United States Internet Advertising Market Report 2017

October 2017 | 105 pages | ID: U5F6CE0EB73WEN
QYResearch

Abstracts

In this report, the United States Internet Advertising market is valued at USD XX million in 2016 and is expected to reach USD XX million by the end of 2022, growing at a CAGR of XX% between 2016 and 2022.

Geographically, this report splits the United States market into seven regions:

• The West
• Southwest
• The Middle Atlantic
• New England
• The South
• The Midwest
• with sales (volume), revenue (value), market share and growth rate of Internet Advertising in these regions, from 2012 to 2022 (forecast).

United States Internet Advertising market competition by top manufacturers/players, with Internet Advertising sales volume, price, revenue (Million USD) and market share for each manufacturer/player; the top players including

• Alphabet
• Facebook
• Baidu
• Yahoo! Inc
• Microsoft
• Alibaba
• Tencent
• Twitter
• Aol(Verizon Communications)
• eBay
• Linkedin
• Amazon
• IAC
• Soho
• Pandora

On the basis of product, this report displays the production, revenue, price, market share and growth rate of each type, primarily split into

• Search Ads
• Mobile Ads
• Banner Ads
• Classified Ads
• Digital Video Ads
• Others

On the basis on the end users/applications, this report focuses on the status and outlook for major applications/end users, sales volume, market share and growth rate of Internet Advertising for each application, including

• Retail
• Automotive
• Entertainment
• Financial Services
• Telecom
• Consumer Goods
• Others

If you have any special requirements, please let us know and we will offer you the report as you want.

Contents

United States Internet Advertising Market Report 2017

1 INTERNET ADVERTISING OVERVIEW

1.1 Product Overview and Scope of Internet Advertising
1.2 Classification of Internet Advertising by Product Category
  1.2.1 United States Internet Advertising Market Size (Sales Volume) Comparison by Type (2012-2022)
  1.2.2 United States Internet Advertising Market Size (Sales Volume) Market Share by Type (Product Category) in 2016
  1.2.3 Search Ads
  1.2.4 Mobile Ads
  1.2.5 Banner Ads
  1.2.6 Classified Ads
  1.2.7 Digital Video Ads
  1.2.8 Others
1.3 United States Internet Advertising Market by Application/End Users
  1.3.1 United States Internet Advertising Market Size (Consumption) and Market Share Comparison by Application (2012-2022)
  1.3.2 Retail
  1.3.3 Automotive
  1.3.4 Entertainment
  1.3.5 Financial Services
  1.3.6 Telecom
  1.3.7 Consumer Goods
  1.3.8 Others
1.4 United States Internet Advertising Market by Region
  1.4.1 United States Internet Advertising Market Size (Value) Comparison by Region (2012-2022)
  1.4.2 The West Internet Advertising Status and Prospect (2012-2022)
  1.4.3 Southwest Internet Advertising Status and Prospect (2012-2022)
  1.4.4 The Middle Atlantic Internet Advertising Status and Prospect (2012-2022)
  1.4.5 New England Internet Advertising Status and Prospect (2012-2022)
  1.4.6 The South Internet Advertising Status and Prospect (2012-2022)
  1.4.7 The Midwest Internet Advertising Status and Prospect (2012-2022)
1.5 United States Market Size (Value and Volume) of Internet Advertising (2012-2022)
  1.5.1 United States Internet Advertising Sales and Growth Rate (2012-2022)
  1.5.2 United States Internet Advertising Revenue and Growth Rate (2012-2022)

2 UNITED STATES INTERNET ADVERTISING MARKET COMPETITION BY PLAYERS/SUPPLIERS

2.1 United States Internet Advertising Sales and Market Share of Key Players/Suppliers (2012-2017)
2.2 United States Internet Advertising Revenue and Share by Players/Suppliers (2012-2017)
2.3 United States Internet Advertising Average Price by Players/Suppliers (2012-2017)
2.4 United States Internet Advertising Market Competitive Situation and Trends
  2.4.1 United States Internet Advertising Market Concentration Rate
  2.4.2 United States Internet Advertising Market Share of Top 3 and Top 5 Players/Suppliers
  2.4.3 Mergers & Acquisitions, Expansion in United States Market
2.5 United States Players/Suppliers Internet Advertising Manufacturing Base Distribution, Sales Area, Product Type

