Philip Morris Spain SA in Tobacco (Spain)
The declining prevalence of smoking in Spain, linked to the growing concern around health issues, is resulting in companies increasingly looking for less harmful ways for consumers to smoke tobacco. Innovation is one of the key strategies used by Philip Morris in Spain in order to strength its position as a leading player. This innovation is set to be its crucial goal in the coming years, especially after the launch at the end of 2016 of its new heated tobacco product, IQOS.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Cigarettes, Cigars, Cigarillos and Smoking Tobacco, Smokeless Tobacco and Vapour Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Cigarettes, Cigars, Cigarillos and Smoking Tobacco, Smokeless Tobacco and Vapour Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Tobacco market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 Philip Morris Spain SA: Key Facts
Summary 2 Philip Morris Spain SA: Operational Indicators
Production
Competitive Positioning
Summary 3 Philip Morris Spain SA: Competitive Position 2016
Key Facts
Summary 1 Philip Morris Spain SA: Key Facts
Summary 2 Philip Morris Spain SA: Operational Indicators
Production
Competitive Positioning
Summary 3 Philip Morris Spain SA: Competitive Position 2016