India Electric Fans Market, By Type (Ceiling Fans, Table Fans, Pedestal Fans, Wall Fans, and Exhaust Fans), By End User (Residential, Commercial & Industrial), By Distribution Channel (Multi-Branded Stores, Supermarkets & Hypermarkets, Online, Exclusive Stores, and Others (Dealers & Distributors, etc.), By Region, By Company, Forecast and Opportunities, 2018-2028F
The India electric fans market is poised for growth driven by the introduction of new product launches featuring smart functionalities. This trend has significantly propelled the expansion of the electric fans industry within the projected timeframe. This growth trajectory is further fortified by various initiatives undertaken by the Government of India (GoI) aimed at fostering smart city development nationwide and expanding housing initiatives. Government schemes like the Integrated Power Development Scheme (IPDS) and the Deendayal Upadhyaya Gram Jyoti Yojna (DDUGJY) are also expected to positively impact the country's electric fans market during the forecast period. The enhancement of electricity access, particularly in rural areas, and the improvement of power distribution and sub-transmission systems in urban regions, are key factors propelling the market's growth.
Demand for Aesthetic and Smart Fans on the Rise
Growing disposable incomes are generating substantial demand for fans boasting aesthetically pleasing designs and smart capabilities, such as voice control and remote connectivity via smart devices. Furthermore, the substantial expansion of the retail and hospitality sectors, coupled with the easy accessibility of premium fan varieties like lighting fans through online shopping platforms, are additional drivers fueling market growth.
Innovation through New Product Launches
The electric fan industry's growth is being propelled by innovative new product launches that incorporate advanced features. IoT-enabled fans, for instance, enable users to control speed, settings, timers, integrated lighting, and other features remotely. Key market players are focusing on introducing new products and expanding their portfolios to meet the rising demand. For instance, Havells introduced a new line of fans in 2021, including the Stealth Puro Air ceiling fan with 3-stage filtration and air purification benefits. Similarly, in 2022, Xiaomi India launched the Xiaomi Standing Fan 2, a smart fan with advanced features such as voice control and variable speed options. The market for electric fans is expected to expand as consumers embrace new technology.
Transition to Energy-Saving Inverter Technology
The electric fan sector is gradually shifting towards energy-saving inverter technology, producing fans that can operate on low voltage and solar energy. Given that ceiling fans constitute a significant portion of household energy consumption, energy-efficient ceiling fans are entering the market, aiding customers in reducing their energy bills. BLDC motors, found in the most energy-efficient ceiling fans, require less maintenance, produce less heat, and operate more quietly than conventional induction motor fans.
Urbanization and Real Estate Development Driving Demand
Rapid urbanization and a surge in new residential construction projects are major drivers of the electric fans market in India. This growth is particularly evident in the real estate industry, with top metropolitan areas witnessing a substantial increase in new project launches. Cities like Gurugram, Noida, MMR, Pune, Hyderabad, and Bengaluru have experienced a significant rise in new project launches, indicating strong growth potential for the electric fan market in the projected period.
Market Segmentation
The India electric fans market is segmented based on type, end-user, distribution channel, region, and company. On the basis of type, the market is further segmented into ceiling fans, table fans, pedestal fans, wall fans, and exhaust fans. Based on end users, the India electric fans market is further divided into residential, commercial & industrial. Based on distribution channel, the market is further segmented into multi-branded stores, supermarkets & hypermarkets, online, exclusive stores, and others (dealers & distributors, etc.).
Company Profiles
Crompton Greaves Consumer Electricals Ltd., Orient Electric Limited, Usha International Ltd., Havells India Limited, Bajaj Electricals Ltd., V-Guard Industries Ltd., Surya Roshni Limited, Finolex Cables Ltd., Metro Ortem Ltd, Khaitan (India) Limited, are among the top players operating in the India electric fans market.
Report Scope:
In this report, India electric fans market has been segmented into following categories, in addition to the industry trends which have also been detailed below:
Company Profiles: Detailed analysis of the major companies present in India electric fans market.
