Global Electric Toothbrush Market Research Report 2016
An electric toothbrush is a toothbrush that makes rapid, automatic bristle motions, either back-and-forth oscillation or rotation-oscillation (where the brush head alternates clockwise and counterclockwise rotation), in order to clean teeth.
Electric toothbrush posted a global volume CAGR of 4% from 2009-2014. Western Europe accounted for 79% of global absolute volume growth, led by France, Germany and Italy. There are a few reasons why developed markets are driving growth: Affordability among high disposable incomes consumers, preference for premium dental care, and the concerted efforts of manufacturers in launching products utilising advanced technology. Having said that, consumers in emerging markets with rising disposable incomes – notably China, Mexico and Russia – are also expected to drive growth of electric toothbrushes over the next five years.
According to Euromonitor International’s data on consumer appliances, the global unit price of toothbrush is around US$55 per unit in 2014, compared to just US$1-2 for manual. The price of electric toothbrush replacement heads is also high (US$10). Since dentists typically advise patients to change toothbrushes every three months for better cleaning, consumers need to spend at least US$40 per year to maintain the usage of electric toothbrushes. In contrast, consumers who use manual toothbrush will spend at most US$4-8 per year.
The Global Electric Toothbrush Market Research Report 2016 is a valuable source of insightful data for business strategists. It provides the Electric Toothbrush industry overview with growth analysis and historical & futuristic cost, revenue, demand and supply data (as applicable). The research analysts provide an elaborate description of the value chain and its distributor analysis. This Electric Toothbrush market study provides comprehensive data which enhances the understanding, scope and application of this report.
This report provides comprehensive analysis of Market growth drivers, Factors limiting market growth, Current market trends, Market structure, Market projections for upcoming years. This report segments the global Electric Toothbrush market as follows:
Global Electric Toothbrush Market: Regional Segment Analysis
Electric toothbrush posted a global volume CAGR of 4% from 2009-2014. Western Europe accounted for 79% of global absolute volume growth, led by France, Germany and Italy. There are a few reasons why developed markets are driving growth: Affordability among high disposable incomes consumers, preference for premium dental care, and the concerted efforts of manufacturers in launching products utilising advanced technology. Having said that, consumers in emerging markets with rising disposable incomes – notably China, Mexico and Russia – are also expected to drive growth of electric toothbrushes over the next five years.
According to Euromonitor International’s data on consumer appliances, the global unit price of toothbrush is around US$55 per unit in 2014, compared to just US$1-2 for manual. The price of electric toothbrush replacement heads is also high (US$10). Since dentists typically advise patients to change toothbrushes every three months for better cleaning, consumers need to spend at least US$40 per year to maintain the usage of electric toothbrushes. In contrast, consumers who use manual toothbrush will spend at most US$4-8 per year.
The Global Electric Toothbrush Market Research Report 2016 is a valuable source of insightful data for business strategists. It provides the Electric Toothbrush industry overview with growth analysis and historical & futuristic cost, revenue, demand and supply data (as applicable). The research analysts provide an elaborate description of the value chain and its distributor analysis. This Electric Toothbrush market study provides comprehensive data which enhances the understanding, scope and application of this report.
