Tobacco Free Oral Nicotine in Romania

June 2021 | 19 pages | ID: T0F64B7E21A6EN
Euromonitor International Ltd

Abstracts

Tobacco free oral nicotine in the form of nicotine pouches only emerged in Romania in 2020, and therefore the niche category recorded only low volume sales compared to overall tobacco. Extremely low awareness amongst local consumers and availability are the two main reasons for such limited penetration.

Euromonitor International's Tobacco Free Oral Nicotine in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: Nicotine Pouches.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Tobacco Free Oral Nicotine market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

TOBACCO FREE ORAL NICOTINE IN ROMANIA
KEY DATA FINDINGS
2020 IMPACT
Tobacco free oral nicotine enters Romania in form of nicotine pouches
Foreign e-commerce is main distribution channel in 2020
Fragmented competitive landscape represented by smaller brands
RECOVERY AND OPPORTUNITIES
Despite positive outlook, category likely to remain a niche in the short term
Younger adults more comfortable in placing online orders offer target audience
Improved efforts to market nicotine pouches needed to create greater awareness
CATEGORY DATA
Table 1 Sales of Tobacco Free Oral Nicotine: Volume 2015-2020
Table 2 Sales of Tobacco Free Oral Nicotine by Category: Value 2015-2020
Table 3 Forecast Sales of Tobacco Free Oral Nicotine: Volume 2020-2025
Table 4 Forecast Sales of Tobacco Free Oral Nicotine by Category: Value 2020-2025
Table 5 Forecast Sales of Tobacco Free Oral Nicotine: % Volume Growth 2020-2025
Table 6 Forecast Sales of Tobacco Free Oral Nicotine by Category: % Value Growth 2020-2025
TOBACCO IN ROMANIA
EXECUTIVE SUMMARY
COVID-19 impact on tobacco
COVID-19 country impact
Company response
Retailing shift
What next for tobacco?
OPERATING ENVIRONMENT
Legislation
Legislative overview
Summary 1 Legislation Summary at a Glance
Minimum legal smoking age
Smoking prevalence
Tar levels
Health warnings
Plain packaging
Advertising and sponsorship
Point-of-sale display bans
Smoking in public places
Flavoured tobacco product ban
Reduced harm
Vapour products
PRODUCTION/IMPORTS/EXPORTS
MARKET INDICATORS
Table 7 Number of Adult Smokers by Gender 2015-2020
MARKET DATA
Table 8 Sales of Tobacco by Category: Volume 2015-2020
Table 9 Sales of Tobacco by Category: Value 2015-2020
Table 10 Sales of Tobacco by Category: % Volume Growth 2015-2020
Table 11 Sales of Tobacco by Category: % Value Growth 2015-2020
Table 12 Forecast Sales of Tobacco by Category: Volume 2020-2025
Table 13 Forecast Sales of Tobacco by Category: Value 2020-2025
Table 14 Forecast Sales of Tobacco by Category: % Volume Growth 2020-2025
Table 15 Forecast Sales of Tobacco by Category: % Value Growth 2020-2025
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 2 Research Sources