Store Cards in Morocco

November 2023 | 21 pages | ID: SAB425F2CE8EN
Euromonitor International Ltd

Abstracts

The popularity of store cards was already in decline during the review period. Among the main reasons for this is that many local consumers struggle to see the advantages that these cards offer or, alternatively, they understand the advantages but do not believe that these are attractive enough to justify obtaining one. Instead of using store cards, they are increasingly using their regular debit cards, charge cards or credit cards to make payments, not least as these types of financial cards ar...

Euromonitor International's Store Card Transactions in Morocco report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Store Card Transactions market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Store Cards in Morocco
Euromonitor International
November 2023
List Of Contents And Tables
STORE CARDS IN MOROCCO
KEY DATA FINDINGS

2023 DEVELOPMENTS

Popularity continues to fall though leading retailers offer cashback incentives in a bit to support store card usage
Shift to digital space accelerates
Low consumer awareness hampers progress, with Carrefour Maroc offering new option
PROSPECTS AND OPPORTUNITIES
Consumer awareness of store cards to remain limited to savvy urban residents
Other card types remain serious competitive threat to category growth
Shrinking purchasing power puts pressure on value growth
CATEGORY DATA
Table 1 Store Cards: Number of Cards in Circulation 2018-2023
Table 2 Store Cards Transactions 2018-2023
Table 3 Store Cards in Circulation: % Growth 2018-2023
Table 4 Store Cards Transactions: % Growth 2018-2023
Table 5 Store Cards: Number of Cards by Issuer 2018-2022
Table 6 Store Cards: Payment Transaction Value by Issuer 2018-2022
Table 7 Forecast Store Cards: Number of Cards in Circulation 2023-2028
Table 8 Forecast Store Cards Transactions 2023-2028
Table 9 Forecast Store Cards in Circulation: % Growth 2023-2028
Table 10 Forecast Store Cards Transactions: % Growth 2023-2028
FINANCIAL CARDS AND PAYMENTS IN MOROCCO
EXECUTIVE SUMMARY
Financial cards and payments in 2023: The big picture

2023 KEY TRENDS

Competitive landscape
What next for financial cards and payments?
MARKET INDICATORS
Table 11 Number of POS Terminals: Units 2018-2023
Table 12 Number of ATMs: Units 2018-2023
Table 13 Value Lost to Fraud 2018-2023
Table 14 Card Expenditure by Location 2023
Table 15 Financial Cards in Circulation by Type: % Number of Cards 2018-2023
Table 16 Domestic versus Foreign Spend 2023
MARKET DATA
Table 17 Financial Cards by Category: Number of Cards in Circulation 2018-2023
Table 18 Financial Cards by Category: Number of Accounts 2018-2023
Table 19 Financial Cards Transactions by Category: Value 2018-2023
Table 20 Financial Cards by Category: Number of Transactions 2018-2023
Table 21 Consumer Payments by Category: Value 2018-2023
Table 22 Consumer Payments by Category: Number of Transactions 2018-2023
Table 23 M-Commerce by Category: Value 2018-2023
Table 24 M-Commerce by Category: % Value Growth 2018-2023
Table 25 Financial Cards: Number of Cards by Issuer 2018-2022
Table 26 Financial Cards: Number of Cards by Operator 2018-2022
Table 27 Financial Cards: Card Payment Transactions Value by Operator 2018-2022
Table 28 Financial Cards: Card Payment Transactions Value by Issuer 2018-2022
Table 29 Forecast Financial Cards by Category: Number of Cards in Circulation 2023-2028
Table 30 Forecast Financial Cards by Category: Number of Accounts 2023-2028
Table 31 Forecast Financial Cards Transactions by Category: Value 2023-2028
Table 32 Forecast Financial Cards by Category: Number of Transactions 2023-2028
Table 33 Forecast Consumer Payments by Category: Value 2023-2028
Table 34 Forecast Consumer Payments by Category: Number of Transactions 2023-2028
Table 35 Forecast M-Commerce by Category: Value 2023-2028
Table 36 Forecast M-Commerce by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources