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Toys and Games Retail in Germany - Market Summary, Competitive Analysis and Forecast to 2025

September 2021 | 40 pages | ID: TE3E0873133FEN
MarketLine

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Toys and Games Retail in Germany - Market Summary, Competitive Analysis and Forecast to 2025

SUMMARY

Toys & Games Retail in Germany industry profile provides top-line qualitative and quantitative summary information including: market size (value 2016-20, and forecast to 2025). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

KEY HIGHLIGHTS
  • The toys & games market includes retail sales of action figures, activity toys, dolls, games, infant and baby toys, miniature models, plush toys, puzzles, ride-on model toys, and toy vehicles. All market data and forecasts are represented as a consumer expenditure in retailers which includes sales taxes (e.g. VAT) and figures presented are in nominal terms (i.e., without adjustment for inflation) and all currency conversions used in the creation of this report have been calculated using constant 2020 annual average exchange rates.
  • The German toys & games retail market had total revenues of $3,812.5m in 2020, representing a compound annual growth rate (CAGR) of 2.3% between 2016 and 2020.
  • Online specialists account for the largest proportion of sales in the German toys & games retail market in 2020, sales through this channel generated $1,165.7m, equivalent to 30.6% of the market's overall value.
  • While growth in this market was moderate prior to 2020, it has been constrained to an extent by the growing prevalence of digital alternatives including games consoles, tablets, and mobile phone apps.
SCOPE
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the toys & games retail market in Germany
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the toys & games retail market in Germany
  • Leading company profiles reveal details of key toys & games retail market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Germany toys & games retail market with five year forecasts
REASONS TO BUY
  • What was the size of the Germany toys & games retail market by value in 2020?
  • What will be the size of the Germany toys & games retail market in 2025?
  • What factors are affecting the strength of competition in the Germany toys & games retail market?
  • How has the market performed over the last five years?
  • What are the main segments that make up Germany's toys & games retail market?
1 EXECUTIVE SUMMARY

1.1. Market value
1.2. Market value forecast
1.3. Geography segmentation
1.4. Market rivalry
1.5. Competitive Landscape

2 MARKET OVERVIEW

2.1. Market definition
2.2. Market analysis

3 MARKET DATA

3.1. Market value

4 MARKET SEGMENTATION

4.1. Geography segmentation
4.2. Market distribution

5 MARKET OUTLOOK

5.1. Market value forecast

6 FIVE FORCES ANALYSIS

6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry

7 COMPETITIVE LANDSCAPE

7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
7.3. What is the rationale for the recent M&A activity?
7.4. What impact is COVID-19 having on the leading players?

8 COMPANY PROFILES

8.1. Smyths Toys Ltd
8.2. Otto GmbH & Co KG
8.3. Lego AS
8.4. Amazon.com, Inc.

9 MACROECONOMIC INDICATORS

9.1. Country data

10 APPENDIX

10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine

LIST OF TABLES

Table 1: Germany toys & games retail market value: $ million, 2016-20
Table 2: Germany toys & games retail market geography segmentation: $ million, 2020
Table 3: Germany toys & games retail market distribution: % share, by value, 2020
Table 4: Germany toys & games retail market value forecast: $ million, 2020-25
Table 5: Smyths Toys Ltd: key facts
Table 6: Smyths Toys Ltd: Key Employees
Table 7: Otto GmbH & Co KG: key facts
Table 8: Otto GmbH & Co KG: Key Employees
Table 9: Lego AS: key facts
Table 10: Lego AS: Key Employees
Table 11: Amazon.com, Inc.: key facts
Table 12: Amazon.com, Inc.: Annual Financial Ratios
Table 13: Amazon.com, Inc.: Key Employees
Table 14: Amazon.com, Inc.: Key Employees Continued
Table 15: Germany size of population (million), 2016-20
Table 16: Germany gdp (constant 2005 prices, $ billion), 2016-20
Table 17: Germany gdp (current prices, $ billion), 2016-20
Table 18: Germany inflation, 2016-20
Table 19: Germany consumer price index (absolute), 2016-20
Table 20: Germany exchange rate, 2016-20

LIST OF FIGURES

Figure 1: Germany toys & games retail market value: $ million, 2016-20
Figure 2: Germany toys & games retail market geography segmentation: % share, by value, 2020
Figure 3: Germany toys & games retail market distribution: % share, by value, 2020
Figure 4: Germany toys & games retail market value forecast: $ million, 2020-25
Figure 5: Forces driving competition in the toys & games retail market in Germany, 2020
Figure 6: Drivers of buyer power in the toys & games retail market in Germany, 2020
Figure 7: Drivers of supplier power in the toys & games retail market in Germany, 2020
Figure 8: Factors influencing the likelihood of new entrants in the toys & games retail market in Germany, 2020
Figure 9: Factors influencing the threat of substitutes in the toys & games retail market in Germany, 2020
Figure 10: Drivers of degree of rivalry in the toys & games retail market in Germany, 2020


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