3 UNITED STATES INTERNET ADVERTISING SALES (VOLUME) AND REVENUE (VALUE) BY REGION (2012-2017)

3.1 United States Internet Advertising Sales and Market Share by Region (2012-2017)
3.2 United States Internet Advertising Revenue and Market Share by Region (2012-2017)
3.3 United States Internet Advertising Price by Region (2012-2017)

4 UNITED STATES INTERNET ADVERTISING SALES (VOLUME) AND REVENUE (VALUE) BY TYPE (PRODUCT CATEGORY) (2012-2017)

4.1 United States Internet Advertising Sales and Market Share by Type (Product Category) (2012-2017)
4.2 United States Internet Advertising Revenue and Market Share by Type (2012-2017)
4.3 United States Internet Advertising Price by Type (2012-2017)
4.4 United States Internet Advertising Sales Growth Rate by Type (2012-2017)

5 UNITED STATES INTERNET ADVERTISING SALES (VOLUME) BY APPLICATION (2012-2017)

5.1 United States Internet Advertising Sales and Market Share by Application (2012-2017)
5.2 United States Internet Advertising Sales Growth Rate by Application (2012-2017)
5.3 Market Drivers and Opportunities

6 UNITED STATES INTERNET ADVERTISING PLAYERS/SUPPLIERS PROFILES AND SALES DATA

6.1 Alphabet
  6.1.1 Company Basic Information, Manufacturing Base and Competitors
  6.1.2 Internet Advertising Product Category, Application and Specification
    6.1.2.1 Product A
    6.1.2.2 Product B
  6.1.3 Alphabet Internet Advertising Sales, Revenue, Price and Gross Margin (2012-2017)
  6.1.4 Main Business/Business Overview
6.2 Facebook
  6.2.2 Internet Advertising Product Category, Application and Specification
    6.2.2.1 Product A
    6.2.2.2 Product B
  6.2.3 Facebook Internet Advertising Sales, Revenue, Price and Gross Margin (2012-2017)
  6.2.4 Main Business/Business Overview
6.3 Baidu
  6.3.2 Internet Advertising Product Category, Application and Specification
    6.3.2.1 Product A
    6.3.2.2 Product B
  6.3.3 Baidu Internet Advertising Sales, Revenue, Price and Gross Margin (2012-2017)
  6.3.4 Main Business/Business Overview
6.4 Yahoo! Inc
  6.4.2 Internet Advertising Product Category, Application and Specification
    6.4.2.1 Product A
    6.4.2.2 Product B
  6.4.3 Yahoo! Inc Internet Advertising Sales, Revenue, Price and Gross Margin (2012-2017)
  6.4.4 Main Business/Business Overview
6.5 Microsoft
  6.5.2 Internet Advertising Product Category, Application and Specification
    6.5.2.1 Product A
    6.5.2.2 Product B
  6.5.3 Microsoft Internet Advertising Sales, Revenue, Price and Gross Margin (2012-2017)
  6.5.4 Main Business/Business Overview
6.6 Alibaba
  6.6.2 Internet Advertising Product Category, Application and Specification
    6.6.2.1 Product A
    6.6.2.2 Product B
  6.6.3 Alibaba Internet Advertising Sales, Revenue, Price and Gross Margin (2012-2017)
  6.6.4 Main Business/Business Overview
6.7 Tencent
  6.7.2 Internet Advertising Product Category, Application and Specification
    6.7.2.1 Product A
    6.7.2.2 Product B
  6.7.3 Tencent Internet Advertising Sales, Revenue, Price and Gross Margin (2012-2017)
  6.7.4 Main Business/Business Overview
6.8 Twitter
  6.8.2 Internet Advertising Product Category, Application and Specification
    6.8.2.1 Product A
    6.8.2.2 Product B
  6.8.3 Twitter Internet Advertising Sales, Revenue, Price and Gross Margin (2012-2017)
  6.8.4 Main Business/Business Overview
6.9 Aol(Verizon Communications)
  6.9.2 Internet Advertising Product Category, Application and Specification
    6.9.2.1 Product A
    6.9.2.2 Product B
  6.9.3 Aol(Verizon Communications) Internet Advertising Sales, Revenue, Price and Gross Margin (2012-2017)
  6.9.4 Main Business/Business Overview
6.10 eBay
  6.10.2 Internet Advertising Product Category, Application and Specification
    6.10.2.1 Product A
    6.10.2.2 Product B
  6.10.3 eBay Internet Advertising Sales, Revenue, Price and Gross Margin (2012-2017)
  6.10.4 Main Business/Business Overview
6.11 Linkedin
6.12 Amazon
6.13 IAC
6.14 Soho
6.15 Pandora

