Vapour Devices in Romania
Retail value sales of electronic cigarettes grew by 6% in 2014, to RON6.1 million. Increasing awareness about e-cigarettes and the wider availability of these products led to the positive performance of the category.
Euromonitor International's Vapour Devices in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.
Product coverage: Cig-a-likes, Heat-not-burn devices, Tank systems.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's Vapour Devices in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.
Product coverage: Cig-a-likes, Heat-not-burn devices, Tank systems.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Vapour Devices market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Headlines
Legislation
Trends
Distribution
Competitive Landscape
New Product Developments
Summary 1 Vapour Products: New Product Launches
Prospects
Category Data
Table 1 Number of Adult Vapers 2010-2014
Table 2 Sales of Vapour Devices by Category: Value 2012-2014
Table 3 Sales of Vapour Devices by Category: % Value Growth 2012-2014
Table 4 Sales of Vapour Devices by Distribution Format: % Value 2009-2014
Table 5 Forecast Sales of Vapour Devices by Category: Value 2014-2019
Table 6 Forecast Sales of Vapour Devices by Category: % Value Growth 2014-2019
Executive Summary
Increase in Illicit Trade Prevents Retail Volume Sales From Growing in 2014
Higher Excise Rates Lead To Higher Retail Value Sales
Sales Continue To Be Dominated by A Limited Number of Players
Small Independent Grocers Continue To Remain the Leading Channel
Tobacco Is Set To Face Challenges During the Forecast Period
Operating Environment
Legislation
Summary 2 Legislation Summary at a Glance
Country-specific Legislation
Minimum Legal Smoking Age
Smoking Prevalence
Table 7 Smoking Prevalence in Adult Population 2010-2014
Table 8 Number of Adult Smokers by Gender 2010-2014
Tar Levels
Health Warnings
Advertising and Sponsorship
Point-of-sale Display Bans
Smoking in Public Places
Low Ignition Propensity (lip) Cigarette Regulation
Flavoured Tobacco Product Ban
Plain Packaging
'reduced Harm'
Electronic Cigarettes
Litigation
Death by Cause
Table 9 Death by Cause 2010-2014
Taxation and Pricing
Duty Paid Packet Marks
Taxation Rates
Table 10 Taxation and Duty Levies 2009-2014
Average Cigarette Pack Price Breakdown
Summary 3 Average Cigarette Pack Price Breakdown: Brand Examples
Production/imports/exports
Table 11 Trade Statistics: Tobacco Leaf 2009-2014
Illicit Trade in Cigarettes
Market Indicators
Table 12 Illicit Trade Estimate of Cigarettes: Volume 2009-2014
Market Data
Table 13 Sales of Tobacco by Category: Volume 2009-2014
Table 14 Sales of Tobacco by Category: Value 2009-2014
Table 15 Sales of Tobacco by Category: % Volume Growth 2009-2014
Table 16 Sales of Tobacco by Category: % Value Growth 2009-2014
Table 17 Forecast Sales of Tobacco by Category: Volume 2014-2019
Table 18 Forecast Sales of Tobacco by Category: Value 2014-2019
Table 19 Forecast Sales of Tobacco by Category: % Volume Growth 2014-2019
Table 20 Forecast Sales of Tobacco by Category: % Value Growth 2014-2019
Sources
Summary 4 Research Sources
Legislation
Trends
Distribution
Competitive Landscape
New Product Developments
Summary 1 Vapour Products: New Product Launches
Prospects
Category Data
Table 1 Number of Adult Vapers 2010-2014
Table 2 Sales of Vapour Devices by Category: Value 2012-2014
Table 3 Sales of Vapour Devices by Category: % Value Growth 2012-2014
Table 4 Sales of Vapour Devices by Distribution Format: % Value 2009-2014
Table 5 Forecast Sales of Vapour Devices by Category: Value 2014-2019
Table 6 Forecast Sales of Vapour Devices by Category: % Value Growth 2014-2019
Executive Summary
Increase in Illicit Trade Prevents Retail Volume Sales From Growing in 2014
Higher Excise Rates Lead To Higher Retail Value Sales
Sales Continue To Be Dominated by A Limited Number of Players
Small Independent Grocers Continue To Remain the Leading Channel
Tobacco Is Set To Face Challenges During the Forecast Period
Operating Environment
Legislation
Summary 2 Legislation Summary at a Glance
Country-specific Legislation
Minimum Legal Smoking Age
Smoking Prevalence
Table 7 Smoking Prevalence in Adult Population 2010-2014
Table 8 Number of Adult Smokers by Gender 2010-2014
Tar Levels
Health Warnings
Advertising and Sponsorship
Point-of-sale Display Bans
Smoking in Public Places
Low Ignition Propensity (lip) Cigarette Regulation
Flavoured Tobacco Product Ban
Plain Packaging
'reduced Harm'
Electronic Cigarettes
Litigation
Death by Cause
Table 9 Death by Cause 2010-2014
Taxation and Pricing
Duty Paid Packet Marks
Taxation Rates
Table 10 Taxation and Duty Levies 2009-2014
Average Cigarette Pack Price Breakdown
Summary 3 Average Cigarette Pack Price Breakdown: Brand Examples
Production/imports/exports
Table 11 Trade Statistics: Tobacco Leaf 2009-2014
Illicit Trade in Cigarettes
Market Indicators
Table 12 Illicit Trade Estimate of Cigarettes: Volume 2009-2014
Market Data
Table 13 Sales of Tobacco by Category: Volume 2009-2014
Table 14 Sales of Tobacco by Category: Value 2009-2014
Table 15 Sales of Tobacco by Category: % Volume Growth 2009-2014
Table 16 Sales of Tobacco by Category: % Value Growth 2009-2014
Table 17 Forecast Sales of Tobacco by Category: Volume 2014-2019
Table 18 Forecast Sales of Tobacco by Category: Value 2014-2019
Table 19 Forecast Sales of Tobacco by Category: % Volume Growth 2014-2019
Table 20 Forecast Sales of Tobacco by Category: % Value Growth 2014-2019
Sources
Summary 4 Research Sources