Swedish Match Norge AS in Tobacco (Norway)

October 2013 | 3 pages | ID: S748F0A8CDAEN
Euromonitor International Ltd

Abstracts

Swedish Match Norge AS was embroiled in a tough battle in smokeless tobacco with Imperial Tobacco Norway AS in 2012. The company is launching a range of brand extensions targeted at the younger demographic, such as The Lab Series 05 and 06 and Nick & Johnny Crushed Ice, in an effort to attract those younger consumers which Imperial Tobacco Norway AS captured in 2012 through the success of Skruf.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Cigarettes, Cigarettes Including RYO Stick Equivalent, Cigars, Smokeless Tobacco, Smoking Tobacco.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Tobacco market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Swedish Match Norge AS: Key Facts
Summary 2 Swedish Match Norge AS: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Swedish Match Norge AS: Competitive Position 2012