Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Nigeria

July 2023 | 24 pages | ID: S9A469A726DEN
Euromonitor International Ltd

Abstracts

Overall demand for smokeless tobacco, e-vapour and heated tobacco products declined in Nigeria in 2022. The downturn was mainly explained by rapidly rising prices and the erosion of purchasing power among consumers as inflation soared due to the global recovery from COVID-19, the fallout of Russia’s invasion of Ukraine and the depreciation of the naira. Unfavourable foreign exchange rates were a key driver of price hikes, as these categories are entirely populated by imported products. However,...

Euromonitor International's Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: E-Vapour Products, Heated Tobacco Products, Smokeless Tobacco, Tobacco Free Oral Nicotine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Smokeless Tobacco, E-Vapour Products and Heated Tobacco market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

SMOKELESS TOBACCO, E-VAPOUR PRODUCTS AND HEATED TOBACCO IN NIGERIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Overall demand falls as high inflation drives up prices and erodes purchasing power
Moist stuff remains a niche category
E-liquids weather economic challenges better than charging and vapourising devices
PROSPECTS AND OPPORTUNITIES
Economic improvements and health concerns expected to boost demand
E-vapour products set to show the fastest development
Unclear how potential ban on “characterising flavours” may affect e-liquids
CATEGORY INDICATORS
Table 1 Number of Adult Vapers 2017-2022
CATEGORY DATA
Table 2 Sales of Smokeless Tobacco by Category: Volume 2017-2022
Table 3 Sales of Smokeless Tobacco by Category: % Volume Growth 2017-2022
Table 4 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2017-2022
Table 5 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2017-2022
Table 6 Sales of E-Liquids by Nicotine Strength: % Value 2019-2022
Table 7 NBO Company Shares of Smokeless Tobacco: % Volume 2018-2022
Table 8 LBN Brand Shares of Smokeless Tobacco: % Volume 2019-2022
Table 9 NBO Company Shares of E-Vapour Products: % Value 2018-2022
Table 10 LBN Brand Shares of E-Vapour Products: % Value 2019-2022
Table 11 Distribution of Smokeless Tobacco by Format: % Volume 2017-2022
Table 12 Distribution of E-Vapour Products by Format: % Value 2017-2022
Table 13 Forecast Sales of Smokeless Tobacco by Category: Volume 2022-2027
Table 14 Forecast Sales of Smokeless Tobacco by Category: % Volume Growth 2022-2027
Table 15 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2022-2027
Table 16 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2022-2027
TOBACCO IN NIGERIA
EXECUTIVE SUMMARY
Tobacco in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for tobacco?
OPERATING ENVIRONMENT
Legislation
Legislative overview
Summary 1 Legislation Summary at a Glance
Minimum legal smoking age
Smoking prevalence
Health warnings
Plain packaging
Point-of-sale display bans
Smoking in public places
Flavoured tobacco product ban
Vapour products
PRODUCTION/IMPORTS/EXPORTS
MARKET INDICATORS
Table 17 Number of Adult Smokers by Gender 2017-2022
MARKET DATA
Table 18 Sales of Tobacco by Category: Volume 2017-2022
Table 19 Sales of Tobacco by Category: Value 2017-2022
Table 20 Sales of Tobacco by Category: % Volume Growth 2017-2022
Table 21 Sales of Tobacco by Category: % Value Growth 2017-2022
Table 22 Forecast Sales of Tobacco by Category: Volume 2022-2027
Table 23 Forecast Sales of Tobacco by Category: Value 2022-2027
Table 24 Forecast Sales of Tobacco by Category: % Volume Growth 2022-2027
Table 25 Forecast Sales of Tobacco by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 2 Research Sources