Available Customizations:
With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:
Company Information
Demand for Aesthetic and Smart Fans on the Rise
Growing disposable incomes are generating substantial demand for fans boasting aesthetically pleasing designs and smart capabilities, such as voice control and remote connectivity via smart devices. Furthermore, the substantial expansion of the retail and hospitality sectors, coupled with the easy accessibility of premium fan varieties like lighting fans through online shopping platforms, are additional drivers fueling market growth.
Innovation through New Product Launches
The electric fan industry's growth is being propelled by innovative new product launches that incorporate advanced features. IoT-enabled fans, for instance, enable users to control speed, settings, timers, integrated lighting, and other features remotely. Key market players are focusing on introducing new products and expanding their portfolios to meet the rising demand. For instance, Havells introduced a new line of fans in 2021, including the Stealth Puro Air ceiling fan with 3-stage filtration and air purification benefits. Similarly, in 2022, Xiaomi India launched the Xiaomi Standing Fan 2, a smart fan with advanced features such as voice control and variable speed options. The market for electric fans is expected to expand as consumers embrace new technology.
Transition to Energy-Saving Inverter Technology
The electric fan sector is gradually shifting towards energy-saving inverter technology, producing fans that can operate on low voltage and solar energy. Given that ceiling fans constitute a significant portion of household energy consumption, energy-efficient ceiling fans are entering the market, aiding customers in reducing their energy bills. BLDC motors, found in the most energy-efficient ceiling fans, require less maintenance, produce less heat, and operate more quietly than conventional induction motor fans.
Urbanization and Real Estate Development Driving Demand
Rapid urbanization and a surge in new residential construction projects are major drivers of the electric fans market in India. This growth is particularly evident in the real estate industry, with top metropolitan areas witnessing a substantial increase in new project launches. Cities like Gurugram, Noida, MMR, Pune, Hyderabad, and Bengaluru have experienced a significant rise in new project launches, indicating strong growth potential for the electric fan market in the projected period.
Market Segmentation
The India electric fans market is segmented based on type, end-user, distribution channel, region, and company. On the basis of type, the market is further segmented into ceiling fans, table fans, pedestal fans, wall fans, and exhaust fans. Based on end users, the India electric fans market is further divided into residential, commercial & industrial. Based on distribution channel, the market is further segmented into multi-branded stores, supermarkets & hypermarkets, online, exclusive stores, and others (dealers & distributors, etc.).
Company Profiles
Crompton Greaves Consumer Electricals Ltd., Orient Electric Limited, Usha International Ltd., Havells India Limited, Bajaj Electricals Ltd., V-Guard Industries Ltd., Surya Roshni Limited, Finolex Cables Ltd., Metro Ortem Ltd, Khaitan (India) Limited, are among the top players operating in the India electric fans market.
Report Scope:
In this report, India electric fans market has been segmented into following categories, in addition to the industry trends which have also been detailed below:
- India Electric Fans Market, By Type:
- Ceiling Fans
- Table Fans
- Pedestal Fans
- Wall Fans
- Exhaust Fans
- India Electric Fans Market, By End User:
- Residential
- Commercial & Industrial
- India Electric Fans Market, By Distribution Channel
- Multi-Branded Stores
- Supermarkets & Hypermarkets
- Online
- Exclusive Stores
- Others
- India Electric Fans Market, By Region:
- North
- South
- East
- West
Company Profiles: Detailed analysis of the major companies present in India electric fans market.
Available Customizations:
With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:
Company Information
- Detailed analysis and profiling of additional market players (up to five).
