Mitra Adi Perkasa Tbk PT in Toys and Games (Indonesia)

July 2017 | 3 pages | ID: M5A0B56F291EN
Euromonitor International Ltd

Abstracts

Going into the forecast period Mitra Adi Perkasa is expected to continue to introduce new premium retail brands, by engaging in strategic alliances with international fashion and lifestyle brands, as well as children’s apparel and sports goods brands. However, in toys and games the company will continue to maintain its existing brand, Kidz Station, and is unlikely to introduce a new brand for traditional toys and games stores over the forecast period. In addition to major cities, the company is...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Toys and Games market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
  Summary 1 Mitra Adi Perkasa Tbk PT: Key Facts
  Summary 2 Mitra Adi Perkasa Tbk PT: Operational Indicators
Company Background
Internet Strategy
Private Label
Competitive Positioning
  Summary 3 Mitra Adi Perkasa Tbk PT: Competitive Position 2016