This report provides comprehensive analysis of Market growth drivers, Factors limiting market growth, Current market trends, Market structure, Market projections for upcoming years. This report segments the global Electric Toothbrush market as follows:
Global Electric Toothbrush Market: Regional Segment Analysis
- North America
- Europe
- China
- Japan
- Southeast Asia
- India
- Philips Sonicare
- Oral-B(P&G)
- Panasonic
- Omron Healthcare
- Colgate-Palmolive
- FOREO
- Rechargeables
- Battery
- Adults
- Children
CHAPTER 1 ELECTRIC TOOTHBRUSH MARKET OVERVIEW
1.1 Product Overview and Scope of Electric Toothbrush
1.2 Electric Toothbrush Market Segmentation by Type
1.2.1 Global Production Market Share of Electric Toothbrush by Type in 2015
1.2.1 Rechargeables
1.2.2 Battery
1.3 Electric Toothbrush Market Segmentation by Application
1.3.1 Electric Toothbrush Consumption Market Share by Application in 2015
1.3.2 Adults
1.3.3 Children
1.4 Electric Toothbrush Market Segmentation by Regions
1.4.1 North America
1.4.2 China
1.4.3 Europe
1.4.4 Southeast Asia
1.4.5 Japan
1.4.6 India
1.5 Global Market Size (Value) of Electric Toothbrush (2011-2021)
CHAPTER 2 GLOBAL ECONOMIC IMPACT ON ELECTRIC TOOTHBRUSH INDUSTRY
2.1 Global Macroeconomic Environment Analysis
2.1.1 Global Macroeconomic Analysis
2.1.2 Global Macroeconomic Environment Development Trend
2.2 Global Macroeconomic Environment Analysis by Regions
2.3 Effects to Electric Toothbrush Industry
CHAPTER 3 GLOBAL ELECTRIC TOOTHBRUSH MARKET COMPETITION BY MANUFACTURERS
3.1 Global Electric Toothbrush Production and Share by Manufacturers (2015 and 2016)
3.2 Global Electric Toothbrush Revenue and Share by Manufacturers (2015 and 2016)
3.3 Global Electric Toothbrush Average Price by Manufacturers (2015 and 2016)
3.4 Manufacturers Electric Toothbrush Manufacturing Base Distribution, Sales Area and Product Type
3.5 Electric Toothbrush Market Competitive Situation and Trends
3.5.1 Electric Toothbrush Market Concentration Rate
3.5.2 Electric Toothbrush Market Share of Top 3 and Top 5 Manufacturers
3.5.3 Mergers & Acquisitions, Expansion
CHAPTER 4 GLOBAL ELECTRIC TOOTHBRUSH PRODUCTION, REVENUE (VALUE) BY REGION (2011-2016)
4.1 Global Electric Toothbrush Production by Region (2011-2016)
4.2 Global Electric Toothbrush Production Market Share by Region (2011-2016)
4.3 Global Electric Toothbrush Revenue (Value) and Market Share by Region (2011-2016)
4.4 Global Electric Toothbrush Production, Revenue, Price and Gross Margin (2011-2016)
4.5 North America Electric Toothbrush Production, Revenue, Price and Gross Margin (2011-2016)
4.6 Europe Electric Toothbrush Production, Revenue, Price and Gross Margin (2011-2016)
4.7 China Electric Toothbrush Production, Revenue, Price and Gross Margin (2011-2016)
4.8 Japan Electric Toothbrush Production, Revenue, Price and Gross Margin (2011-2016)
4.9 Southeast Asia Electric Toothbrush Production, Revenue, Price and Gross Margin (2011-2016)
4.10 India Electric Toothbrush Production, Revenue, Price and Gross Margin (2011-2016)
CHAPTER 5 GLOBAL ELECTRIC TOOTHBRUSH SUPPLY (PRODUCTION), CONSUMPTION, EXPORT, IMPORT BY REGIONS (2011-2016)
5.1 Global Electric Toothbrush Consumption by Regions (2011-2016)
5.2 North America Electric Toothbrush Production, Consumption, Export, Import by Regions (2011-2016)
5.3 Europe Electric Toothbrush Production, Consumption, Export, Import by Regions (2011-2016)
5.4 China Electric Toothbrush Production, Consumption, Export, Import by Regions (2011-2016)
5.5 Japan Electric Toothbrush Production, Consumption, Export, Import by Regions (2011-2016)
5.6 Southeast Asia Electric Toothbrush Production, Consumption, Export, Import by Regions (2011-2016)
5.7 India Electric Toothbrush Production, Consumption, Export, Import by Regions (2011-2016)