1. INTRODUCTION
1.1. Product Overview
1.2. Key Highlights of the Report
1.3. Market Coverage
1.4. Market Segments Covered
1.5. Research Tenure Considered
2. RESEARCH METHODOLOGY
2.1. Objective of the Study
2.2. Baseline Methodology
2.3. Key Industry Partners
2.4. Major Association and Secondary Sources
2.5. Forecasting Methodology
2.6. Data Triangulation & Validation
2.7. Assumptions and Limitations
3. EXECUTIVE SUMMARY
3.1. Market Overview
3.2. Market Forecast
3.3. Key Regions
3.4. Key Segments
4. VOICE OF CUSTOMER ANALYSIS (B2C MODEL ANALYSIS)
4.1. Sample Size Determination
4.2. Respondent Demographics
4.2.1. By Gender
4.2.2. By Age
4.2.3. By Occupation
4.3. Brand Awareness
4.4. Factors Influencing Purchase Decision
4.5. Customer Satisfaction
5. INDIA ELECTRIC FANS MARKET OUTLOOK
5.1. Market Size & Forecast
5.1.1. By Value
5.1.2. By Volume
5.2. Market Share & Forecast
5.2.1. By Type Market Share Analysis (Ceiling Fans, Table Fans, Pedestal Fans, Wall Fans & Exhaust Fans)
5.2.2. By End User Market Share Analysis (Residential, Commercial & Industrial)
5.2.3. By Distribution Channel Market Share Analysis (Multi-Branded Stores, Supermarket & Hypermarket, Online, Exclusive Stores, And Others (Dealers & Distributors, Etc.))
