Value Growth 2017-2022
Table 52 GBO Company Shares of Spirits: % Total Volume 2018-2022
Table 53 NBO Company Shares of Spirits: % Total Volume 2018-2022
Table 54 LBN Brand Shares of Spirits: % Total Volume 2019-2022
Table 55 Forecast Sales of Spirits by Category: Total Volume 2022-2027
Table 56 Forecast Sales of Spirits by Category: Total Value 2022-2027
Table 57 Forecast Sales of Spirits by Category: % Total Volume Growth 2022-2027
Table 58 Forecast Sales of Spirits by Category: % Total Value Growth 2022-2027
CIDER/PERRY IN LATVIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Cider makes strong recovery post-pandemic
Small manufacturers benefit from lower excise duty
Return of outdoor events boost cider consumption
PROSPECTS AND OPPORTUNITIES
Cider to enjoy robust growth in forthcoming period
Small manufacturers have opportunities to gain slice of cider sales
Consolidation expected as key players look to secure larger share
CATEGORY DATA
Table 59 Sales of Cider/Perry: Total Volume 2017-2022
Table 60 Sales of Cider/Perry: Total Value 2017-2022
Table 61 Sales of Cider/Perry: % Total Volume Growth 2017-2022
Table 62 Sales of Cider/Perry: % Total Value Growth 2017-2022
Table 63 Sales of Cider/Perry by Off-trade vs On-trade: Volume 2017-2022
Table 64 Sales of Cider/Perry by Off-trade vs On-trade: Value 2017-2022
Table 65 Sales of Cider/Perry by Off-trade vs On-trade: % Volume Growth 2017-2022
Table 66 Sales of Cider/Perry by Off-trade vs On-trade: % Value Growth 2017-2022
Table 67 GBO Company Shares of Cider/Perry: % Total Volume 2018-2022
Table 68 NBO Company Shares of Cider/Perry: % Total Volume 2018-2022
Table 69 LBN Brand Shares of Cider/Perry: % Total Volume 2019-2022
Table 70 Forecast Sales of Cider/Perry: Total Volume 2022-2027
Table 71 Forecast Sales of Cider/Perry: Total Value 2022-2027
Table 72 Forecast Sales of Cider/Perry: % Total Volume Growth 2022-2027
Table 73 Forecast Sales of Cider/Perry: % Total Value Growth 2022-2027
RTDS IN LATVIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Saturated growth in RTDs
Shift towards RTDs with lower ABV rates
Huge competition
PROSPECTS AND OPPORTUNITIES
Steady pace of growth expected in RTDs
Wine based RTDs will continue to gain share
Popularity of local drinks will prevail in Latvia
CATEGORY DATA
Table 74 Sales of RTDs by Category: Total Volume 2017-2022
Table 75 Sales of RTDs by Category: Total Value 2017-2022
Table 76 Sales of RTDs by Category: % Total Volume Growth 2017-2022
Table 77 Sales of RTDs by Category: % Total Value Growth 2017-2022
Table 78 Sales of RTDs by Off-trade vs On-trade: Volume 2017-2022
Table 79 Sales of RTDs by Off-trade vs On-trade: Value 2017-2022
Table 80 Sales of RTDs by Off-trade vs On-trade: % Volume Growth 2017-2022
Table 81 Sales of RTDs by Off-trade vs On-trade: % Value Growth 2017-2022
Table 82 GBO Company Shares of RTDs: % Total Volume 2018-2022
Table 83 NBO Company Shares of RTDs: % Total Volume 2018-2022
Table 84 LBN Brand Shares of RTDs: % Total Volume 2019-2022
Table 85 Forecast Sales of RTDs by Category: Total Volume 2022-2027
Table 86 Forecast Sales of RTDs by Category: Total Value 2022-2027
Table 87 Forecast Sales of RTDs by Category: % Total Volume Growth 2022-2027
Table 88 Forecast Sales of RTDs by Category: % Total Value Growth 2022-2027