Bring Your Own Device (BYOD) Market Analysis By Device (Smartphones, Tablets, Laptops), By End-Use (Mid-To-Large Sized Businesses, Small Businesses) And Segment Forecasts To 2020
The global BYOD market is expected to reach USD 238.39 billion by 2020. Growing proliferation of smartphones and tablets coupled with the preference to use a single device is expected to fuel market growth over the next six years. Grand View Research also observes that reduction in OpEx and CapEx is expected to drive BYOD adoption across enterprises.
Concerns regarding theft of the mobile device and safety of classified data are key challenges for enterprises implementing BYOD. Solutions such as mobile device management (MDM) and mobile application and content management have been employed by organizations in order to maintain security and management of data. Techniques including infrastructure provisioning, virtualization and containerization are used to ensure management.
Further Key findings from the study suggest:
Smartphones were the most widely used BYOD devices and accounted for the largest market share in 2013. Although laptops are also used to a large extent, they are expected to exhibit slower growth as compared to tablets, which serve the dual purpose of higher processing power and increased portability.
Mid-to-large sized businesses accounted for over 75% of the overall market in 2013. BYOD can also help small businesses drive profitability as well as improve job satisfaction. Reduced hardware/device costs along with the use of cloud-based solutions are expected to favorably impact BYOD implementation. In terms of industry vertical, financial/insurance and healthcare have been among active adopters.
North America led the market and accounted for 34.7% of the global market share in 2013; and is further expected to remain the largest regional segment over the next six years. BYOD adoption is expected to remain high in emerging markets. This can be attributed to relatively lower provision rate of corporate mobile devices in these regions coupled with high degree of comfort and flexibility of individuals in working during traditional downtime. BYOD demand in Asia Pacific is expected to grow at the fastest rate of 20.6% from 2014 to 2020.
Key industry participants include Cisco Systems, MobileIron, IBM Corporation, and Good Technology Inc. among numerous others. In order to ensure successful implementation, it is essential to enforce BYOD policies and avoid data security risk.
For the purpose of this study, Grand View Research has segmented the global BYOD market on the basis of device, end-use and region:
Concerns regarding theft of the mobile device and safety of classified data are key challenges for enterprises implementing BYOD. Solutions such as mobile device management (MDM) and mobile application and content management have been employed by organizations in order to maintain security and management of data. Techniques including infrastructure provisioning, virtualization and containerization are used to ensure management.
Further Key findings from the study suggest:
Smartphones were the most widely used BYOD devices and accounted for the largest market share in 2013. Although laptops are also used to a large extent, they are expected to exhibit slower growth as compared to tablets, which serve the dual purpose of higher processing power and increased portability.
Mid-to-large sized businesses accounted for over 75% of the overall market in 2013. BYOD can also help small businesses drive profitability as well as improve job satisfaction. Reduced hardware/device costs along with the use of cloud-based solutions are expected to favorably impact BYOD implementation. In terms of industry vertical, financial/insurance and healthcare have been among active adopters.
North America led the market and accounted for 34.7% of the global market share in 2013; and is further expected to remain the largest regional segment over the next six years. BYOD adoption is expected to remain high in emerging markets. This can be attributed to relatively lower provision rate of corporate mobile devices in these regions coupled with high degree of comfort and flexibility of individuals in working during traditional downtime. BYOD demand in Asia Pacific is expected to grow at the fastest rate of 20.6% from 2014 to 2020.
Key industry participants include Cisco Systems, MobileIron, IBM Corporation, and Good Technology Inc. among numerous others. In order to ensure successful implementation, it is essential to enforce BYOD policies and avoid data security risk.
