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Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Kenya

July 2020 | 18 pages | ID: S316100458FFEN
Euromonitor International Ltd

US$ 990.00

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Sales of smokeless tobacco, e-vapour products and heated tobacco continued to be negligible in Kenya in 2019, which is largely due to the high unit price of these products. This is especially true of e-vapour products, but the category also suffers from a lack of knowledge and awareness around these products as they remain unavailable in regular retailing channels. E-vapour products are only available online via third parties, which import these products into the country and then sell them at re...

Euromonitor International's Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: E-Vapour Products, Heated Tobacco Products, Smokeless Tobacco.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Smokeless Tobacco, E-Vapour Products and Heated Tobacco market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
PROSPECTS
EXECUTIVE SUMMARY
COVID-19 impact on tobacco
COVID-19 country impact
Tax hikes and higher prices result in reduced demand from some smokers, while others that find it hard to quit seek alternatives that boost illicit trade in 2019
British American Tobacco Kenya, the dominant player in cigarettes, widens its distribution through cigarette stalls and introduces nicotine pouches in 2019
Growing health concerns, ongoing increases in taxes, prices and tobacco regulations are expected to result in reduced smoking prevalence over the forecast period
OPERATING ENVIRONMENT
Legislation
Legislative overview
Summary 1 Legislation Summary at a Glance
Minimum legal smoking age
Smoking prevalence
Tar levels
Health warnings
Plain packaging
Advertising and sponsorship
Point-of-sale display bans
Smoking in public places
Low ignition propensity (LIP) cigarette regulation
Flavoured tobacco product ban
Vapour products
PRODUCTION/IMPORTS/EXPORTS
MARKET INDICATORS
Table 1 Number of Adult Smokers by Gender 2014-2019
MARKET DATA
Table 2 Sales of Tobacco by Category: Volume 2014-2019
Table 3 Sales of Tobacco by Category: Value 2014-2019
Table 4 Sales of Tobacco by Category: % Volume Growth 2014-2019
Table 5 Sales of Tobacco by Category: % Value Growth 2014-2019
Table 6 Forecast Sales of Tobacco by Category: Volume 2019-2024
Table 7 Forecast Sales of Tobacco by Category: Value 2019-2024
Table 8 Forecast Sales of Tobacco by Category: % Volume Growth 2019-2024
Table 9 Forecast Sales of Tobacco by Category: % Value Growth 2019-2024
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 2 Research Sources


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