CHAPTER 6 GLOBAL ELECTRIC TOOTHBRUSH PRODUCTION, REVENUE (VALUE), PRICE TREND BY TYPE
6.1 Global Electric Toothbrush Production and Market Share by Type (2011-2016)
6.2 Global Electric Toothbrush Revenue and Market Share by Type (2011-2016)
6.3 Global Electric Toothbrush Price by Type (2011-2016)
6.4 Global Electric Toothbrush Production Growth by Type (2011-2016)
CHAPTER 7 GLOBAL ELECTRIC TOOTHBRUSH MARKET ANALYSIS BY APPLICATION
7.1 Global Electric Toothbrush Consumption and Market Share by Application (2011-2016)
7.2 Global Electric Toothbrush Consumption Growth Rate by Application (2011-2016)
7.3 Market Drivers and Opportunities
7.3.1 Potential Applications
7.3.2 Emerging Markets/Countries
CHAPTER 8 GLOBAL ELECTRIC TOOTHBRUSH MANUFACTURERS PROFILES/ANALYSIS
8.1 Philips Sonicare
8.1.1 Company Overview
8.1.2 Product Information
8.1.3 Analysis of Operation State and Competitive Advantages of Enterprise
8.1.4 Contact Information
8.2 Oral-B(P&G)
8.2.1 Company Overview
8.2.2 Product Information
8.2.3 Analysis of Operation State and Competitive Advantages of Enterprise
8.2.4 Contact Information
8.3 Panasonic
8.3.1 Company Overview
8.3.2 Product Information
8.3.3 Analysis of Operation State and Competitive Advantages of Enterprise
8.3.4 Contact Information
8.4 Omron Healthcare
8.4.1 Company Overview
8.4.2 Product Information
8.4.3 Analysis of Operation State and Competitive Advantages of Enterprise
8.4.4 Contact Information
8.5 Colgate-Palmolive
8.5.1 Company Overview
8.5.2 Product Information
8.5.3 Analysis of Operation State and Competitive Advantages of Enterprise
8.5.4 Contact Information
8.6 FOREO
8.6.1 Company Overview
8.6.2 Product Information
8.6.3 Analysis of Operation State and Competitive Advantages of Enterprise
8.6.4 Contact Information
CHAPTER 9 ELECTRIC TOOTHBRUSH MANUFACTURING COST ANALYSIS
9.1 Electric Toothbrush Key Raw Materials Analysis
9.1.1 Key Raw Materials
9.1.2 Price Trend of Key Raw Materials
9.1.3 Key Suppliers of Raw Materials
9.1.4 Market Concentration Rate of Raw Materials
9.2 Proportion of Manufacturing Cost Structure
9.2.1 Raw Materials
9.2.2 Labor Cost
9.2.3 Manufacturing Expenses
9.3 Manufacturing Process Analysis of Electric Toothbrush
CHAPTER 10 INDUSTRIAL CHAIN, SOURCING STRATEGY AND DOWNSTREAM BUYERS
10.1 Electric Toothbrush Industrial Chain Analysis
10.2 Upstream Raw Materials Sourcing
10.3 Raw Materials Sources of Electric Toothbrush Major Manufacturers in 2015
10.4 Downstream Buyers
CHAPTER 11 ANALYSIS OF INVESTMENT STRATEGY
11.1 Industry Development Characters
11.1.1 Periodicity of the industry
11.1.2 Regional traits of the industry
11.1.3 Upstream and downstream of Electric Toothbrush industry
11.1.4 Operational mode of the industry
11.2 Analysis of Investment Situation of Electric Toothbrush Industry
11.2.1 Development Pattern
11.2.2 Entry Barrier
11.2.3 Industrial SWOT Analysis
11.2.4 Analysis of Industrial Five Forces Mode
11.3 Analysis of Development Trend
CHAPTER 12 MARKETING STRATEGY ANALYSIS, DISTRIBUTORS/TRADERS
12.1 Marketing Channel
12.1.1 Direct Marketing
12.1.2 Indirect Marketing
12.1.3 Marketing Channel Development Trend
12.2 Market Positioning
12.2.1 Pricing Strategy
12.2.2 Brand Strategy
12.2.3 Target Client
12.3 Distributors/Traders List
CHAPTER 13 MARKET EFFECT FACTORS ALYSIS
13.1 Technology Progress/Risk
13.1.1 Substitutes Threat
13.1.2 Technology Progress in Related Industry
13.2 Consumer Needs/Customer Preference Change
13.3 Economic/Political Environmental Change
CHAPTER 14 GLOBAL ELECTRIC TOOTHBRUSH MARKET FORECAST (2016-2021)
14.1 Global Electric Toothbrush Production, Revenue Forecast (2016-2021)
14.2 Global Electric Toothbrush Production, Consumption Forecast by Regions (2016-2021)
14.3 Global Electric Toothbrush Production Forecast by Type (2016-2021)