For the purpose of this study, Grand View Research has segmented the global BYOD market on the basis of device, end-use and region:
- BYOD Device Outlook (Revenue, USD Billion, 2012 - 2020)
- Smartphones
- Tablets
- Laptops
- BYOD End-Use Outlook (Revenue, USD Billion, 2012 - 2020)
- Mid-to-Large Sized Businesses
- Small Businesses
- BYOD Regional Outlook (Revenue, USD Billion, 2012 - 2020)
- North America
- Europe
- Asia Pacific
- RoW
CHAPTER 1 EXECUTIVE SUMMARY
1.1 BYOD – Industry Summary & Critical Success Factors (CSFs)
CHAPTER 2 BYOD INDUSTRY OUTLOOK
2.1 Market Segmentation
2.2 Market Size and Growth Prospects
2.3 BYOD Value Chain Analysis
2.4 BYOD Market Dynamics
2.4.1 Market Driver Analysis
2.4.2 Market Restraint Analysis
2.5 Key Opportunities Prioritized
2.6 Industry Analysis - Porter's
2.7 BYOD - PESTEL Analysis
2.8 BYOD – Security Landscape
CHAPTER 3 BYOD DEVICE OUTLOOK
3.1 Smartphones
3.1.1 Global market estimates and forecasts, 2012 – 2020
3.2 Tablets
3.2.1 Global market estimates and forecasts, 2012 – 2020
3.3 Laptops
3.3.1 Global market estimates and forecasts, 2012 – 2020
CHAPTER 4 BYOD END-USE OUTLOOK
4.1 Mid-to-Large Sized Businesses
4.1.1 Global market estimates and forecasts, 2012 – 2020
4.2 Small Businesses
4.2.1 Global market estimates and forecasts, 2012 – 2020
CHAPTER 5 BYOD REGIONAL OUTLOOK
5.1 North America
5.1.1. BYOD market by device, 2012 – 2020
5.1.2. BYOD market by end-use, 2012 – 2020
5.2 Europe
5.2.1. BYOD market by device, 2012 – 2020
5.2.2. BYOD market by end-use, 2012 – 2020
5.3 Asia Pacific
5.3.1. BYOD market by device, 2012 – 2020
5.3.2. BYOD market by end-use, 2012 – 2020
5.4 RoW
5.4.1. BYOD market by device, 2012 – 2020
5.4.2. BYOD market by end-use, 2012 – 2020
CHAPTER 6 COMPETITIVE LANDSCAPE
6.1 Alcatel-Lucent
6.1.1 Company Overview
6.1.2 Financial Performance
6.1.3 Product Benchmarking
6.1.4 Strategic Initiatives
6.2 Apperian
6.2.1 Company Overview
6.2.2 Financial Performance
6.2.3 Product Benchmarking
6.2.4 Strategic Initiatives
6.3 Airwatch
6.3.1 Company Overview
6.3.2 Financial Performance
6.3.3 Product Benchmarking
6.3.4 Strategic Initiatives
6.4 Aruba Networks
6.4.1 Company Overview
6.4.2 Financial Performance
6.4.3 Product Benchmarking
6.4.4 Strategic Initiatives
6.5 AT&T Mobility
6.5.1 Company Overview
6.5.2 Financial Performance
6.5.3 Product Benchmarking
6.5.4 Strategic Initiatives
6.6 Avaya Inc
6.6.1 Company Overview
6.6.2 Financial Performance
6.6.3 Product Benchmarking
6.6.4 Strategic Initiatives
6.7 Averail
6.7.1 Company Overview
6.7.2 Financial Performance
6.7.3 Product Benchmarking
6.7.4 Strategic Initiatives
6.8 Bluebox
6.8.1 Company Overview
6.8.2 Financial Performance
6.8.3 Product Benchmarking
6.8.4 Strategic Initiatives
6.9 Cisco Systems Inc.
6.9.1 Company Overview
6.9.2 Financial Performance
6.9.3 Product Benchmarking