5.2.4. By Regional Market Share Analysis
5.2.4.1. North India Market Share Analysis
5.2.4.2. South India Market Share Analysis
5.2.4.3. East India Market Share Analysis
5.2.4.4. West India Market Share Analysis
5.2.5. By Top 5 Companies Market Share Analysis, Others (2022)
5.3. India Electric Fans Market Mapping & Opportunity Assessment
5.3.1. By Type Market Mapping & Opportunity Assessment
5.3.2. By End User Market Mapping & Opportunity Assessment
5.3.3. By Distribution Channel Market Mapping & Opportunity Assessment
5.3.4. By Regional Market Mapping & Opportunity Assessment
6. INDIA ELECTRIC CEILING FANS MARKET OUTLOOK
6.1. Market Size & Forecast
6.1.1. By Value
6.1.2. By Volume
6.2. Market Share & Forecast
6.2.1. By End User Market Share Analysis
6.2.2. By Distribution Channel Market Share Analysis
7. INDIA ELECTRIC TABLE FANS MARKET OUTLOOK
7.1. Market Size & Forecast
7.1.1. By Value
7.1.2. By Volume
7.2. Market Share & Forecast
7.2.1. By End User Market Share Analysis
7.2.2. By Distribution Channel Market Share Analysis
8. INDIA ELECTRIC PEDESTAL FANS MARKET OUTLOOK
8.1. Market Size & Forecast
8.1.1. By Value
8.1.2. By Volume
8.2. Market Share & Forecast
8.2.1. By End User Market Share Analysis
8.2.2. By Distribution Channel Market Share Analysis
9. INDIA ELECTRIC WALL FANS MARKET OUTLOOK
9.1. Market Size & Forecast
9.1.1. By Value
9.1.2. By Volume
9.2. Market Share & Forecast
9.2.1. By End User Market Share Analysis
9.2.2. By Distribution Channel Market Share Analysis
10. INDIA ELECTRIC EXHAUST FANS MARKET OUTLOOK
10.1. Market Size & Forecast
10.1.1. By Value
10.1.2. By Volume
10.2. Market Share & Forecast
10.2.1. By End User Market Share Analysis
10.2.2. By Distribution Channel Market Share Analysis
11. PRICING ANALYSIS
12. IMPORTS/EXPORTS ANALYSIS
12.1. Top 5 Importing Countries
12.1.1. By Value
12.2. Top 5 Exporting Countries
12.2.1. By Value
13. MARKET DYNAMICS
13.1. Drivers
13.1.1. Shifting trend towards smart fan products
13.1.2. Rising construction in residential sector
13.1.3. Energy saving inverter technology.
13.2. Challenges
13.2.1. High competition
13.2.2. Increasing use of air conditioners
14. IMPACT OF COVID-19 ON INDIA ELECTRIC FANS MARKET
14.1. Impact Assessment Model
14.1.1. Key Segments Impacted
14.1.2. Key Regions Impacted
14.1.3. Key Countries Impacted
14.1.4. Key Distribution Channel Impacted
15. MARKET TRENDS & DEVELOPMENTS
15.1. New Product launches
15.2. Ease of availability
15.3. Increasing spending power
15.4. Wide range of product availability
15.5. Rising marketing and promotional strategy
16. PORTER’S FIVE FORCES MODEL
16.1. Competitive Rivalry
16.2. Bargaining Power of Buyers
16.3. Bargaining Power of Suppliers
16.4. Threat of New Entrants
16.5. Threat of Substitutes
17. SWOT ANALYSIS
17.1. Strengths
17.2. Weaknesses
17.3. Opportunities
17.4. Threats
18. INDIA ECONOMIC PROFILE
19. POLICY & REGULATORY LANDSCAPE
20. COMPETITIVE LANDSCAPE
20.1. Company Profiles
20.1.1. Crompton Greaves Consumer Electricals Ltd.
20.1.1.1. Company Details
20.1.1.2. Product & Services
20.1.1.3. Financials (As per availability)
20.1.1.4. Key Market Focus & Geographical Presence
20.1.1.5. Recent Developments
20.1.1.6. Key Management Personnel
20.1.2. Orient Electric Limited
20.1.2.1. Company Details
20.1.2.2. Product & Services
20.1.2.3. Financials (As per availability)
20.1.2.4. Key Market Focus & Geographical Presence
20.1.2.5. Recent Developments
20.1.2.6. Key Management Personnel
20.1.3. Usha International Ltd.
20.1.3.1. Company Details
20.1.3.2. Product & Services
20.1.3.3. Financials (As per availability)
20.1.3.4. Key Market Focus & Geographical Presence
20.1.3.5. Recent Developments
20.1.3.6. Key Management Personnel
20.1.4. Havells India Limited
20.1.4.1. Company Details
20.1.4.2. Product & Services
20.1.4.3. Financials (As per availability)
20.1.4.4. Key Market Focus & Geographical Presence
20.1.4.5. Recent Developments
20.1.4.6. Key Management Personnel
20.1.5. Bajaj Electricals Ltd.
20.1.5.1. Company Details
20.1.5.2. Product & Services
20.1.5.3. Financials (As per availability)
20.1.5.4. Key Market Focus & Geographical Presence
20.1.5.5. Recent Developments
20.1.5.6. Key Management Personnel
20.1.6. V-Guard Industries Ltd.
20.1.6.1. Company Details
20.1.6.2. Product & Services
20.1.6.3. Financials (As per availability)
20.1.6.4. Key Market Focus & Geographical Presence
20.1.6.5. Recent Developments
20.1.6.6. Key Management Personnel
20.1.7. Surya Roshni Limited
20.1.7.1. Company Details
20.1.7.2. Product & Services
20.1.7.3. Financials (As per availability)
20.1.7.4. Key Market Focus & Geographical Presence
20.1.7.5. Recent Developments
20.1.7.6. Key Management Personnel
20.1.8. Finolex Cables Ltd
20.1.8.1. Company Details
20.1.8.2. Product & Services
20.1.8.3. Financials (As per availability)
20.1.8.4. Key Market Focus & Geographical Presence
20.1.8.5. Recent Developments
20.1.8.6. Key Management Personnel
20.1.9. Metro Ortem Ltd
20.1.9.1. Company Details
20.1.9.2. Product & Services
20.1.9.3. Financials (As per availability)
20.1.9.4. Key Market Focus & Geographical Presence
20.1.9.5. Recent Developments
20.1.9.6. Key Management Personnel
20.1.10. Khaitan (India) Limited.
20.1.10.1. Company Details
20.1.10.2. Product & Services
20.1.10.3. Financials (As per availability)
20.1.10.4. Key Market Focus & Geographical Presence
20.1.10.5. Recent Developments
20.1.10.6. Key Management Personnel
21. STRATEGIC RECOMMENDATIONS/ACTION PLAN
21.1. Key Focus Areas
21.2. Target Type
21.3. Target Distribution Channel
22. ABOUT US & DISCLAIMER
(Note: The companies list can be customized based on the client requirements.)
