Leading Paint and Coatings Suppliers Strategic Directions, Marketing Tactics and Technological Know-How
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The companies analyzed in this report include AkzoNobel, BASF, DuPont, Henkel, Kansai Paint, Nippon Paint, PPG, RPM, Sherwin-Williams, and Valspar. The report presents: Specific business, new product development and marketing strategies. Major strengths and weaknesses, e.g., managerial, organizational, marketing and product development. Anticipated acquisitions, joint ventures and divestitures. Promotional tactics. Distribution approaches. Product service and support. Customer relations. Internally developed and acquired technologies, processes, and related capabilities. Proprietary technologies and patent litigations.
Contains 134 pages
Contains 134 pages