RJ Reynolds Tobacco Co in Tobacco (USA)
In October 2016, British American Tobacco offered an unsolicited bid of USD47 billion for full ownership of RJ Reynolds. The merger agreement was announced in January 2017 at a final price of USD49.4 billion for the 57.8% stake currently owned by RJ Reynolds. The merger would create a tobacco giant and likely encourage future mergers between global players, thus leading to the further consolidation of the tobacco market landscape.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Cigarettes, Cigars, Cigarillos and Smoking Tobacco, Smokeless Tobacco and Vapour Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Cigarettes, Cigars, Cigarillos and Smoking Tobacco, Smokeless Tobacco and Vapour Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Tobacco market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 RJ Reynolds Tobacco Co: Key Facts
Summary 2 RJ Reynolds Tobacco Co: Operational Indicators
Production
Competitive Positioning
Summary 3 RJ Reynolds Tobacco Co: Competitive Position 2016
Key Facts
Summary 1 RJ Reynolds Tobacco Co: Key Facts
Summary 2 RJ Reynolds Tobacco Co: Operational Indicators
Production
Competitive Positioning
Summary 3 RJ Reynolds Tobacco Co: Competitive Position 2016