14.4 Global Electric Toothbrush Consumption Forecast by Application (2016-2021)
14.5 Electric Toothbrush Price Forecast (2016-2021)
CHAPTER 15 RESEARCH FINDINGS AND CONCLUSION
CHAPTER 16 APPENDIX
Author List
Disclosure Section
Research Methodology
Data Source
China Disclaimer
1.1 Product Overview and Scope of Electric Toothbrush
1.2 Electric Toothbrush Market Segmentation by Type
1.2.1 Global Production Market Share of Electric Toothbrush by Type in 2015
1.2.1 Rechargeables
1.2.2 Battery
1.3 Electric Toothbrush Market Segmentation by Application
1.3.1 Electric Toothbrush Consumption Market Share by Application in 2015
1.3.2 Adults
1.3.3 Children
1.4 Electric Toothbrush Market Segmentation by Regions
1.4.1 North America
1.4.2 China
1.4.3 Europe
1.4.4 Southeast Asia
1.4.5 Japan
1.4.6 India
1.5 Global Market Size (Value) of Electric Toothbrush (2011-2021)
CHAPTER 2 GLOBAL ECONOMIC IMPACT ON ELECTRIC TOOTHBRUSH INDUSTRY
2.1 Global Macroeconomic Environment Analysis
2.1.1 Global Macroeconomic Analysis
2.1.2 Global Macroeconomic Environment Development Trend
2.2 Global Macroeconomic Environment Analysis by Regions
2.3 Effects to Electric Toothbrush Industry
CHAPTER 3 GLOBAL ELECTRIC TOOTHBRUSH MARKET COMPETITION BY MANUFACTURERS
3.1 Global Electric Toothbrush Production and Share by Manufacturers (2015 and 2016)
3.2 Global Electric Toothbrush Revenue and Share by Manufacturers (2015 and 2016)
3.3 Global Electric Toothbrush Average Price by Manufacturers (2015 and 2016)
3.4 Manufacturers Electric Toothbrush Manufacturing Base Distribution, Sales Area and Product Type
3.5 Electric Toothbrush Market Competitive Situation and Trends
3.5.1 Electric Toothbrush Market Concentration Rate
3.5.2 Electric Toothbrush Market Share of Top 3 and Top 5 Manufacturers
3.5.3 Mergers & Acquisitions, Expansion
CHAPTER 4 GLOBAL ELECTRIC TOOTHBRUSH PRODUCTION, REVENUE (VALUE) BY REGION (2011-2016)
4.1 Global Electric Toothbrush Production by Region (2011-2016)
4.2 Global Electric Toothbrush Production Market Share by Region (2011-2016)
4.3 Global Electric Toothbrush Revenue (Value) and Market Share by Region (2011-2016)
4.4 Global Electric Toothbrush Production, Revenue, Price and Gross Margin (2011-2016)
4.5 North America Electric Toothbrush Production, Revenue, Price and Gross Margin (2011-2016)
4.6 Europe Electric Toothbrush Production, Revenue, Price and Gross Margin (2011-2016)
4.7 China Electric Toothbrush Production, Revenue, Price and Gross Margin (2011-2016)
4.8 Japan Electric Toothbrush Production, Revenue, Price and Gross Margin (2011-2016)
4.9 Southeast Asia Electric Toothbrush Production, Revenue, Price and Gross Margin (2011-2016)
4.10 India Electric Toothbrush Production, Revenue, Price and Gross Margin (2011-2016)
CHAPTER 5 GLOBAL ELECTRIC TOOTHBRUSH SUPPLY (PRODUCTION), CONSUMPTION, EXPORT, IMPORT BY REGIONS (2011-2016)
5.1 Global Electric Toothbrush Consumption by Regions (2011-2016)
5.2 North America Electric Toothbrush Production, Consumption, Export, Import by Regions (2011-2016)
5.3 Europe Electric Toothbrush Production, Consumption, Export, Import by Regions (2011-2016)
5.4 China Electric Toothbrush Production, Consumption, Export, Import by Regions (2011-2016)
5.5 Japan Electric Toothbrush Production, Consumption, Export, Import by Regions (2011-2016)
5.6 Southeast Asia Electric Toothbrush Production, Consumption, Export, Import by Regions (2011-2016)
5.7 India Electric Toothbrush Production, Consumption, Export, Import by Regions (2011-2016)
CHAPTER 6 GLOBAL ELECTRIC TOOTHBRUSH PRODUCTION, REVENUE (VALUE), PRICE TREND BY TYPE
6.1 Global Electric Toothbrush Production and Market Share by Type (2011-2016)
6.2 Global Electric Toothbrush Revenue and Market Share by Type (2011-2016)
6.3 Global Electric Toothbrush Price by Type (2011-2016)
