Tobacco in Thailand

June 2023 | 37 pages | ID: TF2EBE81C9BEN
Euromonitor International Ltd

Abstracts

In 2022, the tobacco industry in Thailand was seeing some recovery in demand. The industry faced challenges during the COVID-19 pandemic due to government measures aimed at reducing infection rates. These restrictions, including closures, social distancing, and national lockdowns, affected all channels, including foodservice, leading to a decrease in the overall consumption of tobacco products. The lifting of social activity restrictions meant that people were spending more time outside, increas...

Euromonitor International's Tobacco in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Cigarettes, Cigarettes (Illicit+Legal), Cigars, Cigarillos and Smoking Tobacco, Smokeless Tobacco, E-Vapour Products and Heated Tobacco.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Tobacco market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

TOBACCO IN THAILAND
EXECUTIVE SUMMARY
Tobacco in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for tobacco?
OPERATING ENVIRONMENT
Legislation
Legislative overview
Summary 1 Legislation Summary at a Glance
Minimum legal smoking age
Smoking prevalence
Health warnings
Plain packaging
Point-of-sale display bans
Smoking in public places
Flavoured tobacco product ban
Vapour products
PRODUCTION/IMPORTS/EXPORTS
MARKET INDICATORS
Table 1 Number of Adult Smokers by Gender 2017-2022
MARKET DATA
Table 2 Sales of Tobacco by Category: Volume 2017-2022
Table 3 Sales of Tobacco by Category: Value 2017-2022
Table 4 Sales of Tobacco by Category: % Volume Growth 2017-2022
Table 5 Sales of Tobacco by Category: % Value Growth 2017-2022
Table 6 Forecast Sales of Tobacco by Category: Volume 2022-2027
Table 7 Forecast Sales of Tobacco by Category: Value 2022-2027
Table 8 Forecast Sales of Tobacco by Category: % Volume Growth 2022-2027
Table 9 Forecast Sales of Tobacco by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 2 Research Sources
CIGARS, CIGARILLOS AND SMOKING TOBACCO IN THAILAND
KEY DATA FINDINGS
2022 DEVELOPMENTS
Thailand's cigar market faces challenges despite expected growth
Affordable RYO cigarettes gain popularity in Thailand, but face regulations
Pipe tobacco market supported by small but passionate community of pipe smokers
PROSPECTS AND OPPORTUNITIES
Local brands compete with international rivals through uniqueness and distribution
Challenges ahead for cigars
Thai smokers switch to fine cut tobacco as cigarette prices rise
CATEGORY DATA
Table 32 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2017-2022
Table 33 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2017-2022
Table 34 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2017-2022
Table 35 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2017-2022
Table 36 Sales of Cigars by Size: % Volume 2017-2022
Table 37 Sales of Cigarillos by Price Platform 2017-2022
Table 38 NBO Company Shares of Cigars and Cigarillos: % Volume 2018-2022
Table 39 LBN Brand Shares of Cigars and Cigarillos: % Volume 2019-2022
Table 40 NBO Company Shares of Cigars: % Volume 2018-2022
Table 41 LBN Brand Shares of Cigars: % Volume 2019-2022
Table 42 NBO Company Shares of Cigarillos: % Volume 2018-2022
Table 43 LBN Brand Shares of Cigarillos: % Volume 2019-2022
Table 44 NBO Company Shares of Smoking Tobacco: % Volume 2018-2022
Table 45 LBN Brand Shares of Smoking Tobacco: % Volume 2019-2022
Table 46 NBO Company Shares of Pipe Tobacco: % Volume 2018-2022
Table 47 LBN Brand Shares of Pipe Tobacco: % Volume 2019-2022
Table 48 NBO Company Shares of Fine Cut Tobacco: % Volume 2018-2022
Table 49 LBN Brand Shares of Fine Cut Tobacco: % Volume 2019-2022
Table 50 Distribution of Cigars and Cigarillos by Format: % Volume 2017-2022
Table 51 Distribution of Smoking Tobacco by Format: % Volume 2017-2022
Table 52 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2022-2027
Table 53 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2022-2027
Table 54 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2022-2027
Table 55 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2022-2027
SMOKELESS TOBACCO, E-VAPOUR PRODUCTS AND HEATED TOBACCO IN THAILAND
KEY DATA FINDINGS
Government reiterates its stance concerning e-vapour products in Thailand
CIGARETTES IN THAILAND
KEY DATA FINDINGS
2022 DEVELOPMENTS
Thai Government’s policies lead to significant decline in cigarette sales
Impact of e-cigarettes on the traditional tobacco market in Thailand
Little change in competitive landscape
PROSPECTS AND OPPORTUNITIES
Illegal e-cigarettes’ popularity threatens economy cigarettes market in Thailand
New tax structure is likely to reduce smoking and illegal products
Rising health awareness to drive down demand, but opportunity for players to diversify product lines
TAXATION AND PRICING
Taxation rates
Summary 3 Taxation and Duty Levies 2017-2022
Average cigarette pack price breakdown
Summary 4 Average Cigarette Pack Price Breakdown: Brand Examples
CATEGORY DATA
Table 10 Sales of Cigarettes: Volume 2017-2022
Table 11 Sales of Cigarettes by Category: Value 2017-2022
Table 12 Sales of Cigarettes: % Volume Growth 2017-2022
Table 13 Sales of Cigarettes by Category: % Value Growth 2017-2022
Table 14 Sales of Cigarettes by Blend: % Volume 2017-2022
Table 15 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2017-2022
Table 16 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2017-2022
Table 17 Sales of Cigarettes by Pack Size: % Volume 2017-2022
Table 18 Sales of Cigarettes by Price Band: % Volume 2017-2022
Table 19 NBO Company Shares of Cigarettes: % Volume 2018-2022
Table 20 LBN Brand Shares of Cigarettes: % Volume 2019-2022
Table 21 Sales of Cigarettes by Distribution Format: % Volume 2017-2022
Table 22 Illicit Trade Estimate of Cigarettes: Volume 2017-2022
Table 23 Forecast Sales of Cigarettes: Volume 2022-2027
Table 24 Forecast Sales of Cigarettes by Category: Value 2022-2027
Table 25 Forecast Sales of Cigarettes: % Volume Growth 2022-2027
Table 26 Forecast Sales of Cigarettes by Category: % Value Growth 2022-2027
Table 27 Forecast Sales of Cigarettes by Blend: % Volume 2022-2027
Table 28 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2022-2027
Table 29 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2022-2027
Table 30 Forecast Sales of Cigarettes by Pack Size: % Volume 2022-2027
Table 31 Forecast Sales of Cigarettes by Price Band: % Volume 2022-2027