6.9.4 Strategic Initiatives
6.10 Duo Security
6.10.1 Company Overview
6.10.2 Financial Performance
6.10.3 Product Benchmarking
6.10.4 Strategic Initiatives
6.11 Enterprise Mobilie LLC
6.11.1 Company Overview
6.11.2 Financial Performance
6.11.3 Product Benchmarking
6.11.4 Strategic Initiatives
6.12 Fixmo
6.12.1 Company Overview
6.12.2 Financial Performance
6.12.3 Product Benchmarking
6.12.4 Strategic Initiatives
6.13 Good Technology, Inc.
6.13.1 Company Overview
6.13.2 Financial Performance
6.13.3 Product Benchmarking
6.13.4 Strategic Initiatives
6.14 Hewlett-Packard
6.14.1 Company Overview
6.14.2 Financial Performance
6.14.3 Product Benchmarking
6.14.4 Strategic Initiatives
6.15 IBM Corporation
6.15.1 Company Overview
6.15.2 Financial Performance
6.15.3 Product Benchmarking
6.15.4 Strategic Initiatives
6.16 iPass Inc.
6.16.1 Company Overview
6.16.2 Financial Performance
6.16.3 Product Benchmarking
6.16.4 Strategic Initiatives
6.17 Meru Networks
6.17.1 Company Overview
6.17.2 Financial Performance
6.17.3 Product Benchmarking
6.17.4 Strategic Initiatives
6.18 MobileIron
6.18.1 Company Overview
6.18.2 Financial Performance
6.18.3 Product Benchmarking
6.18.4 Strategic Initiatives
6.19 Mobiquity
6.19.1 Company Overview
6.19.2 Financial Performance
6.19.3 Product Benchmarking
6.19.4 Strategic Initiatives
6.20 Motorola Mobility Holding
6.20.1 Company Overview
6.20.2 Financial Performance
6.20.3 Product Benchmarking
6.20.4 Strategic Initiatives
6.21 Notify Technology Corporation
6.21.1 Company Overview
6.21.2 Financial Performance
6.21.3 Product Benchmarking
6.21.4 Strategic Initiatives
6.22 Oracle
6.22.1 Company Overview
6.22.2 Financial Performance
6.22.3 Product Benchmarking
6.22.4 Strategic Initiatives
6.23 ThreatMetrix
6.23.1 Company Overview
6.23.2 Financial Performance
6.23.3 Product Benchmarking
6.23.4 Strategic Initiatives
6.24 Verivo Software
6.24.1 Company Overview
6.24.2 Financial Performance
6.24.3 Product Benchmarking
6.24.4 Strategic Initiatives
6.25 Verizon Communication Inc.
6.25.1 Company Overview
6.25.2 Financial Performance
6.25.3 Product Benchmarking
6.25.4 Strategic Initiatives
6.26 Vox Mobile
6.26.1 Company Overview
6.26.2 Financial Performance
6.26.3 Product Benchmarking
6.26.4 Strategic Initiatives
6.27 Watchdox
6.27.1 Company Overview
6.27.2 Financial Performance
6.27.3 Product Benchmarking
6.27.4 Strategic Initiatives
CHAPTER 7 METHODOLOGY AND SCOPE
7.1 Research Methodology
7.2 Research Scope & Assumption
7.3 List of Data Sources
1.1 BYOD – Industry Summary & Critical Success Factors (CSFs)
CHAPTER 2 BYOD INDUSTRY OUTLOOK
2.1 Market Segmentation
2.2 Market Size and Growth Prospects
2.3 BYOD Value Chain Analysis
2.4 BYOD Market Dynamics
2.4.1 Market Driver Analysis
2.4.2 Market Restraint Analysis
2.5 Key Opportunities Prioritized
2.6 Industry Analysis - Porter's
2.7 BYOD - PESTEL Analysis