1.1. Product Overview
1.2. Key Highlights of the Report
1.3. Market Coverage
1.4. Market Segments Covered
1.5. Research Tenure Considered
2. RESEARCH METHODOLOGY
2.1. Objective of the Study
2.2. Baseline Methodology
2.3. Key Industry Partners
2.4. Major Association and Secondary Sources
2.5. Forecasting Methodology
2.6. Data Triangulation & Validation
2.7. Assumptions and Limitations
3. EXECUTIVE SUMMARY
3.1. Market Overview
3.2. Market Forecast
3.3. Key Regions
3.4. Key Segments
4. VOICE OF CUSTOMER ANALYSIS (B2C MODEL ANALYSIS)
4.1. Sample Size Determination
4.2. Respondent Demographics
4.2.1. By Gender
4.2.2. By Age
4.2.3. By Occupation
4.3. Brand Awareness
4.4. Factors Influencing Purchase Decision
4.5. Customer Satisfaction
5. INDIA ELECTRIC FANS MARKET OUTLOOK
5.1. Market Size & Forecast
5.1.1. By Value
5.1.2. By Volume
5.2. Market Share & Forecast
5.2.1. By Type Market Share Analysis (Ceiling Fans, Table Fans, Pedestal Fans, Wall Fans & Exhaust Fans)
5.2.2. By End User Market Share Analysis (Residential, Commercial & Industrial)
5.2.3. By Distribution Channel Market Share Analysis (Multi-Branded Stores, Supermarket & Hypermarket, Online, Exclusive Stores, And Others (Dealers & Distributors, Etc.))
