BANDAI NAMCO Group in Toys and Games (World)

March 2016 | 35 pages | ID: B1A6A491F92EN
Euromonitor International Ltd

Abstracts

BANDAI NAMCO Group had a mixed performance in 2014, as growth in its toy segment was offset by declines in video games. The company will need to work to make both sides of its business profitable, as well as deal with looming declines in the child population in its core market, Japan. This will mean embracing new markets, using its catalogue of popular licences, as well as looking to new intellectual properties in video games.

Euromonitor International’s BANDAI NAMCO Group in Toys and Games (World) company profile offers detailed strategic analysis of the company’s business, examining its performance in the Toys and Games industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Toys and Games market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Evaluation
Competitive Positioning
Market Assessment
Geographic and Category Opportunities
Brand Strategy
Operations
Recommendations
Appendix