2.8 BYOD – Security Landscape
CHAPTER 3 BYOD DEVICE OUTLOOK
3.1 Smartphones
3.1.1 Global market estimates and forecasts, 2012 – 2020
3.2 Tablets
3.2.1 Global market estimates and forecasts, 2012 – 2020
3.3 Laptops
3.3.1 Global market estimates and forecasts, 2012 – 2020
CHAPTER 4 BYOD END-USE OUTLOOK
4.1 Mid-to-Large Sized Businesses
4.1.1 Global market estimates and forecasts, 2012 – 2020
4.2 Small Businesses
4.2.1 Global market estimates and forecasts, 2012 – 2020
CHAPTER 5 BYOD REGIONAL OUTLOOK
5.1 North America
5.1.1. BYOD market by device, 2012 – 2020
5.1.2. BYOD market by end-use, 2012 – 2020
5.2 Europe
5.2.1. BYOD market by device, 2012 – 2020
5.2.2. BYOD market by end-use, 2012 – 2020
5.3 Asia Pacific
5.3.1. BYOD market by device, 2012 – 2020
5.3.2. BYOD market by end-use, 2012 – 2020
5.4 RoW
5.4.1. BYOD market by device, 2012 – 2020
5.4.2. BYOD market by end-use, 2012 – 2020
CHAPTER 6 COMPETITIVE LANDSCAPE
6.1 Alcatel-Lucent
6.1.1 Company Overview
6.1.2 Financial Performance
6.1.3 Product Benchmarking
6.1.4 Strategic Initiatives
6.2 Apperian
6.2.1 Company Overview
6.2.2 Financial Performance
6.2.3 Product Benchmarking
6.2.4 Strategic Initiatives
6.3 Airwatch
6.3.1 Company Overview
6.3.2 Financial Performance
6.3.3 Product Benchmarking
6.3.4 Strategic Initiatives
6.4 Aruba Networks
6.4.1 Company Overview
6.4.2 Financial Performance
6.4.3 Product Benchmarking
6.4.4 Strategic Initiatives
6.5 AT&T Mobility
6.5.1 Company Overview
6.5.2 Financial Performance
6.5.3 Product Benchmarking
6.5.4 Strategic Initiatives
6.6 Avaya Inc
6.6.1 Company Overview
6.6.2 Financial Performance
6.6.3 Product Benchmarking
6.6.4 Strategic Initiatives
6.7 Averail
6.7.1 Company Overview
6.7.2 Financial Performance
6.7.3 Product Benchmarking
6.7.4 Strategic Initiatives
6.8 Bluebox
6.8.1 Company Overview
6.8.2 Financial Performance
6.8.3 Product Benchmarking
6.8.4 Strategic Initiatives
6.9 Cisco Systems Inc.
6.9.1 Company Overview
6.9.2 Financial Performance
6.9.3 Product Benchmarking
6.9.4 Strategic Initiatives
6.10 Duo Security
6.10.1 Company Overview
6.10.2 Financial Performance
6.10.3 Product Benchmarking
6.10.4 Strategic Initiatives
6.11 Enterprise Mobilie LLC
6.11.1 Company Overview
6.11.2 Financial Performance
6.11.3 Product Benchmarking
6.11.4 Strategic Initiatives
6.12 Fixmo
6.12.1 Company Overview
6.12.2 Financial Performance
6.12.3 Product Benchmarking
6.12.4 Strategic Initiatives
6.13 Good Technology, Inc.
6.13.1 Company Overview
6.13.2 Financial Performance
6.13.3 Product Benchmarking
6.13.4 Strategic Initiatives
6.14 Hewlett-Packard
6.14.1 Company Overview
6.14.2 Financial Performance
6.14.3 Product Benchmarking
6.14.4 Strategic Initiatives
6.15 IBM Corporation
6.15.1 Company Overview
6.15.2 Financial Performance
6.15.3 Product Benchmarking
6.15.4 Strategic Initiatives
6.16 iPass Inc.
