OTP Bank Group in Financial Cards and Payments (Hungary)

March 2015 | 3 pages | ID: O6EE3A2AB5BEN
Euromonitor International Ltd

Abstracts

With around 20% of total Hungarian banking sector assets, 30% of all household loans, 30% of deposits, 5 million customers, 20% of all bank branches and 40% of all financial cards in 2013, OTP Bank Nyrt was the dominant player in the domestic retail banking market. The bank’s main priorities within consumer credit in 2014 were non-performing loan management, directing customers with overdue payments back to normal payment habits, prudent approach to credit and rigorous assessments for loans.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Financial Cards in Circulation, M-Commerce, Transactions.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Financial Cards and Payments market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
  Summary 1 OTP Bank Nyrt: Operational Indicators
Company Background
Competitive Positioning
  Summary 2 OTP Bank Nyrt: Competitive Position 2013