7 INTERNET ADVERTISING MANUFACTURING COST ANALYSIS

7.1 Internet Advertising Key Raw Materials Analysis
  7.1.1 Key Raw Materials
  7.1.2 Price Trend of Key Raw Materials
  7.1.3 Key Suppliers of Raw Materials
  7.1.4 Market Concentration Rate of Raw Materials
7.2 Proportion of Manufacturing Cost Structure
  7.2.1 Raw Materials
  7.2.2 Labor Cost
  7.2.3 Manufacturing Expenses
7.3 Manufacturing Process Analysis of Internet Advertising

8 INDUSTRIAL CHAIN, SOURCING STRATEGY AND DOWNSTREAM BUYERS

8.1 Internet Advertising Industrial Chain Analysis
8.2 Upstream Raw Materials Sourcing
8.3 Raw Materials Sources of Internet Advertising Major Manufacturers in 2016
8.4 Downstream Buyers

9 MARKETING STRATEGY ANALYSIS, DISTRIBUTORS/TRADERS

9.1 Marketing Channel
  9.1.1 Direct Marketing
  9.1.2 Indirect Marketing
  9.1.3 Marketing Channel Development Trend
9.2 Market Positioning
  9.2.1 Pricing Strategy
  9.2.2 Brand Strategy
  9.2.3 Target Client
9.3 Distributors/Traders List

10 MARKET EFFECT FACTORS ANALYSIS

10.1 Technology Progress/Risk
  10.1.1 Substitutes Threat
  10.1.2 Technology Progress in Related Industry
10.2 Consumer Needs/Customer Preference Change
10.3 Economic/Political Environmental Change

11 UNITED STATES INTERNET ADVERTISING MARKET SIZE (VALUE AND VOLUME) FORECAST (2017-2022)

11.1 United States Internet Advertising Sales Volume, Revenue Forecast (2017-2022)
11.2 United States Internet Advertising Sales Volume Forecast by Type (2017-2022)
11.3 United States Internet Advertising Sales Volume Forecast by Application (2017-2022)
11.4 United States Internet Advertising Sales Volume Forecast by Region (2017-2022)

12 RESEARCH FINDINGS AND CONCLUSION

13 APPENDIX

13.1 Methodology/Research Approach
  13.1.1 Research Programs/Design
  13.1.2 Market Size Estimation
  13.1.3 Market Breakdown and Data Triangulation
13.2 Data Source
  13.2.1 Secondary Sources
  13.2.2 Primary Sources
13.3 Disclaimer


The report requires updating with new data and is sent in 2-3 business days after order is placed.