6.16.1 Company Overview
6.16.2 Financial Performance
6.16.3 Product Benchmarking
6.16.4 Strategic Initiatives
6.17 Meru Networks
6.17.1 Company Overview
6.17.2 Financial Performance
6.17.3 Product Benchmarking
6.17.4 Strategic Initiatives
6.18 MobileIron
6.18.1 Company Overview
6.18.2 Financial Performance
6.18.3 Product Benchmarking
6.18.4 Strategic Initiatives
6.19 Mobiquity
6.19.1 Company Overview
6.19.2 Financial Performance
6.19.3 Product Benchmarking
6.19.4 Strategic Initiatives
6.20 Motorola Mobility Holding
6.20.1 Company Overview
6.20.2 Financial Performance
6.20.3 Product Benchmarking
6.20.4 Strategic Initiatives
6.21 Notify Technology Corporation
6.21.1 Company Overview
6.21.2 Financial Performance
6.21.3 Product Benchmarking
6.21.4 Strategic Initiatives
6.22 Oracle
6.22.1 Company Overview
6.22.2 Financial Performance
6.22.3 Product Benchmarking
6.22.4 Strategic Initiatives
6.23 ThreatMetrix
6.23.1 Company Overview
6.23.2 Financial Performance
6.23.3 Product Benchmarking
6.23.4 Strategic Initiatives
6.24 Verivo Software
6.24.1 Company Overview
6.24.2 Financial Performance
6.24.3 Product Benchmarking
6.24.4 Strategic Initiatives
6.25 Verizon Communication Inc.
6.25.1 Company Overview
6.25.2 Financial Performance
6.25.3 Product Benchmarking
6.25.4 Strategic Initiatives
6.26 Vox Mobile
6.26.1 Company Overview
6.26.2 Financial Performance
6.26.3 Product Benchmarking
6.26.4 Strategic Initiatives
6.27 Watchdox
6.27.1 Company Overview
6.27.2 Financial Performance
6.27.3 Product Benchmarking
6.27.4 Strategic Initiatives
CHAPTER 7 METHODOLOGY AND SCOPE
7.1 Research Methodology
7.2 Research Scope & Assumption
7.3 List of Data Sources
LIST OF TABLES
BYOD – Industry Summary & Critical Success Factors (CSFs)
Global BYOD market revenue, 2012 – 2020
Global BYOD market revenue by region (USD Billion), 2012 - 2020
Global BYOD market revenue by device (USD Billion), 2012 – 2020
Global BYOD market revenue by end-use (USD Billion), 2012 - 2020
Global BYOD market for smartphones (USD Billion), 2012 – 2020
Global BYOD market for smartphones by region (USD Billion), 2012 – 2020
Global BYOD market for tablets (USD Billion), 2012 - 2020
Global BYOD market for tablets by region (USD Billion), 2012 – 2020
Global BYOD market for laptops (USD Billion), 2012 – 2020
Global BYOD market for laptops by region (USD Billion), 2012 – 2020
Global BYOD market in mid-to-large sized businesses (USD Billion), 2012 - 2020
Global BYOD market in mid-to-large sized businesses by region (USD Billion), 2012 – 2020
Global BYOD market in small businesses (USD Billion), 2012 - 2020
Global BYOD market in small businesses by region (USD Billion), 2012 - 2020
North America BYOD market by device (USD Billion), 2012 – 2020
North America BYOD market by end-use (USD Billion), 2012 – 2020
Europe BYOD market by device (USD Billion), 2012 – 2020
Europe BYOD market by end-use (USD Billion), 2012 – 2020
Asia Pacific BYOD market by device (USD Billion), 2012 – 2020
Asia Pacific BYOD market by end-use (USD Billion), 2012 – 2020
RoW BYOD market by device (USD Billion), 2012 – 2020
RoW BYOD market by end-use (USD Billion), 2012 – 2020
BYOD – Industry Summary & Critical Success Factors (CSFs)
Global BYOD market revenue, 2012 – 2020
Global BYOD market revenue by region (USD Billion), 2012 - 2020
Global BYOD market revenue by device (USD Billion), 2012 – 2020
Global BYOD market revenue by end-use (USD Billion), 2012 - 2020
Global BYOD market for smartphones (USD Billion), 2012 – 2020