6.4 Global Electric Toothbrush Production Growth by Type (2011-2016)
CHAPTER 7 GLOBAL ELECTRIC TOOTHBRUSH MARKET ANALYSIS BY APPLICATION
7.1 Global Electric Toothbrush Consumption and Market Share by Application (2011-2016)
7.2 Global Electric Toothbrush Consumption Growth Rate by Application (2011-2016)
7.3 Market Drivers and Opportunities
7.3.1 Potential Applications
7.3.2 Emerging Markets/Countries
CHAPTER 8 GLOBAL ELECTRIC TOOTHBRUSH MANUFACTURERS PROFILES/ANALYSIS
8.1 Philips Sonicare
8.1.1 Company Overview
8.1.2 Product Information
8.1.3 Analysis of Operation State and Competitive Advantages of Enterprise
8.1.4 Contact Information
8.2 Oral-B(P&G)
8.2.1 Company Overview
8.2.2 Product Information
8.2.3 Analysis of Operation State and Competitive Advantages of Enterprise
8.2.4 Contact Information
8.3 Panasonic
8.3.1 Company Overview
8.3.2 Product Information
8.3.3 Analysis of Operation State and Competitive Advantages of Enterprise
8.3.4 Contact Information
8.4 Omron Healthcare
8.4.1 Company Overview
8.4.2 Product Information
8.4.3 Analysis of Operation State and Competitive Advantages of Enterprise
8.4.4 Contact Information
8.5 Colgate-Palmolive
8.5.1 Company Overview
8.5.2 Product Information
8.5.3 Analysis of Operation State and Competitive Advantages of Enterprise
8.5.4 Contact Information
8.6 FOREO
8.6.1 Company Overview
8.6.2 Product Information
8.6.3 Analysis of Operation State and Competitive Advantages of Enterprise
8.6.4 Contact Information
CHAPTER 9 ELECTRIC TOOTHBRUSH MANUFACTURING COST ANALYSIS
9.1 Electric Toothbrush Key Raw Materials Analysis
9.1.1 Key Raw Materials
9.1.2 Price Trend of Key Raw Materials
9.1.3 Key Suppliers of Raw Materials
9.1.4 Market Concentration Rate of Raw Materials
9.2 Proportion of Manufacturing Cost Structure
9.2.1 Raw Materials
9.2.2 Labor Cost
9.2.3 Manufacturing Expenses
9.3 Manufacturing Process Analysis of Electric Toothbrush
CHAPTER 10 INDUSTRIAL CHAIN, SOURCING STRATEGY AND DOWNSTREAM BUYERS
10.1 Electric Toothbrush Industrial Chain Analysis
10.2 Upstream Raw Materials Sourcing
10.3 Raw Materials Sources of Electric Toothbrush Major Manufacturers in 2015
10.4 Downstream Buyers
CHAPTER 11 ANALYSIS OF INVESTMENT STRATEGY
11.1 Industry Development Characters
11.1.1 Periodicity of the industry
11.1.2 Regional traits of the industry
11.1.3 Upstream and downstream of Electric Toothbrush industry
11.1.4 Operational mode of the industry
11.2 Analysis of Investment Situation of Electric Toothbrush Industry
11.2.1 Development Pattern
11.2.2 Entry Barrier
11.2.3 Industrial SWOT Analysis
11.2.4 Analysis of Industrial Five Forces Mode
11.3 Analysis of Development Trend
CHAPTER 12 MARKETING STRATEGY ANALYSIS, DISTRIBUTORS/TRADERS
12.1 Marketing Channel
12.1.1 Direct Marketing
12.1.2 Indirect Marketing
12.1.3 Marketing Channel Development Trend
12.2 Market Positioning
12.2.1 Pricing Strategy
12.2.2 Brand Strategy
12.2.3 Target Client
12.3 Distributors/Traders List
CHAPTER 13 MARKET EFFECT FACTORS ALYSIS
13.1 Technology Progress/Risk
13.1.1 Substitutes Threat
13.1.2 Technology Progress in Related Industry
13.2 Consumer Needs/Customer Preference Change
13.3 Economic/Political Environmental Change
CHAPTER 14 GLOBAL ELECTRIC TOOTHBRUSH MARKET FORECAST (2016-2021)
14.1 Global Electric Toothbrush Production, Revenue Forecast (2016-2021)
14.2 Global Electric Toothbrush Production, Consumption Forecast by Regions (2016-2021)
14.3 Global Electric Toothbrush Production Forecast by Type (2016-2021)
14.4 Global Electric Toothbrush Consumption Forecast by Application (2016-2021)
14.5 Electric Toothbrush Price Forecast (2016-2021)
CHAPTER 15 RESEARCH FINDINGS AND CONCLUSION
CHAPTER 16 APPENDIX
Author List
Disclosure Section
Research Methodology
Data Source
China Disclaimer