List Of Tables

LIST OF TABLES AND FIGURES

Figure Product Picture of Internet Advertising
Figure United States Internet Advertising Market Size (K Units) by Type (2012-2022)
Figure United States Internet Advertising Sales Volume Market Share by Type (Product Category) in 2016
Figure Search Ads Product Picture
Figure Mobile Ads Product Picture
Figure Banner Ads Product Picture
Figure Classified Ads Product Picture
Figure Digital Video Ads Product Picture
Figure Others Product Picture
Figure United States Internet Advertising Market Size (K Units) by Application (2012-2022)
Figure United States Sales Market Share of Internet Advertising by Application in 2016
Figure Retail Examples
Table Key Downstream Customer in Retail
Figure Automotive Examples
Table Key Downstream Customer in Automotive
Figure Entertainment Examples
Table Key Downstream Customer in Entertainment
Figure Financial Services Examples
Table Key Downstream Customer in Financial Services
Figure Telecom Examples
Table Key Downstream Customer in Telecom
Figure Consumer Goods Examples
Table Key Downstream Customer in Consumer Goods
Figure Others Examples
Table Key Downstream Customer in Others
Figure United States Internet Advertising Market Size (Million USD) by Region (2012-2022)
Figure The West Internet Advertising Revenue (Million USD) and Growth Rate (2012-2022)
Figure Southwest Internet Advertising Revenue (Million USD) and Growth Rate (2012-2022)
Figure The Middle Atlantic Internet Advertising Revenue (Million USD) and Growth Rate (2012-2022)
Figure New England Internet Advertising Revenue (Million USD) and Growth Rate (2012-2022)
Figure The South of US Internet Advertising Revenue (Million USD) and Growth Rate (2012-2022)
Figure The Midwest Internet Advertising Revenue (Million USD) and Growth Rate (2012-2022)
Figure United States Internet Advertising Sales (K Units) and Growth Rate (2012-2022)
Figure United States Internet Advertising Revenue (Million USD) and Growth Rate (2012-2022)
Figure United States Internet Advertising Market Major Players Product Sales Volume (K Units) (2012-2017)
Table United States Internet Advertising Sales (K Units) of Key Players/Suppliers (2012-2017)
Table United States Internet Advertising Sales Share by Players/Suppliers (2012-2017)
Figure 2016 United States Internet Advertising Sales Share by Players/Suppliers
Figure 2017 United States Internet Advertising Sales Share by Players/Suppliers
Figure United States Internet Advertising Market Major Players Product Revenue (Million USD) (2012-2017)
Table United States Internet Advertising Revenue (Million USD) by Players/Suppliers (2012-2017)
Table United States Internet Advertising Revenue Share by Players/Suppliers (2012-2017)
Figure 2016 United States Internet Advertising Revenue Share by Players/Suppliers
Figure 2017 United States Internet Advertising Revenue Share by Players/Suppliers
Table United States Market Internet Advertising Average Price (USD/Unit) of Key Players/Suppliers (2012-2017)
Figure United States Market Internet Advertising Average Price (USD/Unit) of Key Players/Suppliers in 2016
Figure United States Internet Advertising Market Share of Top 3 Players/Suppliers
Figure United States Internet Advertising Market Share of Top 5 Players/Suppliers
Table United States Players/Suppliers Internet Advertising Manufacturing Base Distribution and Sales Area
Table United States Players/Suppliers Internet Advertising Product Category
Table United States Internet Advertising Sales (K Units) by Region (2012-2017)
Table United States Internet Advertising Sales Share by Region (2012-2017)
Figure United States Internet Advertising Sales Share by Region (2012-2017)
Figure United States Internet Advertising Sales Market Share by Region in 2016
Table United States Internet Advertising Revenue (Million USD) and Market Share by Region (2012-2017)
Table United States Internet Advertising Revenue Share by Region (2012-2017)
Figure United States Internet Advertising Revenue Market Share by Region (2012-2017)
Figure United States Internet Advertising Revenue Market Share by Region in 2016
Table United States Internet Advertising Price (USD/Unit) by Region (2012-2017)
Table United States Internet Advertising Sales (K Units) by Type (2012-2017)
Table United States Internet Advertising Sales Share by Type (2012-2017)
Figure United States Internet Advertising Sales Share by Type (2012-2017)
Figure United States Internet Advertising Sales Market Share by Type in 2016
Table United States Internet Advertising Revenue (Million USD) and Market Share by Type (2012-2017)
Table United States Internet Advertising Revenue Share by Type (2012-2017)
Figure Revenue Market Share of Internet Advertising by Type (2012-2017)
Figure Revenue Market Share of Internet Advertising by Type in 2016
Table United States Internet Advertising Price (USD/Unit) by Types (2012-2017)
Figure United States Internet Advertising Sales Growth Rate by Type (2012-2017)
Table United States Internet Advertising Sales (K Units) by Application (2012-2017)
Table United States Internet Advertising Sales Market Share by Application (2012-2017)
Figure United States Internet Advertising Sales Market Share by Application (2012-2017)
Figure United States Internet Advertising Sales Market Share by Application in 2016
Table United States Internet Advertising Sales Growth Rate by Application (2012-2017)
Figure United States Internet Advertising Sales Growth Rate by Application (2012-2017)
Table Alphabet Basic Information List
Table Alphabet Internet Advertising Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin (2012-2017)
Figure Alphabet Internet Advertising Sales Growth Rate (2012-2017)