Global BYOD market for smartphones by region (USD Billion), 2012 – 2020
Global BYOD market for tablets (USD Billion), 2012 - 2020
Global BYOD market for tablets by region (USD Billion), 2012 – 2020
Global BYOD market for laptops (USD Billion), 2012 – 2020
Global BYOD market for laptops by region (USD Billion), 2012 – 2020
Global BYOD market in mid-to-large sized businesses (USD Billion), 2012 - 2020
Global BYOD market in mid-to-large sized businesses by region (USD Billion), 2012 – 2020
Global BYOD market in small businesses (USD Billion), 2012 - 2020
Global BYOD market in small businesses by region (USD Billion), 2012 - 2020
North America BYOD market by device (USD Billion), 2012 – 2020
North America BYOD market by end-use (USD Billion), 2012 – 2020
Europe BYOD market by device (USD Billion), 2012 – 2020
Europe BYOD market by end-use (USD Billion), 2012 – 2020
Asia Pacific BYOD market by device (USD Billion), 2012 – 2020
Asia Pacific BYOD market by end-use (USD Billion), 2012 – 2020
RoW BYOD market by device (USD Billion), 2012 – 2020
RoW BYOD market by end-use (USD Billion), 2012 – 2020
LIST OF FIGURES
BYOD – Industry Summary & Critical Success Factors (CSFs)
BYOD Market Segmentation
Global BYOD Market Revenue, 2012 – 2020
BYOD Value Chain Analysis
BYOD Market Dynamics
Key Opportunities Prioritized
Industry Analysis - Porter's
BYOD PESTEL Analysis, 2012
BYOD market share by device, 2012 & 2020
Global BYOD market for smartphones (USD Billion), 2012 – 2020
Global BYOD market for tablets (USD Billion), 2012 – 2020
Global BYOD market for laptops (USD Billion), 2012 – 2020
BYOD market share by end-use, 2012 & 2020
Global BYOD market in mid-to-large sized businesses (USD Billion), 2012 - 2020
Global BYOD market in small businesses (USD Billion), 2012 - 2020
BYOD market share by region, 2012 & 2020
North America BYOD market, by device (USD Billion), 2012 - 2020
North America BYOD market, by end-use (USD Billion), 2012 – 2020
Europe BYOD market, by device (USD Billion), 2012 - 2020
Europe BYOD market, by end-use (USD Billion), 2012 – 2020
Asia Pacific BYOD market, by device (USD Billion), 2012 - 2020
Asia Pacific BYOD market, by end-use (USD Billion), 2012 – 2020
RoW BYOD market, by device (USD Billion), 2012 - 2020
RoW BYOD market, by end-use (USD Billion), 2012 - 2020
BYOD – Industry Summary & Critical Success Factors (CSFs)
BYOD Market Segmentation
Global BYOD Market Revenue, 2012 – 2020
BYOD Value Chain Analysis
BYOD Market Dynamics
Key Opportunities Prioritized
Industry Analysis - Porter's
BYOD PESTEL Analysis, 2012
BYOD market share by device, 2012 & 2020
Global BYOD market for smartphones (USD Billion), 2012 – 2020
Global BYOD market for tablets (USD Billion), 2012 – 2020
Global BYOD market for laptops (USD Billion), 2012 – 2020
BYOD market share by end-use, 2012 & 2020
Global BYOD market in mid-to-large sized businesses (USD Billion), 2012 - 2020
Global BYOD market in small businesses (USD Billion), 2012 - 2020
BYOD market share by region, 2012 & 2020
North America BYOD market, by device (USD Billion), 2012 - 2020
North America BYOD market, by end-use (USD Billion), 2012 – 2020
Europe BYOD market, by device (USD Billion), 2012 - 2020
Europe BYOD market, by end-use (USD Billion), 2012 – 2020
Asia Pacific BYOD market, by device (USD Billion), 2012 - 2020
Asia Pacific BYOD market, by end-use (USD Billion), 2012 – 2020
RoW BYOD market, by device (USD Billion), 2012 - 2020
RoW BYOD market, by end-use (USD Billion), 2012 - 2020
