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Financial Cards and Payments in Germany

February 2023 | 62 pages | ID: F8850ACCFA0EN
Euromonitor International Ltd

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Financial cards and payments in Germany experienced a boost in 2022 resulting from real growth in consumer spending. With the impact of the pandemic on everyday life in Germany gradually waning, consumer expenditure increased considerably. This was further driven by the combination of significant pent-up demand, particularly for services, and a high level of savings following two years of pandemic-related restrictions which reduced spending. Due to this high level of savings, rising inflation an...

Euromonitor International's Financial Cards and Payments in Germany report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Product coverage: Financial Cards in Circulation, M-Commerce, Transactions.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Financial Cards and Payments market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
FINANCIAL CARDS AND PAYMENTS IN GERMANY
EXECUTIVE SUMMARY
Financial cards and payments in 2022: The big picture
Within financial cards, all eyes turn to debit cards
Electronic payments fuelled by rapid innovation and consumer adoption
Shift away from cash intensifies competition within financial cards and payments
What next for financial cards and payments?
MARKET INDICATORS
Table 1 Number of POS Terminals: Units 2017-2022
Table 2 Number of ATMs: Units 2017-2022
Table 3 Value Lost to Fraud 2017-2022
Table 4 Card Expenditure by Location 2022
Table 5 Financial Cards in Circulation by Type: % Number of Cards 2017-2022
Table 6 Domestic versus Foreign Spend 2022
MARKET DATA
Table 7 Financial Cards by Category: Number of Cards in Circulation 2017-2022
Table 8 Financial Cards by Category: Number of Accounts 2017-2022
Table 9 Financial Cards Transactions by Category: Value 2017-2022
Table 10 Financial Cards by Category: Number of Transactions 2017-2022
Table 11 Consumer Payments by Category: Value 2017-2022
Table 12 Consumer Payments by Category: Number of Transactions 2017-2022
Table 13 M-Commerce by Category: Value 2017-2022
Table 14 M-Commerce by Category: % Value Growth 2017-2022
Table 15 Financial Cards: Number of Cards by Issuer 2017-2021
Table 16 Financial Cards: Number of Cards by Operator 2017-2021
Table 17 Financial Cards: Card Payment Transactions Value by Operator 2017-2021
Table 18 Financial Cards: Card Payment Transactions Value by Issuer 2017-2021
Table 19 Forecast Financial Cards by Category: Number of Cards in Circulation 2022-2027
Table 20 Forecast Financial Cards by Category: Number of Accounts 2022-2027
Table 21 Forecast Financial Cards Transactions by Category: Value 2022-2027
Table 22 Forecast Financial Cards by Category: Number of Transactions 2022-2027
Table 23 Forecast Consumer Payments by Category: Value 2022-2027
Table 24 Forecast Consumer Payments by Category: Number of Transactions 2022-2027
Table 25 Forecast M-Commerce by Category: Value 2022-2027
Table 26 Forecast M-Commerce by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources
DEBIT CARDS IN GERMANY
KEY DATA FINDINGS
2022 DEVELOPMENTS
Debit cards maintains growth momentum as the impact of the pandemic wanes
Leading local operator faces growing pressure amid Maestro exit
Mastercard and Visa continue rapid expansion
PROSPECTS AND OPPORTUNITIES
Multiple drivers strengthen outlook for debit cards in Germany
Non-girocard debit cards will further disrupt the competitive landscape
Rapid changes threaten girocard’s dominance in the years ahead
CATEGORY DATA
Table 27 Debit Cards: Number of Cards in Circulation 2017-2022
Table 28 Debit Cards Transactions 2017-2022
Table 29 Debit Cards in Circulation: % Growth 2017-2022
Table 30 Debit Cards Transactions: % Growth 2017-2022
Table 31 Debit Cards: Number of Cards by Issuer 2017-2021
Table 32 Debit Cards: Number of Cards by Operator 2017-2021
Table 33 Debit Cards Payment Transaction Value by Issuer 2017-2021
Table 34 Debit Cards Payment Transaction Value by Operator 2017-2021
Table 35 Forecast Debit Cards: Number of Cards in Circulation 2022-2027
Table 36 Forecast Debit Cards Transactions 2022-2027
Table 37 Forecast Debit Cards in Circulation: % Growth 2022-2027
Table 38 Forecast Debit Cards Transactions: % Growth 2022-2027
