Skincare in Indonesia
Summary
Skincare in Indonesia industry profile provides top-line qualitative and quantitative summary information including: market size (value 2020-25, and forecast to 2030). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Key Highlights
Skincare in Indonesia industry profile provides top-line qualitative and quantitative summary information including: market size (value 2020-25, and forecast to 2030). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Key Highlights
- The skincare market is segmented into body care, facial care, depilatories, hand care, make-up remover, and others. The scope of others includes skincare sets. Skincare sets encompass a wide range of options, including specially curated skincare regimens, convenient travel sized products, gift sets, and combinations of skincare and makeup items. Market volume represents retail sales volume. Market is valued according to retail selling price (RSP) and includes any applicable taxes.
- The Indonesian skincare market recorded a value of $3.4 billion in 2025, representing a compound annual growth rate (CAGR) of 7.6% between 2020 and 2025.
- Market consumption volume increased with a CAGR of 7.4% between 2020 and 2025, reaching a total of 1,112.1 million units in 2025.
- The Indonesian skincare market grew during 2020-25 due to an increase in disposable income that raised both the number of buyers and the value of each purchase.
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the skincare market in Indonesia
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the skincare market in Indonesia
- Leading company profiles reveal details of key skincare market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Indonesia skincare market with five year forecasts
- What was the size of the Indonesia skincare market by value in 2025?
- What will be the size of the Indonesia skincare market in 2030?
- What factors are affecting the strength of competition in the Indonesia skincare market?
- How has the market performed over the last five years?
- What are the main segments that make up Indonesia's skincare market?