5.2.4. By Regional Market Share Analysis
5.2.4.1. North India Market Share Analysis
5.2.4.2. South India Market Share Analysis
5.2.4.3. East India Market Share Analysis
5.2.4.4. West India Market Share Analysis
5.2.5. By Top 5 Companies Market Share Analysis, Others (2022)
5.3. India Electric Fans Market Mapping & Opportunity Assessment
5.3.1. By Type Market Mapping & Opportunity Assessment
5.3.2. By End User Market Mapping & Opportunity Assessment
5.3.3. By Distribution Channel Market Mapping & Opportunity Assessment
5.3.4. By Regional Market Mapping & Opportunity Assessment
6. INDIA ELECTRIC CEILING FANS MARKET OUTLOOK
6.1. Market Size & Forecast
6.1.1. By Value
6.1.2. By Volume
6.2. Market Share & Forecast
6.2.1. By End User Market Share Analysis
6.2.2. By Distribution Channel Market Share Analysis
7. INDIA ELECTRIC TABLE FANS MARKET OUTLOOK
7.1. Market Size & Forecast
7.1.1. By Value
7.1.2. By Volume
7.2. Market Share & Forecast
7.2.1. By End User Market Share Analysis
7.2.2. By Distribution Channel Market Share Analysis
8. INDIA ELECTRIC PEDESTAL FANS MARKET OUTLOOK
8.1. Market Size & Forecast
8.1.1. By Value
8.1.2. By Volume
8.2. Market Share & Forecast
8.2.1. By End User Market Share Analysis
8.2.2. By Distribution Channel Market Share Analysis
9. INDIA ELECTRIC WALL FANS MARKET OUTLOOK
9.1. Market Size & Forecast
9.1.1. By Value
9.1.2. By Volume
9.2. Market Share & Forecast
9.2.1. By End User Market Share Analysis
9.2.2. By Distribution Channel Market Share Analysis
10. INDIA ELECTRIC EXHAUST FANS MARKET OUTLOOK
10.1. Market Size & Forecast
10.1.1. By Value
10.1.2. By Volume
10.2. Market Share & Forecast
10.2.1. By End User Market Share Analysis
10.2.2. By Distribution Channel Market Share Analysis
11. PRICING ANALYSIS
12. IMPORTS/EXPORTS ANALYSIS
12.1. Top 5 Importing Countries
12.1.1. By Value
12.2. Top 5 Exporting Countries
12.2.1. By Value
13. MARKET DYNAMICS
13.1. Drivers
13.1.1. Shifting trend towards smart fan products
13.1.2. Rising construction in residential sector
13.1.3. Energy saving inverter technology.
13.2. Challenges
13.2.1. High competition
13.2.2. Increasing use of air conditioners
14. IMPACT OF COVID-19 ON INDIA ELECTRIC FANS MARKET
14.1. Impact Assessment Model
14.1.1. Key Segments Impacted
14.1.2. Key Regions Impacted
14.1.3. Key Countries Impacted
14.1.4. Key Distribution Channel Impacted
15. MARKET TRENDS & DEVELOPMENTS
15.1. New Product launches
15.2. Ease of availability
15.3. Increasing spending power
15.4. Wide range of product availability
15.5. Rising marketing and promotional strategy
16. PORTER’S FIVE FORCES MODEL
16.1. Competitive Rivalry
16.2. Bargaining Power of Buyers
16.3. Bargaining Power of Suppliers
16.4. Threat of New Entrants
16.5. Threat of Substitutes
17. SWOT ANALYSIS
17.1. Strengths
17.2. Weaknesses
17.3. Opportunities
17.4. Threats
18. INDIA ECONOMIC PROFILE
19. POLICY & REGULATORY LANDSCAPE
20. COMPETITIVE LANDSCAPE
20.1. Company Profiles
20.1.1. Crompton Greaves Consumer Electricals Ltd.
20.1.1.1. Company Details
20.1.1.2. Product & Services
20.1.1.3. Financials (As per availability)
20.1.1.4. Key Market Focus & Geographical Presence
20.1.1.5. Recent Developments
20.1.1.6. Key Management Personnel
20.1.2. Orient Electric Limited
20.1.2.1. Company Details
20.1.2.2. Product & Services
20.1.2.3. Financials (As per availability)
20.1.2.4. Key Market Focus & Geographical Presence
20.1.2.5. Recent Developments
20.1.2.6. Key Management Personnel
20.1.3. Usha International Ltd.
20.1.3.1. Company Details
20.1.3.2. Product & Services
20.1.3.3. Financials (As per availability)
20.1.3.4. Key Market Focus & Geographical Presence
20.1.3.5. Recent Developments
20.1.3.6. Key Management Personnel
20.1.4. Havells India Limited
20.1.4.1. Company Details
20.1.4.2. Product & Services
20.1.4.3. Financials (As per availability)
20.1.4.4. Key Market Focus & Geographical Presence
20.1.4.5. Recent Developments
20.1.4.6. Key Management Personnel
20.1.5. Bajaj Electricals Ltd.
20.1.5.1. Company Details
20.1.5.2. Product & Services
20.1.5.3. Financials (As per availability)
20.1.5.4. Key Market Focus & Geographical Presence
20.1.5.5. Recent Developments
20.1.5.6. Key Management Personnel
20.1.6. V-Guard Industries Ltd.
20.1.6.1. Company Details
20.1.6.2. Product & Services
20.1.6.3. Financials (As per availability)
20.1.6.4. Key Market Focus & Geographical Presence
20.1.6.5. Recent Developments
20.1.6.6. Key Management Personnel
20.1.7. Surya Roshni Limited
20.1.7.1. Company Details
20.1.7.2. Product & Services
20.1.7.3. Financials (As per availability)
20.1.7.4. Key Market Focus & Geographical Presence
20.1.7.5. Recent Developments
20.1.7.6. Key Management Personnel
20.1.8. Finolex Cables Ltd
20.1.8.1. Company Details
20.1.8.2. Product & Services
20.1.8.3. Financials (As per availability)
20.1.8.4. Key Market Focus & Geographical Presence
20.1.8.5. Recent Developments
20.1.8.6. Key Management Personnel
20.1.9. Metro Ortem Ltd
20.1.9.1. Company Details
20.1.9.2. Product & Services
20.1.9.3. Financials (As per availability)
20.1.9.4. Key Market Focus & Geographical Presence
20.1.9.5. Recent Developments
20.1.9.6. Key Management Personnel
20.1.10. Khaitan (India) Limited.
20.1.10.1. Company Details
20.1.10.2. Product & Services
20.1.10.3. Financials (As per availability)
20.1.10.4. Key Market Focus & Geographical Presence
20.1.10.5. Recent Developments
20.1.10.6. Key Management Personnel
21. STRATEGIC RECOMMENDATIONS/ACTION PLAN
21.1. Key Focus Areas
21.2. Target Type
21.3. Target Distribution Channel
22. ABOUT US & DISCLAIMER
(Note: The companies list can be customized based on the client requirements.)