CHARGE CARDS IN GERMANY
KEY DATA FINDINGS
2022 DEVELOPMENTS
Charge cards continues to recover from pandemic’s impact
Visa and Mastercard dominate an increasingly dynamic environment
New card strategy by international operators threatens charge cards
PROSPECTS AND OPPORTUNITIES
Charge cards offers further growth potential despite rising challenges
New card strategy by Visa and Mastercard will determine trajectory of charge cards
Emerging payment alternatives could dampen stronger growth opportunities
CATEGORY DATA
Table 39 Charge Cards: Number of Cards in Circulation 2017-2022
Table 40 Charge Cards Transactions 2017-2022
Table 41 Charge Cards in Circulation: % Growth 2017-2022
Table 42 Charge Cards Transactions: % Growth 2017-2022
Table 43 Commercial Charge Cards: Number of Cards in Circulation 2017-2022
Table 44 Commercial Charge Cards Transactions 2017-2022
Table 45 Commercial Charge Cards in Circulation: % Growth 2017-2022
Table 46 Commercial Charge Cards Transactions: % Growth 2017-2022
Table 47 Personal Charge Cards: Number of Cards in Circulation 2017-2022
Table 48 Personal Charge Cards Transactions 2017-2022
Table 49 Personal Charge Cards in Circulation: % Growth 2017-2022
Table 50 Personal Charge Cards Transactions: % Growth 2017-2022
Table 51 Charge Cards: Number of Cards by Issuer 2017-2021
Table 52 Charge Cards: Number of Cards by Operator 2017-2021
Table 53 Charge Cards Payment Transaction Value by Issuer 2017-2021
Table 54 Charge Cards Payment Transaction Value by Operator 2017-2021
Table 55 Commercial Charge Cards: Number of Cards by Issuer 2017-2021
Table 56 Commercial Charge Cards: Number of Cards by Operator 2017-2021
Table 57 Commercial Charge Cards Payment Transaction Value by Issuer 2017-2021
Table 58 Commercial Charge Cards Payment Transaction Value by Operator 2017-2021
Table 59 Personal Charge Cards: Number of Cards by Issuer 2017-2021
Table 60 Personal Charge Cards: Number of Cards by Operator 2017-2021
Table 61 Personal Charge Cards Transaction Value by Issuer 2017-2021
Table 62 Personal Charge Cards Transaction Value by Operator 2017-2021
Table 63 Forecast Charge Cards: Number of Cards in Circulation 2022-2027
Table 64 Forecast Charge Cards Transactions 2022-2027
Table 65 Forecast Charge Cards in Circulation: % Growth 2022-2027
Table 66 Forecast Charge Cards Transactions: % Growth 2022-2027
Table 67 Forecast Commercial Charge Cards: Number of Cards in Circulation 2022-2027
Table 68 Forecast Commercial Charge Cards Transactions 2022-2027
Table 69 Forecast Commercial Charge Cards in Circulation: % Growth 2022-2027
Table 70 Forecast Commercial Charge Cards Transactions: % Growth 2022-2027
Table 71 Forecast Personal Charge Cards: Number of Cards in Circulation 2022-2027
Table 72 Forecast Personal Charge Cards Transactions 2022-2027
Table 73 Forecast Personal Charge Cards in Circulation: % Growth 2022-2027
Table 74 Forecast Personal Charge Cards Transactions: % Growth 2022-2027
PRE-PAID CARDS IN GERMANY
KEY DATA FINDINGS
2022 DEVELOPMENTS
Pre-paid cards records temporary decline amid extraordinary circumstances
Open loop pre-paid cards sees diverging development as Geldkarte is discontinued
Germany’s temporary 9-euro travel scheme disrupts growth of eTicket
PROSPECTS AND OPPORTUNITIES
Positive outlook for pre-paid cards as cash transactions decline
Strong potential for open loop pre-paid cards in non-cash environment
eTicket travel card could see widespread adoption following 9-euro ticket experience
CATEGORY DATA
Table 75 Pre-paid Cards: Number of Cards in Circulation 2017-2022
Table 76 Pre-paid Cards Transactions 2017-2022
Table 77 Pre-paid Cards in Circulation: % Growth 2017-2022
Table 78 Pre-paid Cards Transactions: % Growth 2017-2022
Table 79 Closed Loop Pre-paid Cards Transactions 2017-2022
Table 80 Closed Loop Pre-paid Cards Transactions: % Growth 2017-2022
Table 81 Open Loop Pre-paid Cards Transactions 2017-2022
Table 82 Open Loop Pre-paid Cards Transactions: % Growth 2017-2022
Table 83 Pre-paid Cards: Number of Cards by Issuer 2017-2021
Table 84 Pre-paid Cards: Number of Cards by Operator 2017-2021
Table 85 Pre-paid Cards Transaction Value by Issuer 2017-2021
Table 86 Pre-paid Cards Transaction Value by Operator 2017-2021
Table 87 Closed Loop Pre-paid Cards: Number of Cards by Issuer 2017-2021
Table 88 Closed Loop Pre-paid Cards: Number of Cards by Operator 2017-2021