Figure Alphabet Internet Advertising Sales Market Share in United States (2012-2017)
Figure Alphabet Internet Advertising Revenue Market Share in United States (2012-2017)
Table Facebook Basic Information List
Table Facebook Internet Advertising Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin (2012-2017)
Figure Facebook Internet Advertising Sales Growth Rate (2012-2017)
Figure Facebook Internet Advertising Sales Market Share in United States (2012-2017)
Figure Facebook Internet Advertising Revenue Market Share in United States (2012-2017)
Table Baidu Basic Information List
Table Baidu Internet Advertising Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin (2012-2017)
Figure Baidu Internet Advertising Sales Growth Rate (2012-2017)
Figure Baidu Internet Advertising Sales Market Share in United States (2012-2017)
Figure Baidu Internet Advertising Revenue Market Share in United States (2012-2017)
Table Yahoo! Inc Basic Information List
Table Yahoo! Inc Internet Advertising Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin (2012-2017)
Figure Yahoo! Inc Internet Advertising Sales Growth Rate (2012-2017)
Figure Yahoo! Inc Internet Advertising Sales Market Share in United States (2012-2017)
Figure Yahoo! Inc Internet Advertising Revenue Market Share in United States (2012-2017)
Table Microsoft Basic Information List
Table Microsoft Internet Advertising Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin (2012-2017)
Figure Microsoft Internet Advertising Sales Growth Rate (2012-2017)
Figure Microsoft Internet Advertising Sales Market Share in United States (2012-2017)
Figure Microsoft Internet Advertising Revenue Market Share in United States (2012-2017)
Table Alibaba Basic Information List
Table Alibaba Internet Advertising Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin (2012-2017)
Figure Alibaba Internet Advertising Sales Growth Rate (2012-2017)
Figure Alibaba Internet Advertising Sales Market Share in United States (2012-2017)
Figure Alibaba Internet Advertising Revenue Market Share in United States (2012-2017)
Table Tencent Basic Information List
Table Tencent Internet Advertising Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin (2012-2017)
Figure Tencent Internet Advertising Sales Growth Rate (2012-2017)
Figure Tencent Internet Advertising Sales Market Share in United States (2012-2017)
Figure Tencent Internet Advertising Revenue Market Share in United States (2012-2017)
Table Twitter Basic Information List
Table Twitter Internet Advertising Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin (2012-2017)
Figure Twitter Internet Advertising Sales Growth Rate (2012-2017)
Figure Twitter Internet Advertising Sales Market Share in United States (2012-2017)
Figure Twitter Internet Advertising Revenue Market Share in United States (2012-2017)
Table Aol(Verizon Communications) Basic Information List
Table Aol(Verizon Communications) Internet Advertising Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin (2012-2017)
Figure Aol(Verizon Communications) Internet Advertising Sales Growth Rate (2012-2017)
Figure Aol(Verizon Communications) Internet Advertising Sales Market Share in United States (2012-2017)
Figure Aol(Verizon Communications) Internet Advertising Revenue Market Share in United States (2012-2017)
Table eBay Basic Information List
Table eBay Internet Advertising Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin (2012-2017)
Figure eBay Internet Advertising Sales Growth Rate (2012-2017)
Figure eBay Internet Advertising Sales Market Share in United States (2012-2017)
Figure eBay Internet Advertising Revenue Market Share in United States (2012-2017)
Table Linkedin Basic Information List
Table Amazon Basic Information List
Table IAC Basic Information List
Table Soho Basic Information List
Table Pandora Basic Information List
Table Production Base and Market Concentration Rate of Raw Material
Figure Price Trend of Key Raw Materials
Table Key Suppliers of Raw Materials
Figure Manufacturing Cost Structure of Internet Advertising
Figure Manufacturing Process Analysis of Internet Advertising
Figure Internet Advertising Industrial Chain Analysis
Table Raw Materials Sources of Internet Advertising Major Players/Suppliers in 2016
Table Major Buyers of Internet Advertising
Table Distributors/Traders List
Figure United States Internet Advertising Sales Volume (K Units) and Growth Rate Forecast (2017-2022)
Figure United States Internet Advertising Revenue (Million USD) and Growth Rate Forecast (2017-2022)
Figure United States Internet Advertising Price (USD/Unit) Trend Forecast (2017-2022)
Table United States Internet Advertising Sales Volume (K Units) Forecast by Type (2017-2022)
Figure United States Internet Advertising Sales Volume (K Units) Forecast by Type (2017-2022)
Figure United States Internet Advertising Sales Volume (K Units) Forecast by Type in 2022
Table United States Internet Advertising Sales Volume (K Units) Forecast by Application (2017-2022)
Figure United States Internet Advertising Sales Volume (K Units) Forecast by Application (2017-2022)
Figure United States Internet Advertising Sales Volume (K Units) Forecast by Application in 2022
Table United States Internet Advertising Sales Volume (K Units) Forecast by Region (2017-2022)
Table United States Internet Advertising Sales Volume Share Forecast by Region (2017-2022)
Figure United States Internet Advertising Sales Volume Share Forecast by Region (2017-2022)
Figure United States Internet Advertising Sales Volume Share Forecast by Region in 2022
Table Research Programs/Design for This Report
Figure Bottom-up and Top-down Approaches for This Report
Figure Data Triangulation
Table Key Data Information from Secondary Sources
Table Key Data Information from Primary Sources