Public Bank Bhd in Financial Cards and Payments (Malaysia)
Public Bank is expected to focus on enlarging its personal credit card holder base over the forecast period, especially given the strict credit card guidelines implemented by the government. Customer service will be a key focus of the player so that it can attract consumers by offering added value, not just competing on card privileges.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Financial Cards in Circulation, M-Commerce, Transactions.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Financial Cards in Circulation, M-Commerce, Transactions.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Financial Cards and Payments market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 Public Bank Bhd: Operational Indicators
Company Background
Competitive Positioning
Summary 2 Public Bank Bhd: Competitive Position 2013
Key Facts
Summary 1 Public Bank Bhd: Operational Indicators
Company Background
Competitive Positioning
Summary 2 Public Bank Bhd: Competitive Position 2013