Table 89 Closed Loop Pre-paid Cards Transaction Value by Issuer 2017-2021
Table 90 Closed Loop Pre-paid Cards Transaction Value by Operator 2017-2021
Table 91 Open Loop Pre-paid Cards: Number of Cards by Issuer 2017-2021
Table 92 Open Loop Pre-paid Cards: Number of Cards by Operator 2017-2021
Table 93 Open Loop Pre-paid Cards Transaction Value by Issuer 2017-2021
Table 94 Open Loop Pre-paid Cards Transaction Value by Operator 2017-2021
Table 95 Forecast Pre-paid Cards: Number of Cards in Circulation 2022-2027
Table 96 Forecast Pre-paid Cards Transactions 2022-2027
Table 97 Forecast Pre-paid Cards in Circulation: % Growth 2022-2027
Table 98 Forecast Pre-paid Cards Transactions: % Growth 2022-2027
Table 99 Forecast Closed Loop Pre-paid Cards Transactions 2022-2027
Table 100 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2022-2027
Table 101 Forecast Open Loop Pre-paid Cards Transactions 2022-2027
Table 102 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2022-2027
STORE CARDS IN GERMANY
KEY DATA FINDINGS
2022 DEVELOPMENTS
Ongoing post-pandemic recovery fuels temporary growth in store card transactions
Breuninger remains rare success story within store cards
Loyalty cards without payment function are preferred by retailers and consumers
PROSPECTS AND OPPORTUNITIES
Lack of innovation set to exacerbate downward trend of store cards
Breuninger and Douglas will remain exceptions from shift to co-branded credit cards
Rising influence of e-commerce and apps will fuel ongoing decline
CATEGORY DATA
Table 103 Store Cards: Number of Cards in Circulation 2017-2022
Table 104 Store Cards Transactions 2017-2022
Table 105 Store Cards in Circulation: % Growth 2017-2022
Table 106 Store Cards Transactions: % Growth 2017-2022
Table 107 Store Cards: Number of Cards by Issuer 2017-2021
Table 108 Store Cards: Payment Transaction Value by Issuer 2017-2021
Table 109 Forecast Store Cards: Number of Cards in Circulation 2022-2027
Table 110 Forecast Store Cards Transactions 2022-2027
Table 111 Forecast Store Cards in Circulation: % Growth 2022-2027
Table 112 Forecast Store Cards Transactions: % Growth 2022-2027
CREDIT CARDS IN GERMANY
KEY DATA FINDINGS
2022 DEVELOPMENTS
Limited benefits for credit cards with move away from cash
Co-branding strategy remains most effective amid declining credit card appeal
Buy Now Pay Later emerges as superior alternative to credit cards
PROSPECTS AND OPPORTUNITIES
Credit cards faces growing pressure in post-pandemic payment landscape
2023 launch of new credit card by DSGV might provide growth impulse
Buy Now Pay Later likely to present further threat to credit cards
CATEGORY DATA
Table 113 Credit Cards: Number of Cards in Circulation 2017-2022
Table 114 Credit Cards Transactions 2017-2022
Table 115 Credit Cards in Circulation: % Growth 2017-2022
Table 116 Credit Cards Transactions: % Growth 2017-2022
Table 117 Personal Credit Cards: Number of Cards in Circulation 2017-2022
Table 118 Personal Credit Cards Transactions 2017-2022
Table 119 Personal Credit Cards in Circulation: % Growth 2017-2022
Table 120 Personal Credit Cards Transactions: % Growth 2017-2022
Table 121 Credit Cards: Number of Cards by Issuer 2017-2021
Table 122 Credit Cards: Number of Cards by Operator 2017-2021
Table 123 Credit Cards Payment Transaction Value by Issuer 2017-2021
Table 124 Credit Cards Payment Transaction Value by Operator 2017-2021
Table 125 Commercial Credit Cards: Number of Cards by Issuer 2017-2021
Table 126 Personal Credit Cards: Number of Cards by Issuer 2017-2021
Table 127 Personal Credit Cards: Number of Cards by Operator 2017-2021
Table 128 Personal Credit Cards Payment Transaction Value by Issuer 2017-2021
Table 129 Personal Credit Cards Payment Transaction Value by Operator 2017-2021
Table 130 Forecast Credit Cards: Number of Cards in Circulation 2022-2027
Table 131 Forecast Credit Cards Transactions 2022-2027
Table 132 Forecast Credit Cards in Circulation: % Growth 2022-2027
Table 133 Forecast Credit Cards Transactions: % Growth 2022-2027
Table 134 Forecast Personal Credit Cards: Number of Cards in Circulation 2022-2027
Table 135 Forecast Personal Credit Cards Transactions 2022-2027
Table 136 Forecast Personal Credit Cards in Circulation: % Growth 2022-2027
Table 137 Forecast Personal Credit Cards Transactions: % Growth 2022-2027


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