1 EXECUTIVE SUMMARY
1.1. Market Value
1.2. Market Value Forecast
1.3. Market Volume
1.4. Market Volume Forecast
1.5. Category Segmentation
1.6. Geography Segmentation
1.7. Market Share
1.8. Market Rivalry
1.9. Competitive Landscape
2 MARKET OVERVIEW
2.1. Market Definition
2.2. Market Analysis
2.3. Market Trends
2.4. Regulatory Landscape
3 MARKET DATA
3.1. Market Value
3.2. Market Volume
4 MARKET SEGMENTATION
4.1. Category Segmentation
4.2. Geography Segmentation
4.3. Market Distribution
5 MARKET OUTLOOK
5.1. Market Value Forecast
5.2. Market Volume Forecast
6 FIVE FORCES ANALYSIS
6.1. Summary
6.2. Buyer Power
6.3. Supplier Power
6.4. New Entrants
6.5. Threat Of Substitutes
6.6. Degree Of Rivalry
7 COMPETITIVE LANDSCAPE
7.1. Who are the leading players in the Indonesian skincare market?
7.2. Which companies have been most successful in increasing their market shares during 2020-25?
7.3. Which companies' market shares have suffered during 2020-25?
7.4. What are the most popular brands in the Indonesian skincare market?
7.5. What have been the most significant recent developments in the Indonesian skincare market?
8 COMPANY PROFILES
8.1. Unilever Plc
8.2. L'Oreal SA
8.3. The Procter & Gamble Co
8.4. Wardah Cosmetics
9 MACROECONOMIC INDICATORS
9.1. Country data
10 APPENDIX
10.1. Methodology
10.2. Industry Associations
10.3. Related MarketLine research
10.4. About MarketLine
1.1. Market Value
1.2. Market Value Forecast
1.3. Market Volume
1.4. Market Volume Forecast
1.5. Category Segmentation
1.6. Geography Segmentation
1.7. Market Share
1.8. Market Rivalry
1.9. Competitive Landscape
2 MARKET OVERVIEW
2.1. Market Definition
2.2. Market Analysis
2.3. Market Trends
2.4. Regulatory Landscape
3 MARKET DATA
3.1. Market Value
3.2. Market Volume
4 MARKET SEGMENTATION
4.1. Category Segmentation
4.2. Geography Segmentation
4.3. Market Distribution
5 MARKET OUTLOOK
5.1. Market Value Forecast
5.2. Market Volume Forecast
6 FIVE FORCES ANALYSIS
6.1. Summary
6.2. Buyer Power
6.3. Supplier Power
6.4. New Entrants
6.5. Threat Of Substitutes
6.6. Degree Of Rivalry
7 COMPETITIVE LANDSCAPE
7.1. Who are the leading players in the Indonesian skincare market?
7.2. Which companies have been most successful in increasing their market shares during 2020-25?
7.3. Which companies' market shares have suffered during 2020-25?
7.4. What are the most popular brands in the Indonesian skincare market?
7.5. What have been the most significant recent developments in the Indonesian skincare market?
8 COMPANY PROFILES
8.1. Unilever Plc
8.2. L'Oreal SA
8.3. The Procter & Gamble Co
8.4. Wardah Cosmetics
9 MACROECONOMIC INDICATORS
9.1. Country data
10 APPENDIX
10.1. Methodology
10.2. Industry Associations
10.3. Related MarketLine research
10.4. About MarketLine
LIST OF TABLES
Table 1: Indonesia skincare market value: $ million, 2020-25
Table 2: Indonesia skincare market volume: million units, 2020-25
Table 3: Indonesia skincare market category segmentation: % share, by value, 2020-25
Table 4: Indonesia skincare market category segmentation: $ million, 2020-25
Table 5: Indonesia skincare market geography segmentation: $ million, 2025
Table 6: Indonesia skincare market distribution: % share, by value, 2025
Table 7: Indonesia skincare market value forecast: $ million, 2025-30
Table 8: Indonesia skincare market volume forecast: million units, 2025-30
Table 9: Indonesia skincare market share: % share, by value, 2025
Table 10: Unilever Plc: Key Facts
Table 11: Unilever Plc: Annual Financial Ratios
Table 12: Unilever Plc: Key Employees
Table 13: L'Oreal SA: Key Facts
Table 14: L'Oreal SA: Annual Financial Ratios
Table 15: L'Oreal SA: Key Employees
Table 16: L'Oreal SA: Key Employees Continued
Table 17: The Procter & Gamble Co: Key Facts
Table 18: The Procter & Gamble Co: Annual Financial Ratios
Table 19: The Procter & Gamble Co: Key Employees
Table 20: The Procter & Gamble Co: Key Employees Continued
Table 21: Wardah Cosmetics: Key Facts
Table 22: Indonesia Size of Population (Million), 2021-25
Table 23: Indonesia Real GDP (Constant 2010 Prices, $ Billion), 2021-25
Table 24: Indonesia GDP (Current Prices, $ Billion), 2021-25
Table 25: Indonesia Inflation, 2021-25
Table 26: Indonesia Consumer Price Index (Absolute), 2021-25
Table 27: Indonesia Exchange Rate, 2020-25
Table 1: Indonesia skincare market value: $ million, 2020-25
Table 2: Indonesia skincare market volume: million units, 2020-25
Table 3: Indonesia skincare market category segmentation: % share, by value, 2020-25
Table 4: Indonesia skincare market category segmentation: $ million, 2020-25
Table 5: Indonesia skincare market geography segmentation: $ million, 2025
Table 6: Indonesia skincare market distribution: % share, by value, 2025
Table 7: Indonesia skincare market value forecast: $ million, 2025-30
Table 8: Indonesia skincare market volume forecast: million units, 2025-30
Table 9: Indonesia skincare market share: % share, by value, 2025
Table 10: Unilever Plc: Key Facts
Table 11: Unilever Plc: Annual Financial Ratios
Table 12: Unilever Plc: Key Employees
Table 13: L'Oreal SA: Key Facts
Table 14: L'Oreal SA: Annual Financial Ratios
Table 15: L'Oreal SA: Key Employees
Table 16: L'Oreal SA: Key Employees Continued
Table 17: The Procter & Gamble Co: Key Facts
Table 18: The Procter & Gamble Co: Annual Financial Ratios
Table 19: The Procter & Gamble Co: Key Employees
Table 20: The Procter & Gamble Co: Key Employees Continued
Table 21: Wardah Cosmetics: Key Facts
Table 22: Indonesia Size of Population (Million), 2021-25
Table 23: Indonesia Real GDP (Constant 2010 Prices, $ Billion), 2021-25
Table 24: Indonesia GDP (Current Prices, $ Billion), 2021-25
Table 25: Indonesia Inflation, 2021-25
Table 26: Indonesia Consumer Price Index (Absolute), 2021-25
Table 27: Indonesia Exchange Rate, 2020-25
LIST OF FIGURES
Figure 1: Indonesia skincare market value: $ million, 2020-25
Figure 2: Indonesia skincare market volume: million units, 2020-25
Figure 3: Indonesia skincare market category segmentation: $ million, 2020-25
Figure 4: Indonesia skincare market geography segmentation: % share, by value, 2025
Figure 5: Indonesia skincare market distribution: % share, by value, 2025
Figure 6: Indonesia skincare market value forecast: $ million, 2025-30
Figure 7: Indonesia skincare market volume forecast: million units, 2025-30
Figure 8: Forces driving competition in the skincare market in Indonesia, 2025
Figure 9: Drivers of buyer power in the skincare market in Indonesia, 2025
Figure 10: Drivers of supplier power in the skincare market in Indonesia, 2025
Figure 11: Factors influencing the likelihood of new entrants in the skincare market in Indonesia, 2025
Figure 12: Factors influencing the threat of substitutes in the skincare market in Indonesia, 2025
Figure 13: Drivers of degree of rivalry in the skincare market in Indonesia, 2025
Figure 14: Indonesia skincare market share: % share, by value, 2025
Figure 1: Indonesia skincare market value: $ million, 2020-25
Figure 2: Indonesia skincare market volume: million units, 2020-25
Figure 3: Indonesia skincare market category segmentation: $ million, 2020-25
Figure 4: Indonesia skincare market geography segmentation: % share, by value, 2025
Figure 5: Indonesia skincare market distribution: % share, by value, 2025
Figure 6: Indonesia skincare market value forecast: $ million, 2025-30
Figure 7: Indonesia skincare market volume forecast: million units, 2025-30
Figure 8: Forces driving competition in the skincare market in Indonesia, 2025
Figure 9: Drivers of buyer power in the skincare market in Indonesia, 2025
Figure 10: Drivers of supplier power in the skincare market in Indonesia, 2025
Figure 11: Factors influencing the likelihood of new entrants in the skincare market in Indonesia, 2025
Figure 12: Factors influencing the threat of substitutes in the skincare market in Indonesia, 2025
Figure 13: Drivers of degree of rivalry in the skincare market in Indonesia, 2025
Figure 14: Indonesia skincare market share: % share, by value, 2025